Search and social insanity by avax vs retail


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all in one package of search social and social tech applied. we cover all aspects of online marketing and seo into on program for best result. We leverage the power of video marketing and build your rivers of information to provide you a competitive edge in marketing.

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  • Syndication SMO
  • Search and social insanity by avax vs retail

    1. 1. Social Media Insanity Vishay Singh
    2. 2.    
    3. 5. Social & Search Insanity Educated Fishing Expedition using the correct tracking tool BLOG CASTING SEO Blogging Blog Bursting Daily – 200 words SMO PRESS RELEASE Leads Links & Ranking Leads Leads Leads
    4. 6. Blog Casting <ul><li>Conduct Web Presence Strategy & Objectives Planning. </li></ul><ul><li>Develop and Optimize a Custom Blog in your brand style & link it to your website. </li></ul><ul><li>Collect, upload & manage all your digital assets. </li></ul><ul><li>Claim, setup and link all your pages across the Web. </li></ul><ul><li>Create and link your Facebook, Twitter & Youtube pages. </li></ul><ul><li>Update & sync your business info across 100+ local directories: Google Places, Yahoo, Bing and more. </li></ul>
    5. 7. Blog Casting… cont <ul><li>Research & write custom posts on your Cast Page – including: video updates, tips, offers, products features, testimonials, events & more. </li></ul><ul><li>Keywords are very crucial. </li></ul><ul><li>Optimize posts for search & social discovery with keywords, links & tags. </li></ul><ul><li>Publish posts to Facebook, Twitter, Linkedin & Youtube. </li></ul><ul><li>Socially bookmark articles & posts on key sites to improve search ranking. </li></ul><ul><li>Write custom articles & submit them to 100’s of other sites to build inbound links to your Cast Page. </li></ul>
    6. 8. Blog Casting… cont <ul><li>Setup, tune & monitor Yext rep/Radiance 6 to listen across the web for mentions & reviews of your business, products & competitors. </li></ul><ul><li>Build your base of fans and followers by responding & engaging with people who are talking about you online. </li></ul><ul><li>Build your reputation by monitoring positive reviews – then Casting them across all your pages. </li></ul><ul><li>Provide strategies & tactical programs to drive more positive reviews. </li></ul><ul><li>Monitor for negative reviews/mentions and propose strategies to respond. </li></ul>
    7. 9. Analytics Plug in Real Time in WP Blog
    8. 10. Search term: ppc vs banner ads May 5 th blog in position 8 Page 1 of Google
    9. 11. May 9 th Google search visit results
    10. 12. May 9 th Google search visit Blog title was search term that drove traffic
    11. 14. Blog + Blogging <ul><li>Online Credibility </li></ul><ul><li>Customer Communication </li></ul><ul><li>Lead Generation </li></ul>
    12. 15. Packages <ul><li>Gold </li></ul><ul><li>Blog </li></ul><ul><li>SM Setup </li></ul><ul><li>2 X Blogs Monthly </li></ul><ul><li>1 X Blog Burst Daily </li></ul><ul><li>Syndication </li></ul><ul><li>SEO: 10 Keywords </li></ul><ul><li>SMO </li></ul><ul><li>ORM </li></ul><ul><li>Dedicated SMP 1hrs per day </li></ul><ul><li>Setup: </li></ul><ul><li>Monthly: </li></ul><ul><li>Platinum </li></ul><ul><li>Blog WP – Branded </li></ul><ul><li>SM Custom with mini FB site </li></ul><ul><li>4 X Blogs per month </li></ul><ul><li>2 X Blog Bursts Daily </li></ul><ul><li>Syndication </li></ul><ul><li>SMO </li></ul><ul><li>SEO: 20 Keywords </li></ul><ul><li>Dedicated SMP 2 hrs per day </li></ul><ul><li>Setup: </li></ul><ul><li>Monthly: </li></ul>
    13. 16. Package content <ul><li>Gold </li></ul><ul><li>Creation of profiles /edit existing profiles to suite marketing goals and alignment </li></ul><ul><li>Claim and set up presence in all major social media platforms ( facebook/twitter/plaxco/youtube/friend feed/google places ) up to 25 different social media spots. </li></ul><ul><li>Platinum </li></ul><ul><li>Keyword phrases research uncovering the best keywords that customers are searching </li></ul><ul><li>Creation of optimized 3min videos and converted and submitted to podcasts as well ( 1 per month) *** subject to materials material’s supplied by client </li></ul>
    14. 17. What is in the packages <ul><li>Gold </li></ul><ul><li>Online press release produced by copywriter and submitted to 20 of the top online new websites </li></ul><ul><li>Articles written monthly by copywriter and submitted to the top directories monthly (100 /200 directory) </li></ul><ul><li>Your articles ,press releases </li></ul><ul><li>Platinum </li></ul><ul><li>And videos submitted to top 20 +40 online directories </li></ul><ul><li>A word press blog created and managed by Avax updated regularly on autopilot merged with website </li></ul><ul><li>Advanced SEO for the blog and website to get keyword rankings and back links monthly ( 5 /10 keywords ) </li></ul>
    15. 18. Content of packages <ul><li>Gold </li></ul><ul><li>account manager and phone /skype support </li></ul><ul><li>Support ticket system </li></ul><ul><li>Additional link building 50/100 quality links per month </li></ul><ul><li>Google analytic reporting set up live </li></ul><ul><li>Social media plug in in word-press set up </li></ul><ul><li>& Platinum </li></ul><ul><li>Online reputation monitor set up </li></ul><ul><li>Deploy techniques and strategies to get reviews </li></ul><ul><li>ORM – support and advice </li></ul>
    16. 19. Questions & Answers Vishay Singh 1 866.445.5087