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• Collective intelligence can not be defined in  one simple explanation.• Collective intelligence can be represented in  m...
Further Examples• Collective contribution (such as Wikipedia,  Amazon reviews, Film websites)
• Another representation of collective  intelligence is data collection.• When companies collect the activity of all its  ...
• One type of collective intelligence is collective  organisation.• This is when a company will ultimately use the  contri...
Facebook
• One popular example of collective  contribution is ‘Wikipedia.’• Thousands of contributors from across the  world.• No c...
• Although Wikipedia provides various  information the argument is can this  information be trusted?• Readers may lack tru...
• Jaron argues against the way  contributors are regarded in  Wikipedia.• He argues that if many users  contribute to one ...
• Google is an example of data collection• Ebay• Interact with user data
Yahoo
Conclusion• To summarize collective intelligence has many  different interpretations.• Data collection• Collective Contrib...
Conclusion• To summarize collective intelligence has many  different interpretations.• Data collection• Collective Contrib...
Pecha Kucha Presentation
Pecha Kucha Presentation
Pecha Kucha Presentation
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Pecha Kucha Presentation

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Transcript of "Pecha Kucha Presentation"

  1. 1. • Collective intelligence can not be defined in one simple explanation.• Collective intelligence can be represented in many different ways:• Collective contribution (such as Wikipedia, Amazon reviews, Film websites)
  2. 2. Further Examples• Collective contribution (such as Wikipedia, Amazon reviews, Film websites)
  3. 3. • Another representation of collective intelligence is data collection.• When companies collect the activity of all its users.• For example Google.
  4. 4. • One type of collective intelligence is collective organisation.• This is when a company will ultimately use the contributors to their advantage.• One example is Blue Servo – use of surveillance.
  5. 5. Facebook
  6. 6. • One popular example of collective contribution is ‘Wikipedia.’• Thousands of contributors from across the world.• No control over the content. But can Wikipedia be trusted?
  7. 7. • Although Wikipedia provides various information the argument is can this information be trusted?• Readers may lack trust in information• Contributors work for free
  8. 8. • Jaron argues against the way contributors are regarded in Wikipedia.• He argues that if many users contribute to one article the narrative structure will be will affected.
  9. 9. • Google is an example of data collection• Ebay• Interact with user data
  10. 10. Yahoo
  11. 11. Conclusion• To summarize collective intelligence has many different interpretations.• Data collection• Collective Contribution• Collective Organisation
  12. 12. Conclusion• To summarize collective intelligence has many different interpretations.• Data collection• Collective Contribution• Collective Organisation
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