Basic Video SEO with YouTube
Boost Your Presence Online With
YouTube

Benefits of Video SEO
• Video SEO with YouTube enables dealers to attain
greater exposure of their video content – even beyond
the YouTube community.
• YouTube and other video sites can be optimized to
show up in search results for targeted keywords. This is
a direct result of Universal Search, which has been
adopted by all top tier search engines.
• Taking up an additional spot within the SERPs can
provide several benefits, including boosting your
dealership’s brand, and simply taking a spot that
potentially could otherwise be held by a competitor.

How Basic Video SEO is Done
• Once a video is uploaded to YouTube, there
are three areas that should include your
keyword(s):
1. The Title of the video
2. The Description
3. The Tags section
• Each area should include a targeted keyword,
in many cases this should ideally be MAKE
and CITY, ST.

Keyword Zones for Video SEO

Video in the SERPs