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ABANDONING AGILE,LEAVING LEAN,DESIGNING BETTEREXPERIENCESbyAustin Govellawww.thinkingandmaking.com@austingovellaSlides ava...
From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
Introductions    SHARE • TRUST • BELIEVE • QUESTIONFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences”...
INTRODUCTIONS                          SHAREFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Aus...
MIND GAMESWHAT’S THE COOLESTTHING ABOUT WHERE    YOU WORK?   From “Abandoning Agile, Leaving Lean, and Designing Better Ex...
INTRODUCTIONSHi. I’m Austin Govella, anExperience Design Managerat Avanade where we’rere-inventing how enterprisescollabor...
INTRODUCTIONSHi. I’m       { Name } , an  { Title, Role, or Whatever }at { Company } where we’re{ the coolest thing about ...
INTRODUCTIONS                           TRUSTFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Au...
MIND GAMESTHE CUSTOMER IS ALWAYS RIGHT. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin ...
Section Title                     MANIFESTO•   Designers don’t really design anything. Organizations    design everything....
Section Title           INSPIRATIONDon’t look for the nextopportunity.The one you have in hand isthe opportunity.— Paul Ar...
Agile                      BUILDING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Au...
Section Title                                                                AGILE          AGILE MANIFESTO•   Individuals...
Section Title                                                                AGILE           REAL MANIFESTO•   Real people...
AGILE• Agile      focuses on certainty around what will be built.• Agile   seeks to minimize unnecessary change.• Agileval...
AGILE           AGILE PROCESS                                                                    •    Agile pursues veloci...
AGILEAgile is obsessed with thequestion:Is this what you wanted?       From “Abandoning Agile, Leaving Lean, and Designing...
Lean                      LEARNING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Aus...
LEAN• Leanfocuses on certainty around learning what is most valuable.• Lean   seeks to maximize necessary change.• Leanval...
LEAN           LEAN PROCESS                                                                    •    Lean pursues velocityB...
LEANLean is obsessed with thequestion:Is this the most valuable thing?        From “Abandoning Agile, Leaving Lean, and De...
Design                    MEASURING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Au...
DESIGN• Design   is focused on identifying uncertainty.• Design   seeks to identify change.• Design       values measuring...
DESIGN        DESIGN PROCESS                                                                   •    Design pursues velocit...
DESIGNDesign is obsessed with thequestion:Is this what we thought it was?        From “Abandoning Agile, Leaving Lean, and...
Unified Process                    DESIGNING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experience...
UNIFIED PROCESS AGILE                                               LEAN                                                  ...
UNIFIED PROCESS                                                                    PlanReview                             ...
UNIFIED PROCESS                                                                       Learn                               ...
UNIFIED PROCESS                                                                Think                                      ...
UNIFIED PROCESSBut what are wethink » make » checking?       From “Abandoning Agile, Leaving Lean, and Designing Better Ex...
UNIFIED PROCESS                                                                Think                                      ...
UNIFIED PROCESS                                                                                          AN               ...
UNIFIED PROCESSThe Wrong Questions:Agile is obsessed with the question:Is this what you wanted?Lean is obsessed with the q...
UNIFIED PROCESSThe Right Questions:                 DataHow do we create Models                 Artifacts                 ...
UNIFIED PROCESSThe Key Issues:THE MODEL                                                                         THE AUDIEN...
UNIFIED PROCESSHow it plays out:              From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by A...
UNIFIED PROCESS                                                                   Think                                   ...
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Abandon agile

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The problem isn't waterfall. It's not deliverables. And, big upfront design is a big, straw bogey man trotted out to scare young UXers.

Agile and lean promise fundamental changes to your process, so you can improve your outcomes. Like other approaches, agile and lean bring their own sets of problems and barriers. Oddly, for bringing such fundamental change, they often bring the same problems and barriers your teams faced before they were agile and lean.

This is because agile and lean don't really change your process. They change your focus. I'll say that again because I think it's important: agile and lean don't change your process; they change your focus.

And the problems inherent with your process don't have to do with focus. You won't fix your problems by becoming agile or lean. You fix your problems by understanding when to be agile, when to be lean, and when to focus on the experience.

In this presentation, we'll tear agile and lean and UX apart to see what makes them work, and what makes them fail. We'll explore the universal activities teams use to get products out the door. And we'll understand the constraints that drive the effectiveness of those activities.

Once we're done, you'll go back to work knowing how to adjust what your team does. But more important, you'll know when to make what adjustment when. You'll be able to create better teams, better products, and better experiences.

