Velocity Consulting Carly Bigi, Kevin Horvitz, Joe Loftus, Allan Williams, Ashley Zeiger
Our Challenge: Bring in the top 20% of young entrepreneurs (30 & under) to Entrepreneur Center.
Capital Community Counsel The EC Circuit
Disconnect Only 55% of young entrepreneurs have heard of the Entrepreneur Center. Velocity Consulting. (Survey of Entrepreneurs, October 2010)
The EC Circuit Capital Community Counsel Consolidate Clarify Connect
Roadmap To bring in the top 20% of entrepreneurs, we will Consolidate market Clarify resources Connect community
17.3% of total entrepreneurial growth since 2004 is among those aged 25-34 Nationally, business start-ups increased by 4% between 2008-2009, 50% of which is from entrepreneurs below the age of 40 Kauffman. (2009). Demographic Information. Retrieved October 7, 2010, from Kauffman website: www.kauffman.org
Your customer Ernest Caesar
How do we reach the A’s? Caesar
Online Searches 43% said online research EC ranked 5th in “entrepreneur” search. 60% said they would search “new business” EC doesn’t show up in first 10 pages Velocity Consulting. (Survey of Entrepreneurs, October 2010)
Value of Resources Velocity Consulting. (Survey of Entrepreneurs, October 2010)
Superior Resources Counsel Capital Community
New Website Design
ECisodes Visually communicating the entrepreneurial mindset & lifestyle , and showing the EC electrifying creation of new ideas
Benchmarks Techstars .(n.d.). The Founders. Retrieved October 24, 2010, from http://www.techstars.org/
Benchmarks Unreasonable institute giving high-impact entrepreneurs wings. (n.d.). Retrieved October 27, 2010, from http://unreasonableinstitute.org
Digital Media/ Entertainment
Technology Electrical Engineering & Computer Sciences Social Enterprise Sociology Economics Healthcare Medicine, Health, and Society
Departments align with Industries
Electrical Engineering Julie Johnson Sociology Laurie Woods Terrie Spetalnick Medicine, Health, & Society Courtney Muse
Industry Insider Partnering with business to identify entrepreneurial employees to create innovative solutions within their industry
Coffee Sleeve Entrepreneur Center Ernest just received the $55,000 funding he needed to start his mobile application for networking. Pearescope will launch in July 2011.
Benchmarks Client Referrals Social Media Boulder Innovation Center Entrepreneur Center in Dayton, Ohio Client Referrals Chicagoland Entrepreneurial Center Client Referrals 1. Boulder Innovation Center Boulder's Entrepreneurial Hub. (n.d.). Retrieved October 24, 2010, from http://www.boulderinnovationcenter.com/ 2. Entrepreneurs Center Dayton. (n.d.). Retrieved October 24, 2010, from http://www.tecdayton.com/ 3. Chicagoland Entrepreneurial Center. (n.d.). Retrieved October 28, 2010, from http://www.chicagolandec.org/
The EC Elite
The EC Elite Referral Event Experiencing Community Catered by local entrepreneurial restaurants Financial Incentive Every 2 months
BIC Metrics Boulder Innovation Center. 2009 Metrics Report. (2009). Retrieved October, 2010, from Boulder Innovation Center Website: http://www.boulderinnovationcenter.com/PDF/newsletters/BIC%20Metrics%20Report%202009.pdf
How to Think about ROI Client Economic and Lifetime Value 20% of 75 referrals incubated means 15 33 New companies New Jobs
Revenue Projections By averaging out statistics from the Boulder innovation Center we project that the approximate 15 new companies that our marketing should bring in year one will create roughly $2,734,756 in revenues of current clients.
The Complete Circuit Capital Community Counsel Consolidate Clarify Connect
Electrifying Creation Today for Tomorrow
Bibliography Ann arbor spark business accelerator. (n.d.). Retrieved October 25, 2010, from http://www.annarborusa.org/business-accelerator note: Website provided information of what their key successes are Austin Technology Incubator. (n.d.). Retrieved October 28, 2010, from http:// www.ati.utexas.edu/ Note: Website provided great success statistics that ATI has earned Boulder Innovation Center Boulder's Entrepreneurial Hub. (n.d.). Retrieved October 24, 2010, from http://www.boulderinnovationcenter.com/ Note: Provided statistics explaining the impact and success they have garnered Chattanooga economic development. (n.d.). Retrieved October 26, 2010, from http:// www.chattanoogachamber.com/economicdevelopment/ Note: Website provided numbers of how much it costs to rent out for clients as well as Virtual office. Chicagoland Entrepreneurial Center. (n.d.). Retrieved October 28, 2010, from http://www.chicagolandec.org/ Note: Website provided great success statistics that Chicagoland Entrepreneurial Center has earned Concho valley business resources. (n.d.). Retrieved October 28, 2010, from http:// www.cvbiz.org/ Note: Website had great personal success stories from clients. Demographics. ( n.d.) . Retrieved September 07, 2010, from Nashville Area Chamber of Commerce website: http://www.nashvillechamber.com/Homepage/BusinessNashville/Research/Demographics.aspx Currently 28.7% of people in Nashville have bachelor’s degrees or higher. Ecorner Stanford University's Entrepreneurship Corner. (n.d.). Retrieved October 23, 2010, from http://ecorner.stanford.edu/index.html Note: Website provided great insights for EC website to follow
Bibliography Nashville Business Incubation Center (Personal communication November 3, 2010). National Business Incubation Association. (2010) About NBIA. Retrieved October 25, 2010, from NBIA.org website: http://nbia.org/about_nbia/ National Business Incubation Association. (n.d.) Membership Categories. Retrieved October 25, 2010, from NBIA.org website: http://nbia.org/join_nbia/membership_categories.php The business incubator center the grand valley's center for entrepreneurship. (n.d.). Retrieved October 27, 2010, from http://www.gjincubator.org/ Note: Provided information on ways to market. Techstars. (n.d.). The Founders. Retrieved October 24, 2010, from http://www.techstars.org/ U.S Bureau of the Census (n.d.) State and Country Quick Facts. Washington D.C: Bureau of the Census. Retrieved from U.S Census Bureau website: http://quickfacts.census.gov/qfd/states/47/4752006.html Note: The EC will primarily have White and African American customers, since these races make up for 92.7% of the Nashville population Unreasonable institute giving high-impact entrepreneurs wings. (n.d.). Retrieved October 27, 2010, from http://unreasonableinstitute.org/ Note: Website provided a youthful, vibrant website in ways the EC can follow.