Mini lesson on seo

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Mini lesson on seo

  1. 1. Mini Lesson on SEOSearch Engine Optimization Ann Treacy atreacy@treacyinfo.com www.byteoftheweek.com www.treacyinfo.com
  2. 2. Search Engines Like:1. Lots of repeated keywords on web page2. Lots of good links to your web site3. Regular updates4. Quick download www.treacyinfo.com
  3. 3. What search engines don’t like www.treacyinfo.com
  4. 4. Focus on Keywords• Come up with 10 keyword phrases – Your name – Program names – Terms people use to find someone like you – Location if appropriate• Check popularity of terms http://www.keywordspy.com/ www.treacyinfo.com
  5. 5. Use the Keywords• TITLES!• Graphics don’t count• Use text on pages• Have good 10-20 word description of yourself to sharehttp://www.webconfs.com/search-engine-spider-simulator.php www.treacyinfo.com
  6. 6. Look at the Links• See who links to you www.linkpopularity.com• See who links to the competition• Make sure your partners link to you• Ask people to link to you• Get into social media www.treacyinfo.com
  7. 7. Fresh Content• Making even small changes will help• Making small changes that build your content are even better• Real Time Search?! – Same rules apply (keywords, links/followers, freshness) – Getting hotter! www.treacyinfo.com
  8. 8. Questions Thank you! Ann Treacyatreacy@treacyinfo.com www.treacyinfo.com

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