Creating Presentationsthat MatterCreated by Ashley Brightfor School of Visual ConceptsMay 4, 2011More details at www.ashle...
CreatingPresentationsthatMatter
CreatingPresentationsthatMatter
CreatingPresentationsMatter
“Campfires have been replaced withprojector bulbs, and the power of storyhas eluded presenters in the workplace”
entertain, inform & inspire
Persuade
Need Intro & Goals
Now it’s your turn.Tell me about your neighbor.
{                            NameTell us your neighbors...   Role                            Experience                   ...
How many people were     nervous?
Schedule•   9-9:15 // Introductions and Goals for the Workshop (15 mins)•   9:15 - 9:55 // What Makes a Great Presentation...
What presentationsdo you remember?
“Jump into an emptyswimming pool andsweat enough tobreak your fall”
What makes a good  presentation?
Video Montage Removed to Reduce File Size - Clips from the following:1. Philippe Starck thinks deep on design // http://go...
What did they do?
• Were personable and self-deprecating• Got the audience involved• Shared personal experiences• Employed the Rule of 3’s• ...
What makes a good  presentation?
There are            2   key aspects
{                   1.InvolvementThe Fundamentals   2.Simplicity                   3.Surprise                   4.Belief
Fundamentals      +_____________
Knowing what the hell you’re      talking about!
Fundamentals      +Know your topic
2   keys to a good presentation
What makes a goodpresentation great?
Video Removed to Reduce File Size     Ben Dunlap TED Talk: The story of a passionate lifeAvailable here: http://www.youtub...
Personality
YOU!
Fundamentals      +Know your topic      +  Personality
Video Removed to Reduce File Size   Sesame Street Pinball Number Count 3: Circus CapersAvailable here: http://www.youtube....
Ok it’s your turn,show us what you’ve got
15 min break
Creation
Demystified
Plan + Prepare + Present
Plan + Prepare + Present
“It takes more than three weeks toprepare a good impromptu speech.”                          Mark Twain
Who’s your audienceWhy are they here?
Be relevant!• Focus on the “right” content• Use familiar language, phrases & acronyms• Use recognizable visual devices & m...
How?
Why am I here?
Generic•   Age•   Income•   Education•   etc, etc•   Why is he here?
More Specific•   Name•   Title & Role•   Responsibilities•   Why is she here?
Tom Smith– SVP Marketing & Customer Experience                  !"+,$%&$"$8%-)$             @$                  !"#$%&$,-3...
{            valueResult is   relevance            meaning
What is the key takeaway?
“The new flim-flopper is here, it’s finally arrived,come see us now for a free test drive.”“Big or small, short or tall, our ...
Planning, so far...   Who’s your audience?   Why are they here?   What is the key takeaway?
Now what? Data dump!
Who got a red sharpie?
+
Connection Board  (Where the magic happens)
The goal is to define the...
Presentation Structure
1   Write down everything
2   Look for meaning
3   Take a break
4   Distill & Organize
5   Define presentation structure
people can onlyremember          3   things
“Work, Rest & Play”“Friends, Romans, Countrymen”“The Good, The Bad & The Ugly”“Life, Liberty & Pursuit of Happiness”“I cam...
Rule of          3          ’s
1 2 3Plan + Prepare + Present
Plan + Prepare + Present
Planning Recap  Who’s your audience?  Why are they here?  What is the key takeaway? (Thing 1)  Connection Board - Data Dum...
Michael                       Smith Family•   New York City             •   Washington, DC•   Age: 24 - 30, single      • ...
Did you notice...
Phew, I’m hungry.   Let’s eat!
60 min lunch break
Plan + Prepare + Present
“If you fail to prepare, you prepare to fail.”
