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Submitted by:
Ashutosh
Mona
Mridul
Ravina
Sweta
Submitted to:
Asst.prof Rashmi verma
INDEX…
 Introduction
 Product name
 Types of public
 Target audience
 P.R. Practices
 Reference
Introduction:
Cyclone group of industries presents superfast folding bicycle
This is the most flexible product ever in any...
Internal public
 All the member of organization
 Top management
 Middle management
 Lower management
External public...
Target audience
 High middle class
 Middle class
 Tourist
 Youngster
 Student
P.R. Practices
To
Attract
attention
To win
belief
To impart
understanding
How to attract attention…
By
advertisement
By facility
By advertisement
 Television
 Newspaper
 Radio
 Advertisement on railway platform
 Air port
 Mobile message adv
 An...
By facility
 By Provide trial facility(for 1hr)
 By provide additional feature
 safety kit
 Bag
 1 year free servicing
How to win belief
 By giving better quality
 By communicating with consumer
 Price according to quality
 By building b...
How to impart understanding….
 Crisis Management
 Management the resource
 Maintaining good relation with external publ...
Why only
 Light weight
 Easy to carry
 Easy to pump tube
 With 4 gear facility
 Disk break
 Portable
 Price-Rs. 100...
References….
 "The Folding Bike Solution". Transportation Alternatives. Retrieved 2013-06-06.
 "Bikes on Public Transpor...
Bicycle
Bicycle
Bicycle
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Bicycle

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Transcript of "Bicycle"

  1. 1. Submitted by: Ashutosh Mona Mridul Ravina Sweta Submitted to: Asst.prof Rashmi verma
  2. 2. INDEX…  Introduction  Product name  Types of public  Target audience  P.R. Practices  Reference
  3. 3. Introduction: Cyclone group of industries presents superfast folding bicycle This is the most flexible product ever in any cycle industry with many features. A folding bicycle is a bicycle designed to fold into a compact form, facilitating transport and storage. When folded, the bicycle can be more easily carried into buildings and workplace or on public transportation and more easily stored in compact living quarters or aboard a car, boat or plane.
  4. 4. Internal public  All the member of organization  Top management  Middle management  Lower management External public  Customer  Vendor  Dealer  Media  government
  5. 5. Target audience  High middle class  Middle class  Tourist  Youngster  Student
  6. 6. P.R. Practices To Attract attention To win belief To impart understanding
  7. 7. How to attract attention… By advertisement By facility
  8. 8. By advertisement  Television  Newspaper  Radio  Advertisement on railway platform  Air port  Mobile message adv  And mostly on tourism website
  9. 9. By facility  By Provide trial facility(for 1hr)  By provide additional feature  safety kit  Bag  1 year free servicing
  10. 10. How to win belief  By giving better quality  By communicating with consumer  Price according to quality  By building brand image
  11. 11. How to impart understanding….  Crisis Management  Management the resource  Maintaining good relation with external public and external public
  12. 12. Why only  Light weight  Easy to carry  Easy to pump tube  With 4 gear facility  Disk break  Portable  Price-Rs. 10000 bicycle
  13. 13. References….  "The Folding Bike Solution". Transportation Alternatives. Retrieved 2013-06-06.  "Bikes on Public Transport". Transport for London. Retrieved 2013-06-06.  "The History of the Folding Bike". The folding Cyclist. Retrieved 2013-06-06  "Why choose a folding bike?". A to B Magazine. Retrieved 2013-06-06.
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