GOOGLE WORK CULTURE
ASHA PRIYA GOUD
GITAM INSTITUTE OF MANAGEMENT
Origin of GOOGLE
Google began in March 1996 as a
research project by Larry Page and
Sergey Brin, Ph.D. students at Stanford
working on the Stanford Digital Library
The SDLP's goal was “to develop the
enabling technologies for a single,
integrated and universal digital library.”
They started looking actively for potential
partners interested in licensing their
search engine technology.
Larry and Sergey contacted many people
including friends and family. One of the
people they got in touch with was David
Filo (Filo), the founder of Yahoo, a leading
Filo complimented them for the 'solid
technology' they had built, but did not
enter into any agreement with them.
Instead, he encouraged them to start their
Help came in the form of a faculty member
from Stanford University who introduced
them to Andy Bechtolsheim
Google’s mission statement and corporate culture
reflect a philosophy that you can “make money
without doing evil” and that “work should be
challenging and the challenge should be fun”.
These beliefs dominate life at Google. The official
mission statement of the company is to “organize
the world’s information and make it universally
accessible and useful.”
In 2006, Google was selected by MBA students as
the ideal place to work. In 2007 and 2008 Fortune
Magazine named Google the Number 1 employer
in their annual 100 Best Companies to Work For.
Sergey and Larry also focused on recruiting
people with the right frame of mind. They were
themselves personally involved in the recruitment
process. In order to attract high performing
candidates, Google posted top ten reasons to
work for Google on its website .
Google recruited people with diverse skills and
qualities . While recruiting, Google attached a lot
of importance to academic excellence as revealed
in grade scores in SAT and other graduate exams.
To get an interview call from Google, a person had
to be from a top-ranking university...
Innovations at Google
Google management also focused on encouraging
innovation and creativity at the workplace.
It realized that to maintain its growth, the
company had to come out with new
The company faced problems on how to tap ideas
that could be turned into successful products Said
Silverstein, "We always had great ideas, but we
didn't have a good way of expressing them or
capturing them." To overcome the problem,
Google set up an internal web page for tracking
Google's Organizational Culture
Google had an informal work culture at
Googleplex (its headquarters). Both Larry and
Sergey wanted to make Google a fun place to
work. Reflecting their beliefs, the Googleplex was
decorated with Lava Lamps and painted in the
bright colors of the Google Logo
Googlers were allowed to bring their pets in to the
workplace, and were themselves provided with
free snacks, lunch and dinner prepared by a
celebrity chef Charlie Ayers. The Googleplex had
snack rooms offering Googlers cereals, gummi
bears, cashew nuts and other snacks along with
fruit juices, soda and cappuccino..
Google is a high-energy, fast paced work
While the dress code might be “casual”
the company attracts and retains some of
the brightest minds in the technology
There is a work hard, play hard
atmosphere. The Google Mountain View,
CA headquarters “the Googleplex” is a
campus-like environment. There are
workout facilities, a café, well stocked
snack rooms, and a dorm like environment
one of the coolest programs at Google is
the 20% time program.
All Engineers at Google are encouraged
to spend 20% of their work time on
projects that interest them.
Not only does this keep Engineers happy
and challenged, its also good business
some estimates put half of all new
product launches can be directly attributed
to projects that came from the 20% time
10 REASONS TO WORK IN
GOOGLE Lend a helping hand. With millions of visitors every month,
Google has become an essential part of everyday life—like a
good friend—connecting people with the information they
need to live great lives.
Life is beautiful. Being a part of something that matters and
working on products in which you can believe is remarkably
Appreciation is the best motivation, so we've created a fun
and inspiring workspace you'll be glad to be a part of,
including on-site doctor and dentist; massage and yoga;
professional development opportunities; on-site day care;
shoreline running trails; and plenty of snacks to get you
through the day.
Work and play are not mutually exclusive. It is possible to
code and pass the puck at the same time.
We love our employees, and we want them to know it. Google
offers a variety of benefits, including a choice of medical
programs, company-matched 401(k), stock options, maternity
and paternity leave, and much more.
Innovation is our bloodline. Even the best technology can be
improved. We see endless opportunity to create even more
relevant, more useful, and faster products for our users.
Google is the technology leader in organizing the world’s
Good company everywhere you look. Googlers range from
former neurosurgeons, CEOs, and U.S. puzzle champions to
alligator wrestlers and former-Marines. No matter what their
backgrounds Googlers make for interesting cube mates.
