Free Tech Tools - VOA 2012
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Free Tech Tools - VOA 2012

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Free Technology tools to enhance your business success

Free Technology tools to enhance your business success

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Free Tech Tools - VOA 2012 Free Tech Tools - VOA 2012 Presentation Transcript

  • Free Technology Tools for Better Engagement, Efficiency & Cost Controls Jennifer Reissaus, MAS Advertising Specialties Alliance Volunteers of America February 8, 2012
  • Free Technology Tools
  • Free Technology Tools
    • Content will be available for download.
  • Free Technology Tools Overview
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Free Technology Tools
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Marketing - Slideshows
  • Slideshare
  • Slideshare
  • Slideshare By Category By Tag
  • Slideshare
  • Slideshare
  • Slideshare Useful content = more views
  • Slideshare Don’t forget your contact information!
  • Slideshare
    • PowerPoint presentations, OpenOffice files, Word documents, Adobe PDF Portfolios and Keynote (for Mac users)
    • Stored online; share publicly or privately (PRO only.)
    • Add audio to make a webinar .
    • www.slideshare.net
  • Slideshows
    • How could you use slideshows?
    • Useful information that speaks to your target market
    • Customer-specific presentation
    • Case study collection
    • What’s new in your industry
    • ???
  • Marketing – Stock Images
  • crestock
  • crestock Read this!
  • crestock
    • www.crestock.com
  • iStockphoto Free Photos! Free Vector Files! Free Audio! Free Video! Free Flash!
  • iStockphoto
  • iStockphoto Read this!
  • iStockphoto
  • iStockphoto
    • www.istockphoto.com
  • Marketing - Surveys
  • Surveys - Zoomerang
  • Zoomerang
  • Zoomerang
  • Zoomerang
    • zoomerang.com
  • Surveys - SurveyMonkey
  • Surveys - SurveyMonkey
  • Surveys - SurveyMonkey
  • SurveyMonkey
    • surveymonkey.com
  • Marketing - Surveys
    • How can you use surveys?
    • - Vote on golf tournament prizes
    • - Choose apparel styles
    • - Ask subscribers to choose next article topic
    • - ????
  • Marketing - Email
  • Email Marketing - MailChimp
  • Email Marketing - MailChimp
  • Email Marketing - MailChimp
    • List Management
    • Templates
    • Autoresponders (Paid plan only)
    • Segmented lists
    • Unlimited images
    • And more….
  • Marketing - Email
    • mailchimp.com
  • Free Technology Tools
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Organization – Bookmark in the Cloud
    • “ The term cloud is used as a metaphor for the Internet, based on the cloud drawing used to depict the Internet in computer network diagrams as an abstraction of the underlying infrastructure it represents.” - www.wikipedia.org
    • Cloud = Internet = Online
    In the Cloud????
  • Organization – Bookmark in the Cloud
    • del.icio.us
    • OR
    • www.delicious.com
  • delicious Plays nice with Firefox …… and with Internet Explorer ……
  • delicious
  • delicious Or - Right Click to see the dialog box Use the button
  • delicious
  • delicious Tags, not folders In the cloud – access anywhere
  • Organization – Web Notebooks / Clippers
  • Zoho Notebook
    • Clip portions of web screens or entire screens
    • Text & Images
    • Organize into notebooks
    • Sections within notebooks
    • Stored in the Cloud
  • Zoho Notebook
  • Zoho Notebook Right Click to see the dialog box
  • Zoho Notebook Or use Quick Link
  • Zoho Notebook
  • Zoho Notebook
    • notebook.zoho.com
  • Evernote
  • Evernote Finds text in graphics!
  • Evernote
    • Shines as a capture tool
    • Replaces notebooks / scraps of paper / napkins / Post-It notes
  • Evernote
    • Shines as a capture tool
    • Replaces notebooks / scraps of paper / napkins / Post-It notes
  • Evernote
    • Sync between online / desktop / mobile device
    • Free iPod/iPhone App
    • Android now available
  • Evernote
    • www.evernote.com
  • Organization – Web Notebooks / Clippers
    • How can you use Web Notebooks?
    • - Collect information on clients / prospects
    • - Collect information on upcoming events
    • - ????
  • Organization – Email
    • Email – use the filters!
    • “ Filter” or “Organize” or “Rules”
    • Automatically send emails to folders (or tag) based on sender, subject, etc.
  • Organization - Email
    • Email – view by Thread / Conversation Topic
    • - Read entire thread before commenting
    • - Keep track of the conversation
  • Organization - Email Before
  • Organization - Email After
  • Organization - Email How to (MS Outlook):
  • Organization – To-Do Lists
  • CheckVist
  • CheckVist
  • CheckVist
  • CheckVist
    • Multiple Lists
    • Nested Lists / collapse-expand
    • Due Dates / view by due date
    • Tags / view by tag
    • Color tasks to show priority
    • Search for text, tags, due dates – in one list or across all lists
    • New features added based on user voting
  • CheckVist
    • www.checkvist.com
  • Finding a Meeting Time
  • When Is Good
  • Finding a Meeting Time
    • www.WhenIsGood.net
  • Free Technology Tools
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Doing / Seeing – Transferring Large Files
  • Transferring Large Files
    • File Transfer / Share
    • File Sync – between multiple computers
