How to create an Epic campaign

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How to create an Epic campaign

  1. 1. Create Epic Campaigns <ul><li>Are you ready? </li></ul>
  2. 2. Goal <ul><li>How do we win and how do we measure? </li></ul>
  3. 3. Market <ul><li>Who will we reach? </li></ul>
  4. 4. Venue <ul><li>Where will we reach them? </li></ul>
  5. 5. Demonstration <ul><li>How will we attract them? </li></ul>
  6. 6. Communication <ul><li>How will we illustrate our promise? </li></ul>
  7. 7. Call to Action <ul><li>What will we ask them to do? </li></ul>
  8. 8. Capture <ul><li>How will we capture leads? </li></ul>
  9. 9. Sharing <ul><li>How will we make it easy for others to share </li></ul><ul><li>and be included? </li></ul>
  10. 10. Distribution <ul><li>How will we make it live forever? </li></ul>
  11. 11. The Beam <ul><li>How does this tie into the core brand? </li></ul>
  12. 12. Staff <ul><li>Who will we need? </li></ul>
  13. 13. Money <ul><li>How much will we spend? </li></ul>
  14. 14. Partners <ul><li>Who else can help? </li></ul>
  15. 15. Challenges <ul><li>What do we need to be aware of? </li></ul>
  16. 16. Action <ul><li>How do we get started today? </li></ul>

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