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  • Transcript of "Abandon agile"

    1. 1. ABANDONING AGILE,LEAVING LEAN,DESIGNING BETTEREXPERIENCESbyAustin Govellawww.thinkingandmaking.com@austingovellaSlides available on slideshare: http://www.slideshare.net/austingove"a/abandon-agileHashtag: #newux From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    2. 2. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    3. 3. Introductions SHARE • TRUST • BELIEVE • QUESTIONFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    4. 4. INTRODUCTIONS SHAREFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    5. 5. MIND GAMESWHAT’S THE COOLESTTHING ABOUT WHERE YOU WORK? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    6. 6. INTRODUCTIONSHi. I’m Austin Govella, anExperience Design Managerat Avanade where we’rere-inventing how enterprisescollaborate. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    7. 7. INTRODUCTIONSHi. I’m { Name } , an { Title, Role, or Whatever }at { Company } where we’re{ the coolest thing about whereyou work }. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    8. 8. INTRODUCTIONS TRUSTFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    9. 9. MIND GAMESTHE CUSTOMER IS ALWAYS RIGHT. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    10. 10. Section Title MANIFESTO• Designers don’t really design anything. Organizations design everything.• Instead of changing what you do, change how you do it. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    11. 11. Section Title INSPIRATIONDon’t look for the nextopportunity.The one you have in hand isthe opportunity.— Paul Arden From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    12. 12. Agile BUILDING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    13. 13. Section Title AGILE AGILE MANIFESTO• Individuals and interactions over processes and tools.• Working software over comprehensive documentation.• Customer collaboration over contract negotiation.• Responding to change over following a plan. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    14. 14. Section Title AGILE REAL MANIFESTO• Real people doing work over models of people doing work.• Real software over models of software.• Real collaboration over models of collaboration.• Real learning over models of learning. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    15. 15. AGILE• Agile focuses on certainty around what will be built.• Agile seeks to minimize unnecessary change.• Agilevalues the build over everything else. The build represents certainty. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    16. 16. AGILE AGILE PROCESS • Agile pursues velocityREVIEW through the review, plan, build loop. PLAN • Agile relies on the plan to create build. • Agile velocity through the BUILD loop reduces the risk you build the wrong thing. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    17. 17. AGILEAgile is obsessed with thequestion:Is this what you wanted? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    18. 18. Lean LEARNING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    19. 19. LEAN• Leanfocuses on certainty around learning what is most valuable.• Lean seeks to maximize necessary change.• Leanvalues learning over everything else. Learning represents certainty. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    20. 20. LEAN LEAN PROCESS • Lean pursues velocityBUILD through the build, measure, learn loop. MEASURE • Lean relies on what was measured in order to learn. • Lean velocity through the LEARN loop increases the risk you build the right thing. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    21. 21. LEANLean is obsessed with thequestion:Is this the most valuable thing? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    22. 22. Design MEASURING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    23. 23. DESIGN• Design is focused on identifying uncertainty.• Design seeks to identify change.• Design values measuring over everything else. Measuring represents certainty. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    24. 24. DESIGN DESIGN PROCESS • Design pursues velocityTHING through the think, make, check loop. MAKE • Design relies on what was made to measure. • Design velocity increases CHECK the risk you measure the right thing. From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    25. 25. DESIGNDesign is obsessed with thequestion:Is this what we thought it was? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    26. 26. Unified Process DESIGNING CERTAINTYFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    27. 27. UNIFIED PROCESS AGILE LEAN DESIGN PLAN LEARN THINKBUILD BUILD MAKEREVIEW MEASURE CHECK From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    28. 28. UNIFIED PROCESS PlanReview Build UNIFYING THE DESIGN PROCESS MODEL From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    29. 29. UNIFIED PROCESS Learn Plan ReviewMeasure Build Build UNIFYING THE DESIGN PROCESS MODEL From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    30. 30. UNIFIED PROCESS Think Plan Learn Review MeasureCheck Build Make UNIFYING THE DESIGN PROCESS MODEL From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    31. 31. UNIFIED PROCESSBut what are wethink » make » checking? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    32. 32. UNIFIED PROCESS Think Plan DATA Learn MODELS Review MeasureCheck Build ARTIFACTS Make UNIFYING THE DESIGN PROCESS MODEL From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    33. 33. UNIFIED PROCESS AN LE Think Plan DATA Learn MODELS Review Check SIGN MeasureDE Build ARTIFACTS Make A G IL E THE UNIFIED PROCESS MODEL From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    34. 34. UNIFIED PROCESSThe Wrong Questions:Agile is obsessed with the question:Is this what you wanted?Lean is obsessed with the question:Is this the most valuable thing?Design is obsessed with the question:Is this what we thought it was? From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    35. 35. UNIFIED PROCESSThe Right Questions: DataHow do we create Models Artifacts } Deliverables Think How do we Make Check } Activities From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    36. 36. UNIFIED PROCESSThe Key Issues:THE MODEL THE AUDIENCEWhat do we need to model? Who are we sharing with?What kind of model will work best? When are we communicating with them?THE FIDELITY Where are they?How faithful should it be? (visual and THE ITERATIONfunctional fidelity) How fast can we go through the loop? (velocity)THE ANNOTATION How fast should we go through the loop?What does the audience need to know? (next batch size) From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    37. 37. UNIFIED PROCESSHow it plays out: From “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
    38. 38. UNIFIED PROCESS Think Plan DATA Learn MODELS Review Check Measure Build ARTIFACTS Make THE UNIFIED PROCESS MODELFrom “Abandoning Agile, Leaving Lean, and Designing Better Experiences” by Austin Govella, Oct 11, 2012
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