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State of Online Video Ads by Augustine Fou Digital Consigliere

by Digital Consigliere at Marketing Science Consulting Group, Inc. on Dec 19, 2013

  • 235,840 views

Online video ads are proliferating. But a large number of the ad views may actually be caused by bots and not humans. Advertisers should use online video ads for branding, but they should also ...

Online video ads are proliferating. But a large number of the ad views may actually be caused by bots and not humans. Advertisers should use online video ads for branding, but they should also exercise caution when sourcing such video ad inventory.

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State of Online Video Ads by Augustine Fou Digital Consigliere State of Online Video Ads by Augustine Fou Digital Consigliere Presentation Transcript