1 2 3Plan + Prepare + Present
Presentation Structure1+2+3               +   +
1   a   b   c2   a   b   c3   a   b   c
A   Z
A   Universal Speakers Law                             Z
Introduction   Body   Conclusion
Tell   Tell   Tell
Preparation, so far...   Flow in content from Connection Board   Universal Speakers Law (Intro, Body, Conclusion)
Visual Design
Gray   Gray   Gray
1   Font           2   Weights               Weights
Focus on content & story
Now that you have arough draft it’s a perfecttime to edit, refine, andcut unnecessary items.
Now that you have arough draft it’s a perfecttime to edit, refine, andcut unnecessary items.
Preparation, so far...   Flowing in content from Connection Board   Universal Speakers Law (Intro, Body, Conclusion)   Com...
Developing the Visual Language
Fundamentals      +Know your topic      +  Personality
Fundamentals      +Know your topic      +  Personality
1 2Helvetica Neue LightHelvetica Neue Medium          +Helvetica Neue Light Italic
Content
Video Removed to Reduce File Size        Don McMillan: Life After Death by PowerPointAvailable here: http://www.youtube.co...
Content
Layout         {   Information             Graphics             Photography   {   Transitions                             ...
KISS
KISS
Keep It Simple Silly
Layout         {
Layout         {
Layout         {3   items or less
Layout         {
Layout         {
Layout         {
Layout         {
Layout         {
{   Information         Text                  {
What’s the mostimportant information?
How do I make it compelling?
Income Distribution                         9%                   11%                                    38%               ...
Total Assets2,716,194          3,127,618   2009                  2011
Total Assets17.6% Increase
How much fueldoes it take topower a lightbulb for a year?
=   876 kWh
=   714    pounds of burned coal
2 hrs= 20 mins  9 sec.
8 days= 18 hrs  14 mins  24 sec.
How do you make it   meaningful?
1.6 million gallons of dispersement   500,000 gallons per day35,000 barrels per day     60,000 barrels per day1 billion cu...
Make it personal
What aboutprocess diagrams?
Complex   Simple
There is no silver bullet...
3   foot rule
Slide
Slide   Slide + Handout
{   Graphics        Text               {
NO CLIP ART!
RelevantConsistentClean & SimpleAvoid ClichésNo Pixelation
{   Photography                  {
LOST CAT206-613-9287
Innovation + Delight
•   Cultural + Industry Context•   PM + Account•   Strategy + User Research•   User Experience•   Design + Copywriting•   ...
• Topical & Engaging (Breakfast!)• Unexpected, yet relevant• Inclusive, approachable• Personal to each individual• Visuall...
Watch out for cheesy metaphors
{   Rhythm             {
{   Content              {   Transitions                  Animations
{   Transitions    Animations
{   Dissolve    Cross Fade    Push         {   Transitions                     Animations
Preparation, so far...   Flowing in content from Connection Board   Universal Speakers Law (Intro, Body, Conclusion)   Com...
Final Edit
Reorder   Refine   Cut
Preparation Recap  Flowing in content from Connection Board  Universal Speakers Law (Intro, Body, Conclusion)  Complete ro...
5 min break
Plan + Prepare + Present
“There are always three speeches, forevery one you actually gave. The one youpracticed, the one you gave, and the oneyou w...
Video Removed to Reduce File Size                     Behind TED 2010Available here: http://www.youtube.com/watch?v=G_DqMT...
Presenting with style, confidence      and less suck factor
Location, Location, Location
Practice, Practice, Practice     and practice some more
Body Language
What you say?      vsHow you say it?
20%vs80%
Video Removed to Reduce File Size           Nixon / Kennedy 1960 televised debateAvailable here: http://www.youtube.com/wa...
• Appearance• Movement• Posture• Gestures• Expressions
• Appearance• Movement• Posture• Gestures• Expressions
• Appearance• Movement• Posture• Gestures• Expressions
• Appearance• Movement• Posture• Gestures• Expressions
• Appearance• Movement• Posture• Gestures• Expressions
• Appearance• Movement• Posture• Gestures• Expressions
Voice
Room   68 ˚              Temperature
Video Removed to Reduce File Size      Ferris Beuller’s Day Off: Boring Economics TeacherAvailable here: http://www.youtub...
