Addressing the Broadband Gap

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A presentation by Jack M. Geller, Ph.D. from The EDA Center at the University of Minnesota-Crookston to the 2010 Blandin Broadband conference: Cultivating a Culture of Use 2010.

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Addressing the Broadband Gap

  1. 1. Addressing the Broadband Gap<br />Jack M. Geller, Ph.D.<br />The EDA Center at the University of Minnesota-Crookston<br /> Funding to the EDA Center supported by the Blandin Foundation Grant No. U2010-001<br />
  2. 2. The Technology Adoption Curve<br />
  3. 3.
  4. 4.
  5. 5. Computer, Internet and Broadband Adoption among MIRC Demonstration Communities<br /> Computer Internet Broadband Dial-up<br />CommunityOwnershipConnectivityAdoptionAdoption<br /> <br />Benton County 74.2% 70.6% 66.3% 4.3%<br />Cook County 83.3% 74.8% 50.2% 24.6%<br />Itasca County 72.9% 68.2% 63.3% 4.9%<br />Kandiyohi Co. 74.0% 66.5% 64.0% 2.5%<br />Leech Lake Band 66.9% 57.4% 48.8% 8.6%<br />Stevens County 73.9% 68.1% 64.4% 3.7%<br />Thief River Falls 71.1% 67.0% 59.4% 7.6%<br />Windom 69.8% 66.4% 62.7% 3.7%<br />Winona 80.2% 76.0% 69.2% 6.8%<br />Worthington 61.3% 56.0% 53.9% 2.1%<br />Upper MN Valley 67.5% 60.2% 57.6% 2.6%<br />Rural Statewide 74.3% 70% 64% 6%<br />
  6. 6. Computer & Internet Connectivity by Age<br />
  7. 7. Computer & Internet Connectivity by Income<br />
  8. 8. A Closer Look at the Digitally Distant<br />Those who do not even have a computer!<br />
  9. 9. Common Reasons why no Computer<br />
  10. 10. Percent of Digitally Distant By Age<br />
  11. 11. Other Characteristics of the Digitally Distant<br />Percent that have a cell phone: 55.3%<br />Percent that use cell to send text messages: 6.4%<br />Percent that use cell for email 1.0%<br />Percent that use cell to surf the Internet: 1.0%<br />Percent that have a total telecom bill under $100 84.1%<br />Percent in household of 2 or fewer members 91.4%<br />Percent with school-aged children 6.1%<br />Percent with high school education or less 63.0%<br />
  12. 12. Observations<br />Broadband is now the predominant method by which rural residents connect to the Internet.<br />In 2001 6% of all rural Minnesota households had a broadband connection; but in 2010 only 6% still have a dial-up connection.<br />With a few exceptions, the MIRC communities maintain adoption rates in line with the statewide averages.<br />Stagnant growth in home computers will create a “ceiling” on broadband growth. <br />The socio-economic and demographic characteristics of the digitally distant are greater barriers to the full adoption of broadband technology than geography or topography of rural Minnesota.<br />Significant broadband growth will require intentional strategies to engage the digitally distant.<br />

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