Social Media

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Its all about Social Media . This is my first presentation so please leave review in comments

Published in: Social Media, Business, Technology
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Social Media

  1. 1. What is Social Media ? • Social Media refers to the means of interaction among people in which they create , share or exchange ideas in virtual communication & networks • It is the best way to convey the information and easily understood by the any age group of people
  2. 2. Characteristics • • • • • Participation Openess Conversation Community Connectedness
  3. 3. Forms of Social Media • • • • • • • Social Networks Blogs Wikis Podcasts Forums Content Communities MicroBlogging
  4. 4. Benefits of Social Media
  5. 5. Commomnly used social platforms
  6. 6. Is Social Media important ? • Acc to social media marketing industry report . These are the statements • Major 49 % Companies Strongly agree that social media is important
  7. 7. Measuring Social Media • Measuring social media in terms of return of investment ROI • Majorly 36 % people answered that return according to investement in initial years
  8. 8. Top 5 questions marketers want answer • 1 Tactics - What social tactics are most effective ? • 2 Engage - What are the best way to engaging auidence with social media ? • 3 Measurement - How do i measure the return on social media ? • 4 Tools - What are the best social management tools ? • 5 Strategies - How do i create a strategy ?
  9. 9. Major Findings • Marketers place very high value on social media • Tactics and engagements are top marketers wants to master • YouTube holds the top spot for future plans • Marketers wants to learn more about blogging • Podcasting set to explode in 2013
  10. 10. Cont. • Facebook and Linkedin are two most important social networks for marketers • Most Marketers are not sure their Facebook marketing is effective • Increased exposure is the top benefit of social media marketing

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