Blogging / Journalist Panel In association with

Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

Live Tweeting from the Event Please Use Hashtag #prnmtm

The Five C’s C ollaboration C ontent C onverged Services C ommunity C onversation

http://johnbell.typepad.com/weblog/images/2008/08/17/pr_brain2.jpg

Source: Forrester Research / Business Week 6/11/2007

Cardiff School of Journalism, The Quality and Independence of British Journalism; February 2008

Principles to Communicating Your Message Today Make your content Accessible Make your content Easy To View Make your content Easy To Use

Make your content Accessible

Make your content Easy To View

Make your content Easy To Use

I talked to Technorati founder David Sifry to update the ‘05 blogging numbers. Back when we wrote the cover story, there were some 9 million blogs, with about 40 thousand new ones popping up each day. Now, says Sifry, Technorati indexes 112 million blogs, with 120 thousand new ones appearing each day. And that’s not including spam blogs. They were barely on the horizon in spring of ‘05, and now they account for—get this—well over 99% of all the pings and updates pouring into Technorati’s servers.

11% of the 112 million blogs have posted in the last 60 days....or an estimated 13 million active blogs in the last 60 days according to Sifry.

Social Networks

Social Networks

Synovate 9/1/08 http:// linksr.us/eUVWMO

Digital Asset Optimization

Digital Asset Optimization

Show and Tell On Any and all Smart Phones.

Mobile Social Networks

Mobile Social Networks

SALES PRODUCT The Long Tail

The Long Tail of Public Relations Press Release Conversation Release Goes Out Immediate Online Pickup Mainstream Media Pickup Blogs / Twitter / Online Pubs Weekly Trade Pubs Monthly Trades Search Share Blog Quarterly Pubs / Journals

Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

In association with Michael Pranikoff – PR Newswire Robin Hamman – headshift Robert Andrews – paidcontent.co.uk

In association with