Death by m o n o t o n e
Pitch, Tone & Inflection
7 Minute Rule
Change the energy in the room
7every   minutes
• Involve audience - questions, activities• Show a video, play music• Introduce props, hand out samples• Do a dance!
A few last things...
Presentation Recap  Practice, Practice, Practice (...and practice!)  Body Language & Appearance  Voice - Pitch, Tone & Infl...
15 min break
3   keys to a greatness
{ {1.Involvement2.Simplicity3.Surprise4.Belief
Fundamentals      +Know your topic      +Personality
Plan + Prepare + Present
{       Who’s your audience?       Why are they here?Plan   What is the key takeaway?       Connection Board - Data Dump  ...
{          Flow in content - Connection Board          Universal Speakers LawPrepare   Complete rough draft          Edit,...
{Present          Practice, Practice, Practice          Body Language & Appearance          Voice - Pitch, Tone & Inflectio...
{   Presentations    Matter          {
{   Thank You                {
Q&A
ResourcesPresentation available at www.ashleybright.com
Creating Presentationsthat MatterCreated by Ashley Brightfor School of Visual ConceptsMay 4, 2011More details at www.ashle...
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC
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Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC

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There is not excuse for uninteresting, poorly executed and downright bad presentations. In my mind this is simply unacceptable, and something that needs to be rectified.

To that end I taught a 1-Day workshop, this is the second iteration of the workshop, in which I presented this deck along with a series of group exercises.

Please feel free to download and share this as needed. Together we can put an end to this scourge of bad presentations. :-)

Cheers

Ashley Bright

Published in: Education, Technology, Business
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Creating Presentations That Matter - A 1-day workshop (May 4th) at SVC

  1. 1. Creating Presentationsthat MatterCreated by Ashley Brightfor School of Visual ConceptsMay 4, 2011More details at www.ashleybright.com
  2. 2. CreatingPresentationsthatMatter
  3. 3. CreatingPresentationsthatMatter
  4. 4. CreatingPresentationsMatter
  5. 5. “Campfires have been replaced withprojector bulbs, and the power of storyhas eluded presenters in the workplace”
  6. 6. entertain, inform & inspire
  7. 7. Persuade
  8. 8. Need Intro & Goals
  9. 9. Now it’s your turn.Tell me about your neighbor.
  10. 10. { NameTell us your neighbors... Role Experience Goals
  11. 11. How many people were nervous?
  12. 12. Schedule• 9-9:15 // Introductions and Goals for the Workshop (15 mins)• 9:15 - 9:55 // What Makes a Great Presentation? (40 mins) • 9:55 - 10:25 // Show us what you’ve got (30 mins) • 10:25 - 10:40 // BREAK• 10:40 - 11:30 // Plan (50 mins)• 11:30 - 12:30 // LUNCH BREAK• 12:30 - 1:30 // Prepare (1 hr)• 1:30 - 2:30 // Present (1 hr)• 2:30 - 2:45 // BREAK• 2:45 - 3:30 // Revisit your presentations, Recap and Q&A (45 mins)
  13. 13. What presentationsdo you remember?
  14. 14. “Jump into an emptyswimming pool andsweat enough tobreak your fall”
  15. 15. What makes a good presentation?
  16. 16. Video Montage Removed to Reduce File Size - Clips from the following:1. Philippe Starck thinks deep on design // http://goo.gl/0eKQ2. Tim Brown on creativity and play // http://goo.gl/PNz7z3. Ken Robinson says schools kill creativity // http://goo.gl/HwGf4. Simon Sinek: How great leaders inspire action // http://goo.gl/Ut2N5. James H Kunstler dissects suburbia // http://goo.gl/u2fY6. Jill Bolte Taylors stroke of insight // http://goo.gl/drB8
  17. 17. What did they do?
