10 Tools To Manage Social Media

Georgia Tech Business Network Social Media: Less Talk, More Action

Why Social Media? • Interact with your customer base • People trust each other more than your organization • Enable people to spread your message for you • Improve search engine results • Get feedback

How Social Media? • Understand what you want out of Social Media • Understand your message • Understand your audience – Who are they? – What are they doing with social media?

Important Social Media Principals • Respond to and/or engage critics • Measure Everything • Be Human • Be Transparent • Make Sure Your Content is Portable

10 Tools to Manage Social Media 1. Technorati Search 2. TweetDeck 3. Ping.fm 4. SocialOomph 5. ViralHeat 6. Google Alerts 7. Addictomatic 8. Radian 6 9. MapMyBrand 10.Google!

Technorati Search http://technorati.com/search?advanced – All things blog related

TweetDeck http://www.tweetdeck.com/ -- Manage Twitter, Facebook, etc…

Ping.FM http://ping.fm/ -- another management tool, can be text message based

SocialOOmph http://www.socialoomph.com/ -- Schedule messages, reuse content

ViralHeat http://viralheat.com – Social media monitoring tool

Google Alerts http://www.google.com/alerts -- Monitoring to your inbox

Addictomatic http://addictomatic.com – Dashboards of your topics

Radian 6 http://www.radian6.com/ -- top of the line monitoring

MapMyBrand http://www.mapmybrand.com – twitter visualized geographically

Google! http://www.google.com – If you can’t find it here, it doesn’t exist

The Conversation Prism

Blog Platforms

Micro Blogging

Community & Social Media Networks

Professional Profiles (Business and Personal)

Local Recommendation Sites

Chris Spears Questions? chris@arkesystems.com (o) 404.812.3123 Lenox Towers • 3400 Peachtree Road • Suite 103 • Atlanta, Georgia 30326 | (P) 404-812-3123 • (F) 404-812-3436

10 Tools To Manage Social Media

by Chris Spears on Aug 01, 2010

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