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How to use twitter, youtube, foursquare, linkedin, slideshare in small business

How to use twitter, youtube, foursquare, linkedin, slideshare in small business

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Twitter and all the rest Presentation Transcript

  • 1. Twitter, LinkedIN, Youtube, FourSquare ...
    • SBDC, Aug 2010
    Charlie Gunningham
    Manager, reiwa.com
  • 2.
  • 3. The OTHER Social Media(besides Facebook/Blogging) - Twitter, Youtube, - LinkedIn, FourSquare- Policy, Conclusion, and Takeaways
  • 4. Yes everyone’s doing it!
  • 5. Biz Stone, Founder, Twitter.com
  • 6.
  • 7. 3. TWITTER! (your own + company)
    100,000+ in Perth
    Growing fast
    Very easy to update
    ‘micro-blogging’
    Word out, top of mind
    Twitter.com/yourname
  • 8. http://twitter.com/aussiehome
  • 9. http://twitter.com/reiwa
  • 10. http://twitter.com/chazgunningham
    (or @chazgunningham)
  • 11. TWITTER! (company)
    Twitter.com
    SET UP procedures
    What you can do
    - See handout
  • 12. TWITTER! (followers)
    Followers of followers
    Suggestions
    Similar interests (tweets)
    As many as poss?
    What’s the purpose?
    What are you gonna say?
  • 13. TWITTER! (company)
    Own domain extension – grab it!
    Same concept, but company
    Backgrounds
    Themes/#
    Saved searches
    Tweetdeck
    Update from mobiles
  • 14. TWITTER!
    Coordinates S/Media
    Excellent search engine
    Find info/ppl/companies
    Constant broadcast
    Twitter box on site
    … other uses?
  • 15.
  • 16.
  • 17. TWITTER!
    Think NETWORKING
    Get staff involved
    Promote page
    Pass it forward
    Get your tweets passed on
    It’s your micro blog
  • 18. TWITPIC.com
    App that synchs with twitter
    Take photo, upload +
    then it becomes a tweet
    with a link to the photo
    Can be done from mobile
    http://twitpic.com/photos/chazgunningham
  • 19. How can
    TWITTER
    help your business?
  • 20. LINKEDIN.COM
    Facebook for grown ups?
    Professionals
    Worth having a profile
    Online CV
    75 million members +
  • 21. LINKEDIN.COM
    Finding people
    • By company
    • 22. By name
    Upload slideshares
    Look at suggested connections
  • 23. How can
    LINKEDIN
    help your business?
  • 24. Chad Hurley, Cofounder, Youtube.com
  • 25. Upload movies to
    Free TV station
    No hosting bills
    Ppl subscribe to you
    Tag vids with keywords
    Youtube.com/yourname
  • 26. www.youtube.com/aussiehometv
  • 27. “perth real estate” search on Youtube…
  • 28. Upload movies to
    What vids?
    Who does them?
    Embed
    Share
    Link
  • 29. How can
    YOUTUBE
    help your business?
  • 30. FoursquareApp >
    www.foursquare.com
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36. Business applications?_ download the app, link to FB and twitter_ add your own business_ check in, and leave tips_ tell others about it_ check in @ work_ ask people for reviews (tips)
  • 37. How can
    FOURSQUARE
    help your business?
  • 38. Slideshare.net_ upload your powerpoint presentations_ complete your profile_ be found, share with LI, FB & Twitter_ ppl can favouritise your prez, subscribe_ search 100,000’s presentations!_ free to use; can pay for business apps_ 80% users are business DCMrs
  • 39. Slideshare.net_ adshare: pay for targeted visitors, PPC (like Adwords)_ leadshare: pay for their contact infoVIEW Slideshare Business prez
  • 40. How can
    SLIDESHARE
    help your business?
  • 41. Others?_ Flickr.com – free photo sharing_ Issuu.com – free ebooks_ Stumbleupon_ Digg_ any others???
  • 42. Devices to help_ Tweetdeck : to organise twitter and keep an eye on “tweet streams”_ Hootsuite : to organise updates to twitter, facebook and linkedin together
  • 43. THANK YOU! - and all the best with social media!- for these slides, contact me…charlie@reiwa.com.au0411 092 669