www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. No Budget for Community Infrastructure? No problem...
www.cognisync.com Agenda <ul><li>About Cognisync </li></ul><ul><li>ISV Communities – Our View of the World </li></ul><ul><...
www.cognisync.com About Cognisync, Inc. <ul><li>Formed in February 2007 </li></ul><ul><li>Developer Network Solution Provi...
www.cognisync.com Developer Network Maturity Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com ISV Community in Context Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com A Wikinomics Analogy Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Infrastructure Must-haves <ul><li>Must be a flexible web design platform </li></ul><ul><li>Must have rol...
www.cognisync.com Must-have Solution? <ul><li>“ Drupal” means “Drop” in Dutch </li></ul><ul><li>Started in 2000 by Dries B...
www.cognisync.com Drupal-based Developer Network Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Case Study:  Informatica TechNet Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Informatica at a Glance Copyright © 2009 Cognisync, Inc. All Rights Reserved. <ul><li>Founded: 1993 </li...
www.cognisync.com Informatica TechNet History Copyright © 2009 Cognisync, Inc. All Rights Reserved. <ul><li>Launched in 20...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Incentive Evidence of Action Commitment to Listeni...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customized content type names, fields (also workfl...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Role Types Customizable Roles and Per...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Permissions for a Role
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Easy Content Arrangement Location on Page Content ...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Dynamic Meritocracy
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Web-based Content Publishing
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Content Categorization Easy Creation
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Support of sub-groups
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Profile Fields Ability to Hide Fields...
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Social Networking/Interaction Personalization, Com...
www.cognisync.com More Drupal Bells & Whistles <ul><li>RSS Syndication/News Aggregator </li></ul><ul><li>Multimedia Capabi...
www.cognisync.com What else is on the horizon? <ul><li>Software Collaboration Capability </li></ul><ul><ul><li>Working wit...
www.cognisync.com Wrap Up…Questions/Comments? If you’d like to learn more about how your organization can turn its communi...
www.cognisync.com Look Who Else is on Drupal…  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Exemplary Drupal References  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Exemplary Drupal References  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
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Using Drupal to build your Developer Network

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Why you should use Drupal for your corporate developer network.

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Using Drupal to build your Developer Network

