0
+
Best Practices for Online
P2P Fundraising
By Aseem K Thakur
(Co-founder of GIVEasia.org)
aseem@GIVEasia.org
+
My Ambitious Goal
 What is P2P Fundraising and why you
should care?
 Three ingredients of successful P2P
Fundraising c...
+
What is P2P Fundraising?
Peer-to-Peer fundraising is when you
empower your supporters to raise funds
from their peers on...
+
Advantages of P2P Fundraising
+
Traditional Versus P2P
 Charity reaches
 Impersonal
 One to many
 Very expensive
 Always charity-driven
 Charity e...
+
The Beauty of Fun-raising
Your job as fundraiser is to
channel their passion for good!
+
 Smiles
 Creativity
 Compliments
 Friends
 Playfulness
 Excitement
 A bit of nerves
+
We Will Dance
 Singapore’s very first 10 hour dance marathon
 200+ teams fundraised for their favorite cause
 Over 25...
DESIRABILITY
VIABILITYFEASIBILITY
Set SMART
Objectives
+
P2P Fundraising Campaign
Framework
Credits - IDEO worked with HackFwd to
develop this tool to help design and
iterate st...
+
Why do we need P2P Fundraising
Campaign Framework?
 Communicate
 Consider the Whole
 Be Creative
+
+
+
Summary
 Setting SMART fundraising objectives
 Using 3 lenses of Desirability, Feasibility & Viability
 Easy Action +...
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Online Peer-to-Peer Fundraising Best Practices
Upcoming SlideShare
Loading in...5
×

Online Peer-to-Peer Fundraising Best Practices

221

Published on

The slides provide an overview of what makes a successful online peer-to-peer fundraising campaign.

Published in: Government & Nonprofit
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
221
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
8
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide
  • Fundraising Model Canvas What it looks like?
  • Transcript of "Online Peer-to-Peer Fundraising Best Practices"

    1. 1. + Best Practices for Online P2P Fundraising By Aseem K Thakur (Co-founder of GIVEasia.org) aseem@GIVEasia.org
    2. 2. + My Ambitious Goal  What is P2P Fundraising and why you should care?  Three ingredients of successful P2P Fundraising campaigns  Framework to design, communicate and execute your next P2P fundraising campaign
    3. 3. + What is P2P Fundraising? Peer-to-Peer fundraising is when you empower your supporters to raise funds from their peers on your organization’s behalf.
    4. 4. + Advantages of P2P Fundraising
    5. 5. + Traditional Versus P2P  Charity reaches  Impersonal  One to many  Very expensive  Always charity-driven  Charity empowers  Very personal  Many to many  Extremely Inexpensive  Driven by supporters Traditional P2P
    6. 6. + The Beauty of Fun-raising Your job as fundraiser is to channel their passion for good!
    7. 7. +  Smiles  Creativity  Compliments  Friends  Playfulness  Excitement  A bit of nerves
    8. 8. + We Will Dance  Singapore’s very first 10 hour dance marathon  200+ teams fundraised for their favorite cause  Over 25K raised for various charities  Completely volunteer-driven event
    9. 9. DESIRABILITY VIABILITYFEASIBILITY Set SMART Objectives
    10. 10. + P2P Fundraising Campaign Framework Credits - IDEO worked with HackFwd to develop this tool to help design and iterate startups
    11. 11. + Why do we need P2P Fundraising Campaign Framework?  Communicate  Consider the Whole  Be Creative
    12. 12. +
    13. 13. +
    14. 14. + Summary  Setting SMART fundraising objectives  Using 3 lenses of Desirability, Feasibility & Viability  Easy Action + Fun Reward + Clear Impact  P2P Fundraising Campaign Visualization
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×