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ICI DULUX


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  • 1. Al GURG Head Quarter Building Al Gurg Tower
  • 2. H. E. Easa Saleh Al Gurg CBE Founder and Chairman Sir Easa Saleh Al Gurg
  • 3.
    • A Glimpse of Companies Owned by Easa Saleh Al Gurg Group
  • 4.
    • More then 4 decades since established
    • Above 23 businesses under one umbrella
    • Includes Banks and Real Estate
    • Among the top 10 business groups in Dubai.
  • 5. Al Gurg Paints
    • Collaboration with ICI Dulux and W&J Leighs to manufacture decorative, Industrial and Fire protection coatings in UAE.
    • Established since 1988
  • 6. AL GURG PAINTS LLC
    • Manufacture a full range of
    • Decorative Paints (incl. Special Effects)
    • Industrial and Protective Paints
    • Fire Resistant Paint,
    • Hygienic Coatings,
    • Epoxy Floor Coatings
    • Road Markings etc.
  • 7. ISO Certificate Presentation by RWTUV ISO 9001:2000 Certified company
  • 8. Fully Equipped R&D Lab Facility
  • 9. Fully Equipped R&D Lab Facility
  • 10. Modern Production Facility Production Capacity 1 million litres per month
  • 11. DULUX LEADS ENVIRONMENT AWARENESS
    • ICI Paints spends over $50 million on R&D development world-wide
  • 12. Leadership in Energy & Environmental Design
  • 13. What is LEED?
    • LEED is an internationally accepted benchmark for the design, construction and operation of high performance green buildings established by the United States Green Building Council (USGBC).
    • It provides the tools necessary to have an immediate and measurable impact on buildings performance.
  • 14. The LEED Parameters on VOC Coating Type VOC Limits Standard Architectural Flat Paints 50 g/L Green Seal GS-11 Architectural Non-Flat Paints (Primers) 150 g/L Green Seal GS-11 Anti-Corrosive and Anti-Rust Coatings 250 g/L Green Seal GS-03 Floor Coatings All Floor Coatings 100 g/L SCAQMD Rule 1113
  • 15.  
  • 16.
    • VOC Compliance
    • Reducing VOC content is one of the current issues to address in reducing the environmental impacts of decorative coatings products.
    • Directive 2004/42/EC of the European Directive 1999/13/EC have now been implemented in the UK through Statutory Instrument (SI) 2005 No. 2773 `The Volatile Organic Compounds in Paints, Varnishes and Vehicle Refinishing Products Regulations
    • 100% of current ICI Paints Trade products already comply with 2007 requirements, 75% already comply with 2010 requirements. Plans are in place to fulfill the requirements on time .
  • 17. Dulux is Non Toxic
  • 18. Function of Paints
    • To Protect the substrate against weathering and increase life of the structure
    • Specialised Protection against fire, chemicals and heat etc.
    • To enhance the aesthetics of the building
  • 19. Substrate -Concrete/ Plaster Internal External Solvent Based Alkyd Based Epoxy Based Water Based Water Based Epoxy Based Solvent Based
  • 20.  
  • 21. Curing of Water Based Paints The physical drying of a coating based on a polymeric resin dissolved in an organic solvent is different from the film forming mechanism employed in more recent water-based paints. While the first dries through rapid evaporation of the solvent, leaving the hard resin film on the substrate, the latter hardens in a two-step process—water evaporates and leaves the resins and pigments in dispersed particles on the surface. These particles then merge and form the film, followed by a chemical process called “polymerization”—chemical bonds form between small, soluble building blocks to generate a polymeric resin made up of long, non-soluble chain molecules. Aqueous dispersion Water loss Deformation Coalescence cross linking
  • 22. The Science of Color by Dulux Hue - Defines the color or color family. Red, Yellow and Blue represent the basic color families to which a given shade can be assigned. The outer band shows the hue circuit. o Light Reflectance - Describes the lightness or darkness of a color. The lighter the color, the more light it reflects. The central axis [column] presents a gradient of greys between the colors of white, at the top, and black towards the bottom. o Chroma - Describes the intensity or saturation of a color. Strong colors like Racy Red have a high chroma factor while soft shades like Muted Rose have a low level of chroma. The degree of chroma progressively lessens, as you move from the outer band to the central axis. Changing any one of these three dimensions creates the vast array of colors in the Master Palette.
  • 23. Understanding the Dulux color reference
  • 24. Interior Walls and Ceilings Dulux Vinyl Matt Emulsion Dulux Supermatt Emulsion Dulux Trade Matt Emulsion Dulux Special Effects- Duette, Acrylic Scumble Glaze Dulux Quick Drying Eggshell Dulux Matt Enamel Dulux Vinyl Silk Emulsion
  • 25. Wood & Metal Dulux High Gloss Dulux Satinwood Dulux Wood Primer & Undercoat Dulux Matt Enamel Dulux Woodsheen
  • 26. Dulux Quick Drying Eggshell (water based)
    • Uses Dulux Diamond Technology
    • Odourless and Fast Drying
    • Special formulation
      • Superior spreading rate
      • Superior colour and opacity
      • Superior durability
    • Durable Eggshell finish
  • 27. Dulux Royal Touch is a top quality, highly durable and washable emulsion with a unique ICI formula which gives a crack tolerance of upto 1.2 mm (certified by Taylor Woodrow Lab, UK ) . It's rich, smooth-as-silk finish and good leveling properties with superior hiding capacity imparts long lasting luxurious look . Dulux Royal Touch offers Anti-Bacterial and Anti-Fungal properties ( certified by Taylor Woodrow Lab, UK ) Dulux Royal Touch is Class 1 certified (by Warrington Fire Research Lab, UK ) for Surface Spread of Flame . Dulux Magic Touch
  • 28. Taylor Woodrow Lab, UK Taylor Woodrow Lab, UK Taylor Woodrow Lab, UK WarringtonFire Research, UK 1.2mm Dulux Magic Touch
  • 29.
