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Julaine Smith presented at Northshore Business Symposium in Redding, California about SOUL Plan. She taught how to Make Money and Make a Difference with your business.

Julaine Smith presented at Northshore Business Symposium in Redding, California about SOUL Plan. She taught how to Make Money and Make a Difference with your business.

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  • 1. % $ re-THINK PurposeUse your business to create economic wealth and social value
  • 2. Are you living an abundant life?
  • 3. re-THINKPURPOSE http://www.legaljuice.com/cash%20money%20pile%20stack%20dollars%20benjamins.jpg
  • 4. MOTIVES à why?STANDARDS à how? USES à what?
  • 5. ARISE Business Solutions helps entrepreneurs re-THINK Purpose for their business.
  • 6. Business Social Plan Responsibility
  • 7. Build a Business that Makes a Profitre-THINK = and PositivelyPURPOSE Impacts Social Issues
  • 8. ARISE Business Solutions STRATEGIC approaches to doing business that CHALLENGE TRADITIONAL claims in order to: ON ONE HAND: YET, STILL Effectively execute Effectively pursue andobjectives focused on & create profit forcreating social value managers and ownersInvest in society to & Demand short-term create long-term financial performance social value
  • 9. Add the 5th "P" - PURPOSE beyond profits - to Your Companys Marketing PlanCreate Economic Wealth & Social Value through Purpose-driven leadershipExperience the Highest, Fullest Expression of Your Entrepreneurial Self! Build a G (Generous) Corporation
  • 10. Consumers EXPECT businesses to positively impact social issuesCUSTOMER LOYALITY & TRUST is higher for socially responsible businesses Help your brand STAND OUT in a crowded marketplace Pursue a PURPOSE that is key to your PASSION & FULFILLMENT
  • 11. Entrepreneurs Sweet Spot
  • 12. Created to… MAKE A PROFIT, and MEET NEEDS while also EMPOWERING OTHERS A sustainable business has a Purpose beyond profits.
  • 13. Increase Sales Greater productivity More profits Better image More customers Loyal employees Better moralePositively Impact Social Issues http://smashinghub.com/wp-content/uploads/2011/04/business-plan-success.jpg
  • 14. SOUL PlanTMCorporate ObjectiveBuild a company that is… Relational Holistic Neighborly Adventurous Purposeful Humble and Principled
  • 15. SOUL PlanTM v. Traditional Business Plan
  • 16. Purpose Beyond ProfitsPosition you and your company! to be part of something greater thanyourself by doing!GOOD WORKS. !
  • 17. PURPOSE BEYOND PROFITSProfits Build a strong – profitable – business Balance MAKE MONEY DOING GOOD