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Digital strategy tree rooted in business strategy
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Digital strategy tree rooted in business strategy

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Business strategy - then digital strategy - then search, social, mobile

Business strategy - then digital strategy - then search, social, mobile

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Digital strategy tree rooted in business strategy Digital strategy tree rooted in business strategy Presentation Transcript

  • Digital Strategy Tree Marketing Tactics (branches) Email Video Digital Strategy (trunk) Business Strategy (roots)Dr. Augustine Fou acfou@mktsci.com