Augustine Fou- 1 -
Time Spent with
Online Video
23-55 mins/day
Augustine Fou- 2 -
Time Spent w/ Online Video
(23 mins) per day
Source: IAB/GfK April 2014 Study
Augustine Fou- 3 -
Time Spent Online
Video (23 mins)
per day
Source: IAB/GfK April 2014 Study
Augustine Fou- 4 -
Feb 2014 data
Time Spent with Video
Implies 0.5 hrs
(30 mins) per day
Augustine Fou- 5 -
March 2014 data
Time Spent with Video
1,067
minutes
per month
is the
same as
17.8 hrs
per month
or
36 m...
Augustine Fou- 6 -
April 2014 emarketer
Time Spent with Video
1.0 hrs
(55 mins) per day
implies
30.0 hrs per month
Augustine Fou- 7 -
Dr. Augustine Fou – Chief Digital Strategist
“As more users shift their consumption
online, TV advertis...
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Time Spent with Online Video Q1 2014 Augustine Fou

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digital video time spent is estimated ar between 23 - 55 minutes per day, according to 4 separate sources in early 2014 data.

Published in: Internet, Technology
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Transcript of "Time Spent with Online Video Q1 2014 Augustine Fou"

  1. 1. Augustine Fou- 1 - Time Spent with Online Video 23-55 mins/day
  2. 2. Augustine Fou- 2 - Time Spent w/ Online Video (23 mins) per day Source: IAB/GfK April 2014 Study
  3. 3. Augustine Fou- 3 - Time Spent Online Video (23 mins) per day Source: IAB/GfK April 2014 Study
  4. 4. Augustine Fou- 4 - Feb 2014 data Time Spent with Video Implies 0.5 hrs (30 mins) per day
  5. 5. Augustine Fou- 5 - March 2014 data Time Spent with Video 1,067 minutes per month is the same as 17.8 hrs per month or 36 mins per day
  6. 6. Augustine Fou- 6 - April 2014 emarketer Time Spent with Video 1.0 hrs (55 mins) per day implies 30.0 hrs per month
  7. 7. Augustine Fou- 7 - Dr. Augustine Fou – Chief Digital Strategist “As more users shift their consumption online, TV advertisers should more rapidly shift ad spend to digital video as well, to achieve a variety of benefits and advantages such as more real-time feedback and conversion metrics.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 @acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou

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