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Fashion Brands Suffering Digital Ad Fraud by Augustine Fou Technical Forensics

by Digital Consigliere at Marketing Science Consulting Group, Inc. on Jan 24, 2014

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fashion brands that spend money on paid search may be losing a significant portion of their ad dollars to ad fraud. Here are a few examples of big brands suffering from this. It can be corrected ...

fashion brands that spend money on paid search may be losing a significant portion of their ad dollars to ad fraud. Here are a few examples of big brands suffering from this. It can be corrected quickly through forensic analysis but ongoing maintenance also needs to be done.

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Fashion Brands Suffering Digital Ad Fraud by Augustine Fou Technical Forensics Fashion Brands Suffering Digital Ad Fraud by Augustine Fou Technical Forensics Presentation Transcript