  18. 18. • Were personable and self-deprecating• Got the audience involved• Shared personal experiences• Employed the Rule of 3’s• Used imagery to tell the story• Introduced surprising, powerful props
  19. 19. What makes a good presentation?
  20. 20. There are 2 key aspects
  21. 21. { 1.InvolvementThe Fundamentals 2.Simplicity 3.Surprise 4.Belief
  22. 22. Fundamentals +_____________
  23. 23. Knowing what the hell you’re talking about!
  24. 24. Fundamentals +Know your topic
  25. 25. 2 keys to a good presentation
  26. 26. What makes a goodpresentation great?
  27. 27. Video Removed to Reduce File Size Ben Dunlap TED Talk: The story of a passionate lifeAvailable here: http://www.youtube.com/watch?v=39rIebbXshA
  28. 28. Personality
  29. 29. YOU!
  30. 30. Fundamentals +Know your topic + Personality
  31. 31. Video Removed to Reduce File Size Sesame Street Pinball Number Count 3: Circus CapersAvailable here: http://www.youtube.com/watch?v=PvGij3fmzZs
  32. 32. Ok it’s your turn,show us what you’ve got
  33. 33. 15 min break
  34. 34. Creation
  35. 35. Demystified
  36. 36. Plan + Prepare + Present
  37. 37. Plan + Prepare + Present
  38. 38. “It takes more than three weeks toprepare a good impromptu speech.” Mark Twain
  39. 39. Who’s your audienceWhy are they here?
  40. 40. Be relevant!• Focus on the “right” content• Use familiar language, phrases & acronyms• Use recognizable visual devices & metaphors• Surprise, delight, not alienate
  41. 41. How?
  42. 42. Why am I here?
  43. 43. Generic• Age• Income• Education• etc, etc• Why is he here?
  44. 44. More Specific• Name• Title & Role• Responsibilities• Why is she here?
  45. 45. Tom Smith– SVP Marketing & Customer Experience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
  46. 46. { valueResult is relevance meaning
  47. 47. What is the key takeaway?
  48. 48. “The new flim-flopper is here, it’s finally arrived,come see us now for a free test drive.”“Big or small, short or tall, our whatcha-ma-whos will fit best of all.”“Our thinga-ma-jigger is by far the best, thereis no need to even consider the rest.”
  49. 49. Planning, so far... Who’s your audience? Why are they here? What is the key takeaway?
  50. 50. Now what? Data dump!
  51. 51. Who got a red sharpie?
  52. 52. +
  53. 53. Connection Board (Where the magic happens)
  54. 54. The goal is to define the...
  55. 55. Presentation Structure
  56. 56. 1 Write down everything
  57. 57. 2 Look for meaning
  58. 58. 3 Take a break
  59. 59. 4 Distill & Organize
  60. 60. 5 Define presentation structure
  61. 61. people can onlyremember 3 things
  62. 62. “Work, Rest & Play”“Friends, Romans, Countrymen”“The Good, The Bad & The Ugly”“Life, Liberty & Pursuit of Happiness”“I came, I saw, I conquered”“Father, Son & Holy Ghost”“See no evil, Hear no evil, Speak no evil”
  63. 63. Rule of 3 ’s
  64. 64. 1 2 3Plan + Prepare + Present
  65. 65. Plan + Prepare + Present
  66. 66. Planning Recap Who’s your audience? Why are they here? What is the key takeaway? (Thing 1) Connection Board - Data Dump (Magic time!) Presentation Structure (Rule of 3’s)
  67. 67. Michael Smith Family• New York City • Washington, DC• Age: 24 - 30, single • Age: 32 - 42• Income: $85K • Income: $125K• Recent MBA grad • Industry: tech & telecom• Industry: Banking • 2 kids & golden retrieverConcerns: Concerns: • urban neighborhood • good schools • bars, restaurants, clubs • parks & recreation • view condo, gym • 2 car garage, big yard
  68. 68. Did you notice...
