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Carbon footprint release final

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     Carbon footprint release final Carbon footprint release final Document Transcript

    • Contact: Kristin Horne, Fishman Public Relations, (847) 945-1300 x243 khorne@fishmanpr.comFOR IMMEDIATE RELEASE Cartridge World Estimates Its U.S. Customers Help Reduce Carbon Emissions by 1 million Pounds in 2007 Refilling and Remanufacturing Printer Cartridges Locally Reduces Global Transportation RequirementsEMERYVILLE, CA. – Cartridge World, the World’s largest printer cartridge refiller andremanufacturer, has announced that its customers will help avoid 1 million pounds of carbonemissions annually by reusing its printer cartridges instead of buying new. This is theequivalent of taking almost 100 passenger cars off the road for one year and recycling 150 tonsof waste instead of depositing it in a landfill.The study, performed by Brown & Wilmanns Environmental, LLC, estimates the transport-related carbon dioxide emissions of transporting original equipment manufacturer (OEM)cartridges from overseas production facilities to U.S. retailers versus refilling or remanufacturingthose cartridges locally at a Cartridge World store.“With the idea of carbon footprinting becoming a household term, we believe consumers andbusinesses want to know the impact products have on the environment to get from factory toretail,” said Cartridge World CEO, Burt Yarkin. “Not only do we extend the life of a useful printercartridge, we do so with more local content than the OEM manufacturers which is moreenvironmentally friendly.”The study compared the carbon dioxide associated with the transport of three different ink andtoner cartridges from their countries of origin to three US cities based upon product mass,distance shipped, and mode of transportation. This was compared to the impacts associatedwith Cartridge World’s transport of ink and toner for similar products to the same three cities.The study did not estimate the emissions for any manufacturing process.The results were remarkable. The study showed the transport of Cartridge World inks and tonercan emit less than half the carbon dioxide than that of OEM cartridges. And across the threecity average, with typical refill percentages of one-color inkjet, three-color inkjet and lasercartridges, the average carbon dioxide transportation footprint of Cartridge World ink and toneroperations is 40% lower than what might be expected from OEM cartridges. Also notable is thatthe carbon dioxide reduction of transportation-related carbon dioxide is over 70% for toners.The study used conversion factors provided by the Greenhouse Gas Protocol to calculate thecarbon dioxide emissions produced via various shipping weights and distances. TheGreenhouse Gas Protocol is one of the most widely used accounting tools used to understand,quantify and manage greenhouse gas emissions. The GHG Protocol Initiative was developedthrough a partnership between the World Resources Institute and the World Business Councilfor Sustainable Development.In addition to reducing product transportation emissions, recycling and reusing ink and tonercartridges keeps cartridges out of landfills and reduces the needs for manufacturing. All of thesesteps constitute a reduced environmental footprint, which businesses and consumers can easily
    • make a part of their daily lives by frequenting locally owned and operated businesses such asCartridge World.About Cartridge WorldEmeryville, CA-based Cartridge World is the world’s fastest growing ink refilling retailer in the$80 billion printer cartridge industry. The company refills empty ink cartridges andremanufactures empty toner cartridges for inkjet printers, laser printers, fax machines, andphotocopiers with top quality, brand-specific ink and toners; it offers consumers and businessesa more affordable option to buying new, provides a 100% satisfaction money-back guaranteeand helps the environment by keeping cartridges out of landfills. Voted #1 in the category oftoner replacement services by Entrepreneur Magazine Franchisee 500, Cartridge World hasmore than 1,500 franchised retail locations in 45 countries. Cartridge World North America wasfounded in 2003. There are currently more than 600 locations open in the United States, with800 locations expected by the end of 2007. For more information call (888) 99-REFILL or visitwww.cartridgeworldusa.com. # # #