Persuauive Powerpoint


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Persuauive Powerpoint

  1. 1. Persuasive Techniques: How do YOU convince them you are right?
  2. 2. Persuasive Vocabulary <ul><li>Main Proposition Connotation </li></ul><ul><li>Supposition Denotation </li></ul><ul><li>Introduction hook Logical Appeal </li></ul><ul><li>Counterargument Emotional Appeal </li></ul><ul><li>Call for Action Facts </li></ul><ul><li>Opinions </li></ul>
  3. 3. Main Proposition <ul><li>What are you trying to say or prove? </li></ul><ul><li>In a persuasive essay, your main </li></ul><ul><li>proposition is your “thesis statement.” </li></ul><ul><li>Remember: A topic sentence expresses the main idea or purpose of a paragraph. A thesis statement expresses the main idea of a longer piece of writing. A thesis statement appears in the introduction. It provides information about the structure, tone, and purpose of the text. </li></ul>
  4. 4. Supposition <ul><li>The supposition(s) are your main points or topic sentences. Your supposition backs up your main proposition. It is your reasoning or examples. </li></ul>
  5. 5. Introduction Hook… <ul><li>In your first few sentences, you want to hook the reader into your persuasive paper. Make them want to read your argument about an issue. You want them to be interested in what you are trying to say. “HOOK” the reader in with a clever/catchy point or idea. </li></ul>
  6. 6. Counterargument <ul><li>It is essential that you address the other side of the issue. You need to state what people might say against you and your argument. </li></ul><ul><li>Example: </li></ul><ul><li>“ I know school administration might say that a implemented dress code is necessary for learning, but I can not learn if I am not comfortable in what I am wearing.” </li></ul>
  7. 7. Call for Action <ul><li>The Call for Action is the preferred outcome you are hoping to achieve. In other words, what do you want the reader to think or do. MAKE A STATEMENT . </li></ul><ul><li>In your Call for Action , you may also tell your reader what they can do to support your idea or cause. </li></ul><ul><li>Is there a petition they can sign? Rally they </li></ul><ul><li>can attend? Person they can write a letter </li></ul><ul><li>to? </li></ul>
  8. 8. Connotation & Denotation <ul><li>Good writers choose their words carefully. They think about words’ literal meanings and are also sensitive to the implied meanings and associations of words. </li></ul><ul><li>A word’s denotation is its literal or dictionary meaning. Its connotation refers to the attitude or emotions that are associated with the word </li></ul>
  9. 9. Art of Argument: The Emotional Impact of Words <ul><li>Notice the boldfaced words in the following sentence: </li></ul><ul><li>While some believed that the government had a responsibility to investigate the crime, others were angered that strangers were trying to pry into their lives. </li></ul><ul><li>In this sentence, the words investigate and pry are synonyms with different associations. Pry is a more negative word that implies a secret investigation. </li></ul>
  10. 10. It is your CHOICE <ul><li>Choice of words often reveals a writer’s attitude toward a subject. </li></ul><ul><li>For example, a politician who is firm in his opinion might be praised as adamant by a supporter and criticized as inflexible by an opponent. </li></ul>
  11. 11. Fact vs. Opinion <ul><li>Fact – statements that can be proven </li></ul><ul><li>Opinion – statements that can be </li></ul><ul><li>supported </li></ul><ul><li>In your essay, try to incorporate both facts and opinions. </li></ul>
  12. 12. Lets practice: <ul><li>Fact or Opinion? </li></ul><ul><li>- The book American Political and Social History </li></ul><ul><li>by Harold U. Haulker has 984 pages. </li></ul><ul><li>Steak tastes better than lamp chops. </li></ul><ul><li>Baseball is as interesting as football. </li></ul><ul><li>There are 37 students in the classroom </li></ul><ul><li>It is very hot today </li></ul><ul><li>Time Magazine has a section called “Art.” </li></ul>
  13. 13. Logical & Emotional Appeal <ul><li>Logic appeals to reason: </li></ul><ul><li>Statistics </li></ul><ul><li>Examples </li></ul><ul><li>Facts </li></ul><ul><li>Emotions appeal to feelings: </li></ul><ul><li>Emotional language </li></ul><ul><li>Humor </li></ul><ul><li>Mention of basic values </li></ul>
  14. 14. Recognizing Persuasion Example My opponent’s goals can only be funded by stealing money from hardworking taxpayers. Loaded Language Writers or speakers who want to sway your opinion may try to appeal to your emotions by using loaded language. This means using words to which you are likely to have a strong positive or negative reaction. Example Vote for Amber! All the cool 8 th graders will! Bandwagon Appeal This technique is often used in advertising. It encourages you to think as others are thinking. It appeals to people’s desires to belong to a group. Example Sign up for our club, or get stuck with another boring afternoon. Either/Or This technique tries to convince you that there are only two possible solutions to a problem or ways of looking at something, when in fact there may be many. Example All students at Northridge Academy High School love English. Inaccurate or over-generalized A generalization is a broad statement about a number of people or things. While it is possible to accept generalizations, many are too broad to be true.
  15. 15. Persuasive Essay Structure The ending restates your position/argument and asks readers to do something. Ending The middle presents the important reasons and evidence that support your position/argument. Middle The beginning introduces and states your position/argument. Beginning