  69. 69. Phew, I’m hungry. Let’s eat!
  70. 70. 60 min lunch break
  71. 71. Plan + Prepare + Present
  72. 72. “If you fail to prepare, you prepare to fail.”
  73. 73. 1 2 3Plan + Prepare + Present
  74. 74. Presentation Structure1+2+3 + +
  75. 75. 1 a b c2 a b c3 a b c
  76. 76. A Z
  77. 77. A Universal Speakers Law Z
  78. 78. Introduction Body Conclusion
  79. 79. Tell Tell Tell
  80. 80. Preparation, so far... Flow in content from Connection Board Universal Speakers Law (Intro, Body, Conclusion)
  81. 81. Visual Design
  82. 82. Gray Gray Gray
  83. 83. 1 Font 2 Weights Weights
  84. 84. Focus on content & story
  85. 85. Now that you have arough draft it’s a perfecttime to edit, refine, andcut unnecessary items.
  86. 86. Now that you have arough draft it’s a perfecttime to edit, refine, andcut unnecessary items.
  87. 87. Preparation, so far... Flowing in content from Connection Board Universal Speakers Law (Intro, Body, Conclusion) Complete rough draft (Gray scale) Edit, Refine, Cut (1 of 3)
  88. 88. Developing the Visual Language
  89. 89. Fundamentals +Know your topic + Personality
  90. 90. Fundamentals +Know your topic + Personality
  91. 91. 1 2Helvetica Neue LightHelvetica Neue Medium +Helvetica Neue Light Italic
  92. 92. Content
  93. 93. Video Removed to Reduce File Size Don McMillan: Life After Death by PowerPointAvailable here: http://www.youtube.com/watch?v=lpvgfmEU2Ck
  94. 94. Content
  95. 95. Layout { Information Graphics Photography { Transitions Animations
  96. 96. KISS
  97. 97. KISS
  98. 98. Keep It Simple Silly
  99. 99. Layout {
  100. 100. Layout {
  101. 101. Layout {3 items or less
  102. 102. Layout {
  103. 103. Layout {
  104. 104. Layout {
  105. 105. Layout {
  106. 106. Layout {
  107. 107. { Information Text {
  108. 108. What’s the mostimportant information?
  109. 109. How do I make it compelling?
  110. 110. Income Distribution 9% 11% 38% 12% 31%3rd Party Sales Co -Pay Sales HM AD OTB Sales
  111. 111. Total Assets2,716,194 3,127,618 2009 2011
  112. 112. Total Assets17.6% Increase
  113. 113. How much fueldoes it take topower a lightbulb for a year?
  114. 114. = 876 kWh
  115. 115. = 714 pounds of burned coal
  116. 116. 2 hrs= 20 mins 9 sec.
  117. 117. 8 days= 18 hrs 14 mins 24 sec.
  118. 118. How do you make it meaningful?
  119. 119. 1.6 million gallons of dispersement 500,000 gallons per day35,000 barrels per day 60,000 barrels per day1 billion cubic feet of natural gas 120 million gallons total2.7 million feet of containment boom
  120. 120. Make it personal
  121. 121. What aboutprocess diagrams?
  122. 122. Complex Simple
  123. 123. There is no silver bullet...
  124. 124. 3 foot rule
  125. 125. Slide
  126. 126. Slide Slide + Handout
  127. 127. { Graphics Text {
  128. 128. NO CLIP ART!
  129. 129. RelevantConsistentClean & SimpleAvoid ClichésNo Pixelation
  130. 130. { Photography {
  131. 131. LOST CAT206-613-9287
  132. 132. Innovation + Delight
  133. 133. • Cultural + Industry Context• PM + Account• Strategy + User Research• User Experience• Design + Copywriting• Technology• Innovation + Delight
  134. 134. • Topical & Engaging (Breakfast!)• Unexpected, yet relevant• Inclusive, approachable• Personal to each individual• Visually appealing• Memorable Delicious!
