What People Buy Online vs Offline by Product Category Augustine Fou

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Very useful data about what products people buy online versus offline and where they do their research leading up to the purchase.

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What People Buy Online vs Offline by Product Category Augustine Fou

  1. 1. Augustine Fou- 1 - What People Buy Online
  2. 2. Dr. Augustine Fou – Agency Czar “I advise clients on optimizing ads and ad spend across all channels – offline and online – based on where their customers tend to research and buy.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: https://www.linkedin.com/today/author/84444-augustinefou Augustine Fou- 2 -
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