Development notes - 12/01/2008

I Alberto “aesse” Sarullo 1998 – AESSENET.ORG 13.000+ unique/day 2003 – SUONERIE.NET 120.000+ newsletter subscribers Alberto “args” Sarullo 2007 – PISTECICLABILI.COM

Mashup? Yeah! GoogleMap Panoramio Picasa Youtube Vimeo Flickr Google translate Yahoo Weather Google Earth Many GPS hw & sw Myspace, Facebook

Bike route Track Point of interest Description Comments Videos Photos Download Track User

Track

Point of interest

Description

Comments

Videos

Photos

Download Track

User

The User User needs are unpredictable & change over time Make people to communicate... and listen, listen , listen !

Development model Task organized in loooosely coupled chain Update priority decided time to time by needs of: development communication subscribers visitors

Task organized in loooosely coupled chain

Update priority decided time to time by needs of:

development

communication

subscribers

visitors

Eternal beta? NO! No preprod, No prod No doc: the doc is the code My creative approach is different: direct online dev & continuous refactoring

Communication Developer to users: blog for news and update Users to developer: mail (and forum) Users to users: public forum

100% of Budget in technology Domains: Pisteciclabili.com Piste-ciclabili.com Piste-ciclabili.it Piste-ciclabili.eu .... Hosting: Italy: Aruba USA: Dreamhost Alberto's time: 12hours/week

Domains:

Pisteciclabili.com

Piste-ciclabili.com

Piste-ciclabili.it

Piste-ciclabili.eu

....

Hosting:

Italy: Aruba

USA: Dreamhost

Alberto's time:

12hours/week

Promotion ZERO BUDGET? No problem: i have a good product :) S.E.O + blog ↓ Radio + print

Results 1000-1900 unique/days (google analytics) 500-600K pageview/month (server stat) 15-20 GB/month (server stat)