Brand
Development
and Marketing
in the Startup
World
What do you buy?
 Products?
 Services?
 Corporate stories?
 Corporate philosophies?
 Examples?
What is a Brand?
 You tell me?
 How do you build a brand?
 What is unique about branding at the
startup level?
 Why is...
How to you evangelize your
Brand?
 Again, you tell me?
 Earned Media
 Public relations
 Media relations
 Build an eva...
The Fundamentals
 The secret to marketing and branding:
 Shhhhhh, don’t tell anyone or I may be
out of a job……..
 What ...
Upcoming SlideShare
Loading in …5
×

Brand Development and Marketing for Startups

193 views

Published on

Published in: Education, Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
193
On SlideShare
0
From Embeds
0
Number of Embeds
31
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Brand Development and Marketing for Startups

  1. 1. Brand Development and Marketing in the Startup World
  2. 2. What do you buy?  Products?  Services?  Corporate stories?  Corporate philosophies?  Examples?
  3. 3. What is a Brand?  You tell me?  How do you build a brand?  What is unique about branding at the startup level?  Why is it AWESOME to build a brand?  Why is it more essential than anything else you do?
  4. 4. How to you evangelize your Brand?  Again, you tell me?  Earned Media  Public relations  Media relations  Build an evangelist base  Paid Media  Marketing  Advertising  Paid content provision “sponsored postings”  Which is better?
  5. 5. The Fundamentals  The secret to marketing and branding:  Shhhhhh, don’t tell anyone or I may be out of a job……..  What are you saying?  To whom are you saying it?  How are you saying it?  SWF

×