Who is KillingThemselves Today? (cable vs conent) Dr. Augustine Fou http://www.linkedin.com/in/augustinefou Marketing Blog - http://go-digital.net/blog/ July 11, 2012.
Starz vs NetflixFebruary 2012 Starz pulls thousands of movies and TV shows from Netflix after failing to agree on renewal. Source: Engadget, February 27, 2012July 11, 2012 2
AMC vs Dish NetworkJuly 2012 Popular AMC shows like “Mad Men” were pulled from Dish Network, impacting 14 million users. Source: ABC News, July 3, 2012July 11, 2012 3
Viacom vs DirecTVJuly 2012 Viacom channels blacked out for 20 million DirecTV customers Source: http://money.cnn.com/2012/07/11/technology/directv-viacom/July 11, 2012 4
So What? “Content providers are finding it harder to make money. They need to charge more, but cable providers are not able to pay up. This points to a „breaking point‟ at which content providers must go direct to consumers via „access points‟ like YouTube.” - Dr. Augustine FouJuly 11, 2012 5
Dr. Augustine Fou – Chief Digital Strategist “I advise clients on innovating their marketing and business models as entire industries are changed around them.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT 95) AT AGE 23 ClickZ Articles: http://www.clickz.com/author/1151/augustine-fou Slideshares: http://www.slideshare.net/augustinefou LinkedIn: http://www.linkedin.com/in/augustinefouJuly 11, 2012 6 firstname.lastname@example.org