SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Biggest Insurance Advertisers Being Ripped Off by Ad Fraud

by Digital Consigliere at Marketing Science Consulting Group, Inc. on Nov 27, 2013

  • 127,621 views

When large insurance companies spend tens of millions on search ads per year, on very expensive keywords, they are a prime target for bad guys who can rip them off using proven fraudulent techniques. ...

When large insurance companies spend tens of millions on search ads per year, on very expensive keywords, they are a prime target for bad guys who can rip them off using proven fraudulent techniques. See the screenshots.

Statistics

Views

Total Views
127,621
Views on SlideShare
127,621
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

CC Attribution License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
Post Comment
Edit your comment

Biggest Insurance Advertisers Being Ripped Off by Ad Fraud Biggest Insurance Advertisers Being Ripped Off by Ad Fraud Presentation Transcript