    • Most suitable for :
    • Luxury Hotels
    • Office Blocks
    • Private Villas & Freehold Apartments
    • Most suitable for :
    • Healthcare projects-Hospitals
    • Restaurants & Kitchens
    • Universities & Schools
    Recommended Usage
  • 30. Projects Segment– Exterior Paints Category
  • 31. Projects Segment- Exterior Category
    • Requirements & Concerns
    • Durability and Protection
    • Choice of Colour
    • Choice of Finish- Smooth, Texture
    • Applicator issues - workmanship
  • 32. Enemies of Exterior Substrates
    • UV rays in Sun light throughout the year
    • Extremely hot summers
    • Dust / Dirt in environment
    • Bad plastering ( hollow inside or less cement in plaster) and not properly cured
    • Usage of poor quality concrete
  • 33. Water Resistance UV Resistance Crack Bridging Flame Retardant
  • 34. NAD RESIN----- ICI TECHNOLOGY
  • 35. Carbonation The water in the pores of the cement is normally alkaline . This alkaline environment is one in which the steel is passive and does not corrode. The carbon dioxide from the air reacts with the alkali in the cement and makes the pore water more acidic, thus lowering the pH. Carbon dioxide will start to carbonate the cement in the concrete from the moment the object is made. This process (called carbonation) will start at the surface, then slowly move deeper and deeper into the concrete. If the object is cracked, the carbon dioxide of the air will be better able to penetrate into the concrete. When designing a concrete structure, it is normal to state the concrete cover for the rebar (the depth within the object that the rebar will be).
  • 36. Effect on Steel Untreated concrete block after 16 days exposure. Coated block after 16 days exposure.
  • 37. Dulux Weathershield – Certified by Taylor Woodrow Labs, UK
  • 38. Eco-Friendly Product No added Lead No added Mercury
    • Anti-Carbonation coating system reduce CO 2 attack ( recommended for all car parks )
    • “ Surface Spread of Flame” certified to
      • BS 476 Part 6:1989
      • BS 476 Part 7:1997
    • BBA Agreement Certificate No. 97/3383
  • 39. Tests Conducted at Bodycote 1.Elongation/ Elasticity 2. Chemical resistance against petrol, diesel, and sewage. 3. Chloride resistance 97.4% IDEAL FOR CAR PARKS
  • 40. Tested for UV and Salt Spray to stimulate local conditions
  • 41. Dulux Weathershield - Texture Finishes High Performance Texture Finishes for Exterior Masonry Fine Textures Heavy Textures Traditional Textures
  • 42.
    • Supreme Elongation of Special Acrylic Latex film :
      • 400% more than ordinary emulsions
      • Flexible Paint Film
  • 43. Technology for Protection
    • Leighs Paints
    • Founded in England in 1860
    • Largest independent paint manufacturer in the UK
    • Intumescent products are manufactured within the GCC Region through – Al Gurg Leighs Paints
    • Supplied in over 30 countries Worldwide
  • 44. International Representation Australia Belgium Norway Nigeria Cyprus Saudi Arabia Germany Holland Hong Kong Taiwan Leigh ASEAN Region AGLP JV UAE Kuwait S. Korea New Zealand Italy China` Finland RED - Joint Venture BLUE - Licensee BLACK - Distributor
  • 45. Protective Coatings
    • Anti Corrosion Coatings
    • Glass Flake Coatings
    • Floor Coatings
    • Anti Carbonation Coatings
    • Epoxy Intumescent Coatings
    • Flame Retardant Coatings
  • 46. Protective and Anti Corrosive Epoxy Coatings Finish Coat Epoxy Polyamide High Build Epoxy –125 to 200 microns Polyurethane Special Finish – 75 microns Primer Epoxy Zinc Phosphate Primer –75 microns Under Coat Intumescent / Fire Protection Coating Epoxy Zinc Phosphate Primer –75 microns Intumescent Coat Sealer Coat Firetex Intumescent Coating –Thickness as per Hp/a value Polyurethane Special Finish – 75 microns Primer
  • 47.  
  • 48. AL GURG PAINTS LLC
    • Manufacture a full range of
    • Decorative Paints (incl. Special Effects)
    • Industrial and Protective Paints
    • Fire Resistant Paint,
    • Hygienic Coatings,
    • Epoxy Floor Coatings
    • Road Markings etc.
  • 49.
    • Specification support at design stage, right product for the right job.
    • Dedicated “Customer Service Team”
    • Strong Technical Service and application support
    • On-site services and interactions:
      • Sampling
      • Product specific training
      • Review of painting quality
      • Timely delivery
    • Approved and Trained Paint Contractors
  • 50. “ Partners in Progress”
  • 51.
    • Al Gurg Leighs is a part of the Easa Saleh Al Gurg Group on Companies. Al Gurg is a reputed and financially strong group.
    • ICI – Dulux is the worlds largest decorative paint company
    • Leighs Paints are the biggest private owned industrial coating manufacturers in the UK.
    • AL GURG LEIGHS has a full technical and back up support of the principals.
    AL GURG LEIGH’S POSITIONING
  • 52. THANK YOU