Uniting the world, one user at a time. People in every country
and every language use our products. As such we think, act,
and work globally—just our little contribution to making the
world a better place.
Boldly go where no one has gone before. There are hundreds
of challenges yet to solve. Your creative ideas matter here
and are worth exploring. You'll have the opportunity to
develop innovative new products that millions of people will
There is such a thing as a free lunch after all. In fact we have
them every day: healthy, yummy, and made with love.
Health care for you and your family, plus on-site physician and
dental care at our headquarters in Mountain View, California and our
engineering center in Seattle, Washington
Vacation days and holidays, and flexible work hours
Maternity and parental leave, plus new moms and dads are able to
expense up to $500 for take-out meals during the first four weeks
that they are home with their new baby
Google Child Care Center, just five minutes from Google
headquarters in Mountain View
Back-up child care helps California parents when their regularly
scheduled child care falls through
Free shuttle service to several San Francisco, East Bay, and South
Fuel Efficiency Vehicle Incentive Program
Onsite dry cleaning, plus a coin-free laundry room in the Mountain
A Critique of Google's Culture
Many analysts feel that Google's zero per cent employee
turnover rate during the dotcom boom, was a testament to its
salubrious organizational culture.
But not everyone was convinced that Google had got it right
in terms of its work culture. They felt that company's culture
was not set to manage its growth.
A 12-hour working day had become norm at the company.
Google's recruitment process was also criticized by analysts.
It was pointed out that Google had become too narrow in its
recruitment by focusing only on the academic records and
graduate ranks of the applicants rather than on experience.
Commenting on the recruitment process, one Googler said, "If
you've been at Cisco for 20 years, they don't want you." But
the management defended the recruitment process saying
that they valued intelligence and brainpower more than
Work Culture at Google
Google s mission statement and corporate culture reflect a
philosophy that you can make money without doing evil and that
work should be challenging and the challenge should be fun.
Every employee is a hands-on contributor, and everyone wears
Treating employees with respect from day 1, feedback at every path,
allowances for paternity/maternity leaves, generous vacation policy
No Googler hesitates to pose questions directly to Larry or Sergey in
the weekly all-hands meetings.
Googlers tend to be happy-go-lucky on the outside, but Type A at
Page & Brin focus on creating a university environment within the
Freedom at Work
Quality of Work life is aimed at Google by providing Freedom
to flex work hours to accommodate family life while still
meeting organisational goals; freedom to have a
healthy work-life balance; freedom to do things differently and
Time & Freedom to Innovate: criteria of building innovation
Presenting Ideas Before Hierarchy -Google believes that
ideas and innovation can come from anywhere. Physical
spaces like shared offices, long café tables, and break-out
areas are specifically designed so ideas tossed around during
casual conversation could become one of the next big
projects for the company.
Freedom from Worries -The part-time degree program
provides the option of financial assistance and necessary
time away from work to successfully complete a degree
Professional massaging equipment and masseurs
Onsite dry cleaning, plus a coin free laundry room in the
Mountain View office
Google Child Care Center, just five minutes from Google
headquarters in Mountain View
Back-up child care helps California parents when their
regularly scheduled child care fails through
Free shuttle service to several San Francisco ,East Bay, and
South Bay locations
Break rooms packed with a variety of snacks and drinks to
keep Googlers going.
Five onsite doctors, free of charge
Recruitment and Selection
Up to 8 rounds of interviews for each Position
Expect a mix of intelligence and enthusiasm in
Globally diverse workforce
Google's U.S. workforce is 32% female, higher than
many other technology companies.
‡ Non Performance of Employee is regarded as
Training and development
Minimum of 120 Hours of Training per
This provides competitive advantage
Growth path for every Individual
Free to choose any type of training for
Education Reimbursement Plan:
Up to $8,000/year in tuition reimbursement for pre-approved, work-relevant courses
Global Education Leave program:
Enables employees to take a leave of absence to pursue further education for up
to 5 years and $150,000 in reimbursement.
hold them or sell the stock transfer (sell) their options to a financial institution through
a competitive bidding process.
Allows new parents to be reimbursed for up to $500 within the first 4 weeks that they
are home with the baby.
Fuel Efficiency Vehicle Incentive Program:
It provides a$5,000 rebate to employees purchasing hybrid cars.
Employee employer communication at google
Treating employees with respect from day 1,
taking f eedback at every path.
No Googler hesitates to pose questions directly to
Larry or Sergey I n our weekly all-hands meetings.
Regular surveys and internet blogs
Google is known for having an informal corporate