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PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
PR As Free Marketing Brilliant Sustainable
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PR As Free Marketing Brilliant Sustainable

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Are these brilliant? or sustainable? or just plain bad acting?

Are these brilliant? or sustainable? or just plain bad acting?

Published in: Business
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  • 1. Augustine Fou- 1 - PR As Free Marketing Dr. Augustine Fou http://linkd.in/augustinefou acfou @mktsci .com March 2014
  • 2. Augustine Fou- 2 - Urban Outfitters March 2014 Urban Outfitters Is Under Fire For Selling A T-Shirt Depicting 'Drunk' Jesus Read more: http://www.businessinsider.com/u rban-outfitters-sells-drunk-jesus- shirt-2014-3#ixzz2wFi1qbHL
  • 3. Augustine Fou- 3 - PacSun Feb 2014 Utah mom buys all of store's 'indecent' T-shirts Read more: http://www.usatoday.com/stor y/news/nation/2014/02/18/ind ecent-t-shirts-utah/5592377/
  • 4. Augustine Fou- 4 - Urban Outfitters Jan 2014 Urban Outfitters Pulls 'Depression' Shirt After Outcry Read More: http://www.businessinsider.com/ur ban-outfitters-pulls-depression- shirt-after-outcry-2014-1
  • 5. Augustine Fou- 5 - Urban Outfitters Dec 2013 Urban Outfitters Pulls 'Lord Ganesh' Socks From Stores After Upsetting Hindus Read More: http://www.businessinsider.com/urban- outfitters-pulls-lord-ganesh-socks- 2013-12#ixzz2wFh2fojY
  • 6. Augustine Fou- 6 - Gap November 2013 http://abcnews.go.com/Business/gap-defends-ad-anti-muslim-vandalism/story?id=21029086 Gap Defends Ad Against Anti-Muslim Vandalism
  • 7. Augustine Fou- 7 - Gap October 2012 Gap 'Manifest Destiny' T-Shirt Pulled After Huge Outcry Read more: http://www.huffingtonpost.com/ 2012/10/16/gap-manifest- destiny-t-shirt_n_1970659.html
  • 8. Augustine Fou- 8 - Dr. Augustine Fou – Digital Consigliere “I track trends and advise clients on optimizing advertising across all channels – offline and online – and making them work better together.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 @acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou
  • 9. Augustine Fou- 9 - Related Articles Augustine Fou- 9 - http://www.slideshare.net/augustinefou/why-digital-tactics-kick-traditional-tactics-in-cost- effectiveness http://www.slideshare.net/augustinefou/why-users-interact-with-ads-by-augustine-fou http://www.slideshare.net/augustinefou/video-ads-vs-tv-ads-by-the-numbers-comparison-by- augustine-fou http://www.slideshare.net/augustinefou/mythbusting-tv-advertising-by-augustine-fou http://www.slideshare.net/augustinefou/digital-channel-comparison-for-customer-acquisition- by-augustine-fou http://www.slideshare.net/augustinefou/branding-dollars-shift-from-tv-to-digital-video-by- augustine-fou http://www.slideshare.net/augustinefou/digital-ad-spending-branding-vs-direct-response-by- augustine-fou

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