Your SlideShare is downloading. ×
Change Management - Change Communication
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Change Management - Change Communication

51
views

Published on


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
51
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Change Communication Group B4 
  • 2. Cadbury - Mondelez Mondelez “We create delicious moments of joy. Everyday.” “Make today delicious – our higher purpose – defines us.” “We make products that make people smile.” 9 brands - billion-$ 52 brands – $100 million Mondelez values Fortune – Cadbury 4th most admired brand “Keep it simple” “Tell it like it is” Dairy Milk “Khaane ke baad kuchh meetha ho jaaye?”
  • 3. Obama – Campaign for Change “Yes, we can” “Change we can believe in” What? Public Policy Reforms How? Women, Minorities, Youth Why? Hope, Change, Empathy
  • 4. Netflix vs. Enron “We seek excellence” Our culture focuses on helping us achieve excellence Performance Freedom Reed Hastings Hard work Not relevant Netflix’s policies Act in Netflix’s Best Interest Responsibility Team We’re a team, not a family CEO, Netflix vs. Integrity Communication Respect Excellence

×