Gamification, stand van zaken - Speakerscorner NOS - Astrid Poot
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Gamification, stand van zaken - Speakerscorner NOS - Astrid Poot

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Lezing over gamification / Speakerscorner NOS nieuwsvloer / neem contact op voor meer informatie: www.astridpoot.nl

Lezing over gamification / Speakerscorner NOS nieuwsvloer / neem contact op voor meer informatie: www.astridpoot.nl

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Gamification, stand van zaken - Speakerscorner NOS - Astrid Poot Gamification, stand van zaken - Speakerscorner NOS - Astrid Poot Presentation Transcript

  • Gamification Over Gamification Monday, July 1, 2013
  • Astrid Poot ?• Strateeg en creatief interactieve marketing • bij Woedend! / het Klokhuis • teamcaptain programma TEDxYouthAmsterdam, teacher, speaker, blogger • @astridpoot • astrid@woedend.nl • nl.linkedin.com/in/ astridpoot •Monday, July 1, 2013
  • Monday, July 1, 2013
  • http://www.woedend.nl/werk/hun-eerste-keer/ Monday, July 1, 2013
  • http://www.woedend.nl/werk/live-twitter-thriller/ Monday, July 1, 2013
  • Wat is dat?! Monday, July 1, 2013
  • Whoooohhhh Monday, July 1, 2013
  • Yeay! Monday, July 1, 2013
  • Wat wij willen Need for a complete shift from things we ‘should do’ to things we ‘want to do’.  But instead of shifting the tasks, we simply make what we should do fun. Monday, July 1, 2013
  • In play, learning is the drug Monday, July 1, 2013
  • Gabe Zichermann A company trying to get you to do something that it needs you to do by making your work fun and engaging, and you understand that's what's happening. Monday, July 1, 2013
  • Ian Bogost Gamification is a marketing gimmick Monday, July 1, 2013
  • 2012 70% of the world's top 2000 companies will be using gamification in some form by 2014 Gartner 2013 gamification is currently being driven by novelty and hype 2014 80% of gamification applications will fail to deliver “because of poor design” Monday, July 1, 2013
  • Hype cycle Monday, July 1, 2013
  • Oh, dus het is al bijna over? Monday, July 1, 2013
  • Sparen voor een doel Monday, July 1, 2013
  • LandscapingLandscaping Monday, July 1, 2013
  • Landscaping Monday, July 1, 2013
  • User centered design Monday, July 1, 2013
  • Digitaal belonen (bijv. in games en elo’s) Monday, July 1, 2013
  • Digitaal belonen Monday, July 1, 2013
  • Alfie Kohn do this, get that is an oversymplified view on motivation intrinsic motivation and extrinsic motivation are two completely different things, and that the former is undermined by the latter. Monday, July 1, 2013
  • Monday, July 1, 2013
  • Monday, July 1, 2013
  • FIEROMonday, July 1, 2013
  • Jane McGonigal Goal Rules Feedback system Voluntarily participation We don t need no stinkin badges! Monday, July 1, 2013
  • Wat we nodig hebben Satisfying work The experience of being successful Social connection Meaning Monday, July 1, 2013
  • Gameful oplossingen gaan over beter je doel kunnen bereiken Goede gamifiction? Gameful oplossingen gaan minder over leuk, en meer over comfortabel en makkelijk Gameful design is een houding, en geen simpel model. Monday, July 1, 2013
  • Gewenst gedrag meer bereikbaar HabitRPG http://www.youtube.com/watch?v=NPjK8_eBYzE niet nodig! Monday, July 1, 2013
  • Gewenst gedrag meer bereikbaar https://itunes.apple.com/us/app/fig-your-personal-wellness/id554305571?mt=8 Monday, July 1, 2013
  • Moeilijke taak makkelijker door verhaal Pain Squad https://www.youtube.com/watch?v=qsl9NjyVpHY Monday, July 1, 2013
  • Moeilijke taak makkelijker door verhaal Zombies Run https://www.youtube.com/watch?v=GyFqZtKvya0 Monday, July 1, 2013
  • Moeilijke taak makkelijker door verhaal Monday, July 1, 2013
  • Moeilijke taak makkelijker (door verhaal?) Monday, July 1, 2013
  • Saaie taak comfortabeler https://simple.com/ Monday, July 1, 2013
  • gamedesigners zijn de nieuwe strategen Monday, July 1, 2013
  • On it! @astridpoot nl.linkedin.com/in/astridpoot www.woedend.nl astrid@woedend.nl Monday, July 1, 2013