    • Online Backup – FREE to 2GB
    • Version History
    • Premium plans available
    • www.dropbox.com
  • Transferring Large Files
    • FREE – 5GB storage
    • Send files up to 25MB ea.
    • Premium plans available
    • www.box.net
  • Transferring Large Files
    • FREE – Send files up to 100MB ea
    • Premium plans available
    • www.yousendit.com
  • Doing / Seeing – Screen Capture
    • OLD WAY
    • PrintScreen – Copies full screen image to clipboard. (Then paste to image editing tool to crop, crop, recopy, insert into document.)
    • Alt-Printscreen – Copies active window image to clipboard.
    • Right-click on image – Download image as saved file. Insert file into document.
  • Doing / Seeing – Screen Capture
    • NEW WAY
    • Snippy –
    • - Draw around exact portion of screen needed – automatically copies to clipboard (then paste into document.)
    • - Press shift to draw rectangle instead of free-form.
    • - www.bhelpuri.net/Snippy/ to download & install
  • Snippy
  • Snippy
  • Snippy
    • Download executable (snippy.exe) to your hard drive.
    • Add a shortcut to the executable to startup folder.
    • Click on Snippy icon in SystemTray to use.
  • Doing / Seeing - Creating PDF Files
    • Installs as a printer
  • CutePDF
  • CutePDF
  • CutePDF
    • Universally-readable format
    • CutePDF.com
  • Doing / Seeing Shortening URLs
    • http://ppai.org/NR/rdonlyres/50D28EED-E869-47EC-8563-4E1DC4DF3A0D/0/DimensionalMailings.pdf
  • Doing / Seeing Shortening URLs
  • TinyURL Customize your link
  • TinyURL
  • TinyURL
  • bit.ly
  • bit.ly
  • bit.ly Log In to customize your link.
  • bit.ly Reports Click Traffic
  • Free Technology Tools
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Alternatives to MS Office
  • Alternatives to MS Office - OpenOffice Word Powerpoint Excel Access Visio
  • OpenOffice
    • Opens Microsoft Office files
    • Save as Microsoft Office files
    • Windows, Linux, Mac version
    • Files stored locally
    • www.OpenOffice.org
  • Alternatives to MS Office - Google Docs
    • More than a search tool…..
  • Google Docs
  • Google Docs
  • Google Docs
  • Google Docs Word Powerpoint Excel Visio
  • Google Docs
    • Opens Microsoft Office files
    • Save as Microsoft Office files
    • Files stored in the Cloud / Export to local drive
    • docs.Google.com
  • Zoho Powerpoint Excel Project Word Access
  • Zoho
    • Opens Microsoft Office files
    • Save as Microsoft Office files
    • Files stored in the Cloud / Export to local drive
    • Use Google Gears for offline access
    • - Many apps to explore!
    • - Zoho.com
  • Alternatives to Adobe Photoshop
  • Photoshop Alternatives – The GIMP
    • The GNU Image Manipulation Program
    • Closest free alt. to Photoshop
    • Windows, Unix, Mac
    • Great tutorials
    • www.gimp.org
  • Photoshop Alternatives – The GIMP
  • Photoshop Alternatives – paint.net
    • Another close alt. to Photoshop
    • Windows
    • Great tutorials
    • www.getpaint.net
  • Photoshop Alternatives –paint.net
  • Alternatives to Adobe Illustrator
  • Inkscape
  • Illustrator Alternatives – Inkscape
    • Opens SVG, SVGZ (zipped SVG), PDF, and AI files
    • Other file types with assistance (EPS, CDR, CGM, SK1)
    • Save as SVG, SVGZ, PDF, Postscript/EPS/EPSi, AI
    • www.inkscape.org
    • wiki.inkscape.org
  • Free Technology Tools
    • Marketing
    • Organization
    • Doing / Seeing Stuff
    • Alternatives to Big Software
    • Collaboration Tools
  • Collaboration Tools
  • Collaboration Tools
    • Why?
    • Keeps everyone informed.
    • Easier for the client – no repetitive e-mails, everything is in one place.
    • If a client project – you get insight into decision makers & decision process.
  • Collaboration Tools – Zoho
    • Collaboration integrated into many Apps
    • www.zoho.com
  • Collaboration Tools – Google docs
  • Collaboration Tools – SpringNote
    • springnote.com
  • Collaboration Tools – CheckVist
    • checkvist.com
  • Collaboration Tools
    • How would you use a collaboration tool?
    • Develop client’s brochure content / wording / design
    • Design promotional campaign – timelines, content, responsibilities
    • ?????
  • Real-Life Scenario Receive meeting request Create project plan Survey recipients about topics Brainstorm Ideas for next presentation Research & bookmark content Create presentation Snip visual content from Web Pull Clipart Post presentation Shorten link URL Find meeting time Collaborate Create custom background Email presentation link Clip Web Content (with permission)
  • Free Technology Tools
    • Top 3 you will use
    • & How you will use them
  • Free Technology Tools
    • Where do I find this stuff?
  • lifehacker
  • lifehacker Search for hivefive + subject
  • lifehacker 1. CallForContenders 2. Results 3. Followup
  • lifehacker Read the comments!
  • lifehacker
    • lifehacker.com
  • dogpile
  • dogpile
  • dogpile
  • dogpile
    • dogpile.com
  • Kim Komando
  • Kim Komando
  • Kim Komando
    • komando.com
  • Where to get this presentation
    • http://slidesha.re/TechToolsVOA2012
    Questions?
  • Free Technology Tools
    • Please fill out the Evaluation Form
    • Thanks for attending
    • http://slidesha.re/TechToolsVOA2012
    Jennifer Reissaus, MAS Advertising Specialties Alliance [email_address] www.asalink.com MarketingThatSticks.com