  135. 135. Watch out for cheesy metaphors
  136. 136. { Rhythm {
  137. 137. { Content { Transitions Animations
  138. 138. { Transitions Animations
  139. 139. { Dissolve Cross Fade Push { Transitions Animations
  140. 140. Preparation, so far... Flowing in content from Connection Board Universal Speakers Law (Intro, Body, Conclusion) Complete rough draft (Gray scale) Edit, Refine, Cut (2 of 3) Developed visual design language
  141. 141. Final Edit
  142. 142. Reorder Refine Cut
  143. 143. Preparation Recap Flowing in content from Connection Board Universal Speakers Law (Intro, Body, Conclusion) Complete rough draft (Gray scale) Edit, Refine, Cut (3 of 3) Developed visual design language
  144. 144. 5 min break
  145. 145. Plan + Prepare + Present
  146. 146. “There are always three speeches, forevery one you actually gave. The one youpracticed, the one you gave, and the oneyou wish you gave.” Dale Carnegie
  147. 147. Video Removed to Reduce File Size Behind TED 2010Available here: http://www.youtube.com/watch?v=G_DqMTgBv4U
  148. 148. Presenting with style, confidence and less suck factor
  149. 149. Location, Location, Location
  150. 150. Practice, Practice, Practice and practice some more
  151. 151. Body Language
  152. 152. What you say? vsHow you say it?
  153. 153. 20%vs80%
  154. 154. Video Removed to Reduce File Size Nixon / Kennedy 1960 televised debateAvailable here: http://www.youtube.com/watch?v=gbrcRKqLSRw
  155. 155. • Appearance• Movement• Posture• Gestures• Expressions
  156. 156. • Appearance• Movement• Posture• Gestures• Expressions
  157. 157. • Appearance• Movement• Posture• Gestures• Expressions
  158. 158. • Appearance• Movement• Posture• Gestures• Expressions
  159. 159. • Appearance• Movement• Posture• Gestures• Expressions
  160. 160. • Appearance• Movement• Posture• Gestures• Expressions
  161. 161. Voice
  162. 162. Room 68 ˚ Temperature
  163. 163. Video Removed to Reduce File Size Ferris Beuller’s Day Off: Boring Economics TeacherAvailable here: http://www.youtube.com/watch?v=dxPVyieptwA
  164. 164. Death by m o n o t o n e
  165. 165. Pitch, Tone & Inflection
  166. 166. 7 Minute Rule
  167. 167. Change the energy in the room
  168. 168. 7every minutes
  169. 169. • Involve audience - questions, activities• Show a video, play music• Introduce props, hand out samples• Do a dance!
  170. 170. A few last things...
  171. 171. Presentation Recap Practice, Practice, Practice (...and practice!) Body Language & Appearance Voice - Pitch, Tone & Inflection 7 Minute Rule (Change the energy)
  172. 172. 15 min break
  173. 173. 3 keys to a greatness
  174. 174. { {1.Involvement2.Simplicity3.Surprise4.Belief
  175. 175. Fundamentals +Know your topic +Personality
  176. 176. Plan + Prepare + Present
  177. 177. { Who’s your audience? Why are they here?Plan What is the key takeaway? Connection Board - Data Dump Presentation Structure - Rule of 3’s
  178. 178. { Flow in content - Connection Board Universal Speakers LawPrepare Complete rough draft Edit, Refine, Cut (Do this 3 times!) Developed visual design language
  179. 179. {Present Practice, Practice, Practice Body Language & Appearance Voice - Pitch, Tone & Inflection 7 Minute Rule {
  180. 180. { Presentations Matter {
  181. 181. { Thank You {
  182. 182. Q&A
  183. 183. ResourcesPresentation available at www.ashleybright.com
  184. 184. Creating Presentationsthat MatterCreated by Ashley Brightfor School of Visual ConceptsMay 4, 2011More details at www.ashleybright.com

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