  1. 1. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. No Budget for Community Infrastructure? No problem, use open source! (psst – we’re talking about Drupal) Presented by: Andrew Kelly Cognisync, Inc March 16, 2009
  2. 2. www.cognisync.com Agenda <ul><li>About Cognisync </li></ul><ul><li>ISV Communities – Our View of the World </li></ul><ul><li>Infrastructure Must-haves </li></ul><ul><li>Drupal Introduction </li></ul><ul><li>Case Study </li></ul><ul><li>Q&A </li></ul><ul><li>Look Who Else is on Drupal (time permitting) </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  3. 3. www.cognisync.com About Cognisync, Inc. <ul><li>Formed in February 2007 </li></ul><ul><li>Developer Network Solution Provider </li></ul><ul><ul><li>Corporate Developer Networks </li></ul></ul><ul><ul><li>General Developer Communities </li></ul></ul><ul><ul><li>Full-service provider (implementation services, infrastructure, hosting/support, ongoing community services) </li></ul></ul><ul><li>Clients include… </li></ul><ul><ul><li>Informatica Corporation ( technet.informatica.com ) </li></ul></ul><ul><ul><li>The Linux Foundation ( ldn.linux-foundation.org ) </li></ul></ul><ul><ul><li>Time Warner Cable ( www.oedn.net ) </li></ul></ul><ul><li>Our product - the “Technology Community Platform”, a Drupal-based solution for technology communities </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  4. 4. www.cognisync.com Developer Network Maturity Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  5. 5. www.cognisync.com ISV Community in Context Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  6. 6. www.cognisync.com A Wikinomics Analogy Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  7. 7. www.cognisync.com Infrastructure Must-haves <ul><li>Must be a flexible web design platform </li></ul><ul><li>Must have role-based access </li></ul><ul><li>Must support sub-groups </li></ul><ul><li>Must be modular with an open architecture </li></ul><ul><li>Must support social networking/interaction </li></ul><ul><li>Must support content categorization </li></ul><ul><li>Must have active release schedule </li></ul><ul><li>Must be inexpensive (service-heavy endeavor) </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  8. 8. www.cognisync.com Must-have Solution? <ul><li>“ Drupal” means “Drop” in Dutch </li></ul><ul><li>Started in 2000 by Dries Buytaert </li></ul><ul><li>A Leading Open Source Web Content Management System </li></ul><ul><ul><li>Platform of choice for interactive web communities </li></ul></ul><ul><li>Strong Community (2 nd to MySQL in project hits) </li></ul><ul><li>Modular Architecture, Open API </li></ul><ul><ul><li>Thousands of Contributed Modules </li></ul></ul><ul><li>Project Site: www.drupal.org </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  9. 9. www.cognisync.com Drupal-based Developer Network Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  10. 10. www.cognisync.com Case Study: Informatica TechNet Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  11. 11. www.cognisync.com Informatica at a Glance Copyright © 2009 Cognisync, Inc. All Rights Reserved. <ul><li>Founded: 1993 </li></ul><ul><li>Headquarters: Redwood City, CA </li></ul><ul><li>Employees: 1,300+ </li></ul><ul><li>Offices: N. & S. America, Europe, Asia Pacific </li></ul><ul><li>Revenue: $391 million (2007) </li></ul><ul><li>3-year Compound Annual Growth Rate: 21% per year </li></ul><ul><li>Market share leader (Gartner Dataquest) </li></ul><ul><li>Customers: 2,950+ </li></ul><ul><ul><li>91 of Fortune 100 </li></ul></ul><ul><ul><li>80%+ of Dow Jones </li></ul></ul><ul><ul><li>Government organizations in 20 countries </li></ul></ul><ul><li>Partners : Over 400 major SI, ISV, </li></ul><ul><li>OEM and On Demand </li></ul><ul><li>Singular focus on Data Integration Products and Services </li></ul>
  12. 12. www.cognisync.com Informatica TechNet History Copyright © 2009 Cognisync, Inc. All Rights Reserved. <ul><li>Launched in 2001 targeting “ISV Partners” </li></ul><ul><ul><li>Grow the ecosystem via tools and extensions </li></ul></ul><ul><li>Activity quickly spread to users (customers, solution partners) </li></ul><ul><li>Early Competitive Advantage </li></ul><ul><ul><li>Large Informatica consultant community </li></ul></ul><ul><li>Expanded Charter in 2007 </li></ul><ul><ul><li>Migrated site to WCMS (Drupal) </li></ul></ul><ul><ul><li>Re-branded to TechNet </li></ul></ul><ul><ul><li>Implemented Community Strategy </li></ul></ul><ul><li>Results are coming in… </li></ul><ul><ul><li>100% increase in monthly hits </li></ul></ul><ul><ul><li>Membership increasing at an </li></ul></ul><ul><ul><li>increasing rate </li></ul></ul><ul><ul><li>CGC on an upward trend </li></ul></ul>
  13. 13. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  14. 14. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Incentive Evidence of Action Commitment to Listening Soft Selling
  15. 15. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customized content type names, fields (also workflow and permissions) No vendor lock-in
  16. 16. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Role Types Customizable Roles and Permissions
  17. 17. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Permissions for a Role
  18. 18. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Easy Content Arrangement Location on Page Content “Blocks”
  19. 19. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Dynamic Meritocracy
  20. 20. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Web-based Content Publishing
  21. 21. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Content Categorization Easy Creation
  22. 22. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Support of sub-groups
  23. 23. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Profile Fields Ability to Hide Fields Relationship to Partner Management
  24. 24. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Social Networking/Interaction Personalization, Communication and Tracking
  25. 25. www.cognisync.com More Drupal Bells & Whistles <ul><li>RSS Syndication/News Aggregator </li></ul><ul><li>Multimedia Capability </li></ul><ul><li>Search </li></ul><ul><li>WYSIWYG Editor </li></ul><ul><li>Blogs </li></ul><ul><li>Built-in Reporting </li></ul><ul><li>Friendly URLs </li></ul><ul><li>Discussion Forums </li></ul><ul><li>Drupal “Book” (wiki-like hierarchical content type) </li></ul><ul><li>Web Services (want to update a code sample from your IDE?) </li></ul><ul><li>Newsletters </li></ul><ul><li>> 2000 modules and growing… </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  26. 26. www.cognisync.com What else is on the horizon? <ul><li>Software Collaboration Capability </li></ul><ul><ul><li>Working with CollabNet to bring distributed software development projects into the mix (CollabNet/Drupal Integration). </li></ul></ul><ul><li>Exercising the Open API </li></ul><ul><ul><li>Salesforce.com Integration (CRM System) </li></ul></ul><ul><ul><li>Eclipse Plugin (direct access/publishing of content to/from the IDE!) </li></ul></ul><ul><li>Other Possibilities/Incubating Integrations </li></ul><ul><ul><li>Alfresco (ECM – WCM data flow) </li></ul></ul><ul><ul><li>Other IDE Integrations (Netbeans) </li></ul></ul><ul><ul><li>Helpdesk/Knowledgebase Integrations </li></ul></ul><ul><li>With Open Source, the Possibilities are Endless and DOABLE… </li></ul>Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  27. 27. www.cognisync.com Wrap Up…Questions/Comments? If you’d like to learn more about how your organization can turn its community into a strategic asset, please contact me directly at: [email_address] Thank you! Andrew Kelly President & CEO Cognisync, Inc. Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  28. 28. www.cognisync.com Look Who Else is on Drupal… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  29. 29. www.cognisync.com Exemplary Drupal References Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  30. 30. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  31. 31. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  32. 32. www.cognisync.com Exemplary Drupal References Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  33. 33. www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.

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