Blogging Twitter 2.0
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Blogging Twitter 2.0

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presentation on how and why to blog and Twitter given to a group of nonprofits in Duluth MN

presentation on how and why to blog and Twitter given to a group of nonprofits in Duluth MN

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Blogging Twitter 2.0 Blogging Twitter 2.0 Presentation Transcript

  • Twitter, Blogging 2.0 Ann Treacy Treacy Information Services [email_address]
  • What’s a blog?
      • Looks like a web site, acts like a web site, easy to maintain and it's cheap!
      • Greater focus on fresh content
  • What’s Twitter?
    • Limited to 140 characters, sent only to subscribers
    • Twittering goes to a web site or comes as a text message
  • A blog as a cheap web site
  • Blog to build awareness
  • Blog to build community
  • Easy content for web site
  • Secondary Goals
    • Mobilize readers
      • Promote events
      • Raise funds
    • Improve visibility
      • Be an expert
    • Show your human side
  • How to blog
    • Set it up – Consider getting help
      • Choose tool
      • Choose template
      • Choose “widgets”
    • Assign a blogger
      • Have a goal
      • Use first person
      • Add links, pictures and video
      • Consider a calendar
    The blogger can use guest bloggers, interviews, videos – support your blogger!
  • More blogging
    • Build readership
      • Link from web site
      • Add to sig and business cards
      • Sign up friends
      • Link to web sites in your blog
      • Post comments on other blogs
    • Enjoy it!
    • http://byteoftheweek.com/2007/12/12/starting-a-new-blog/
  • Twitter - Goals
  • How to Twitter
    • The Mechanics
    • Sign up
    • Starting tweeting
    • Follow people
    • Encourage people to follow you
    • Post on your blog or web site
    • Learn shortcuts http://im.about.com/od/resources/a/twitter.htm
    • Things to consider
    • How much broadcast vs social media?
    • How much work vs social?
  • Just Start!
    • Resources from the presentation can be found at
    • http://www.byteoftheweek.com/ 
    • Ann Treacy
    • [email_address]
    • 651.239.4581