• Save
Marketing Budget as Percent of Company Revenue by Augustine Fou
Upcoming SlideShare
Loading in...5
×
 

Marketing Budget as Percent of Company Revenue by Augustine Fou

on

  • 41,697 views

marketing budgets are on average 10% of the company revenues. In some industries, smaller portions of revenue are allocated to marketing.

marketing budgets are on average 10% of the company revenues. In some industries, smaller portions of revenue are allocated to marketing.

Statistics

Views

Total Views
41,697
Views on SlideShare
41,696
Embed Views
1

Actions

Likes
0
Downloads
0
Comments
0

1 Embed 1

http://www.slideee.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

CC Attribution License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Marketing Budget as Percent of Company Revenue by Augustine Fou Marketing Budget as Percent of Company Revenue by Augustine Fou Presentation Transcript

    • Augustine Fou- 1 - Marketing as Percent of Revenues Source: Gartner March 2013
    • Augustine Fou- 2 - Digital As Percent of Revenues Source: Gartner March 2013
    • Augustine Fou- 3 - Dr. Augustine Fou – Chief Digital Strategist “I advise clients on allocating and optimizing their marketing budget across traditional and digital channels.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 Augustine Fou@acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou
    • Augustine Fou- 4 - Related Articles Trends in Advertising By: Augustine Fou, Nov 15, 2012 Branding Today: Why It’s Ineffective, Irrelevamt, Irritating, and Impotent By: Augustine Fou, June 21, 2012 Search Kicks Display in Effectiveness By Augustine Fou, April 2012 Display Ad Benchmarks By Augustine Fou, August 2013 Mythbusting TV Advertising By: Augustine Fou Feb 2014 Augustine Fou- 4 -