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Digital Marketing Budget Allocation March 2013 by Augustine Fou

by Digital Consigliere at Marketing Science Consulting Group, Inc. on Mar 05, 2013

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March 2013, shift of budget to digital channels and tactics. CPG brands tend to stick with TV for large reach (digital is a smaller percentage); other advertisers may shift more aggressively into ...

March 2013, shift of budget to digital channels and tactics. CPG brands tend to stick with TV for large reach (digital is a smaller percentage); other advertisers may shift more aggressively into digital.

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Digital Marketing Budget Allocation March 2013 by Augustine Fou Digital Marketing Budget Allocation March 2013 by Augustine Fou Presentation Transcript