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Evil Quotient Goes Up With Number of Ads Per Page by Augustine Fou

by Digital Consigliere at Marketing Science Consulting Group, Inc. on Jun 16, 2012

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That many ads on a page makes more money for the publisher but makes it really useless for advertisers. If advertisers still want to do display advertising, they should pay only for performance – ...

That many ads on a page makes more money for the publisher but makes it really useless for advertisers. If advertisers still want to do display advertising, they should pay only for performance – CPC, instead of CPM.”

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Evil Quotient Goes Up With Number of Ads Per Page by Augustine Fou Evil Quotient Goes Up With Number of Ads Per Page by Augustine Fou Presentation Transcript