Lead Nurturing 101 NetSuite Users - Pardot SuiteApp
by Audaxium
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This presentation talks about 3 major reasons why there is a huge trend toward Marketing Automation and Lead Nurturing in general. ...
This presentation talks about 3 major reasons why there is a huge trend toward Marketing Automation and Lead Nurturing in general.
We discuss the 4 basic steps of digital marketing automation: 1) Attract, 2) Engage, 3) Nurture, and 4) Convert.
We also discuss Pardot Prospect Insight, which is a Marketing Automation platform that is tightly integrated with NetSuite, SalesForce.com, Microsoft Dynamics CRM, and SugarCRM.
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