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Please review the 2012 F&CP Training Manual and send me your suggestions.

Please review the 2012 F&CP Training Manual and send me your suggestions.

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    2012 training manual 2012 training manual Document Transcript

    • 2012 Training Manual
    • Welcome!Dear Service Unit Family & Community Partnership Chairs,Thank you for taking the first step in changing the lives of girls. Thank you for stepping up to the plate in this verycrucial role. Thank you for committing to the girls of Kentuckiana by serving as a leader in this year’s Family &Community Partnership Campaign.2012 is a big year for Girl Scouts. As we launch the “Year of the Girl”, we celebrate 100 years of serving girls. This will beour year to make our mark in our communities, our council, our nation, the year to come together as adults to trulymake an investment in the lives of girls that will allow us to fulfill the theme of our campaign as we focus on “ChangingLives Together”.This year, you will find that we are going back to the basics, we are keeping things simple, we are simply asking forfamilies, volunteers, staff members and communities to join us by investing in a girl. We cannot possibly serve every girlthat needs Girl Scouting without the direct financial support of our adults. Thank you for being a leader in this missionso that Girl Scouts may become a reality for every girl, everywhere.Support from our Girl Scout families and communities is especially important now when corporations and foundationshave less funding to offer and more needs to meet. We, as the preeminent girls’ organization must take the lead to beproactive in changing the lives of girls, changing the lives of girls no matter their situation. We cannot stop serving girlsthat need Girl Scouting simply because funding is down, we must rise to the next level, we must encourage families tounderstand the value Girl Scouting brings to their lives. Let’s encourage our communities to donate to an organizationthat is equipping girls to be the leaders of today and tomorrow.Our goal this year is to ask EVERY Girl Scout family to make a donation, to give EVERY Girl Scout family the opportunityto change the life of another girl.Your Campaign Manual is full of helpful information on how to train, assist and motivate your Troop Family PartnershipChairs, Troop Leaders and parents that may be involved in the campaign.Thank you again for your investment of time and your personal contribution to this year’s campaign. Please do nothesitate to ask questions, seek advice or share success stories with me, the Fund Development Staff or your ServiceCenter partners.As we are “Changing Lives Together”, let us be excited to be a part of a monumental year of Girl Scouting!Looking forward to 2012,Suzy GessnerDirector of Development2012 Campaignsgessner@kyanags.org502-636-0900 2
    • Table of ContentsFamily Partnership Chair Position Description Page 4Community Partnership Chair Position Description Page 5Campaign Overview Page 6 Timeline Campaign Goal Progress Thermometer Leading a Successful Campaign The Impact of Gifts Road BlocksGuide to the Troop Family Partnership Campaign Page 13 Family Partnership Service Unit Chair Step-by-Step Guide Family Partnership Campaign Facts Questions & Answers Troop Family Partnership Chair position description Troop Family Partnership Chair Step-by-Step Guide Sample Script Troop Challenge Flyer Report Form Evaluation FormGuide to the Service Unit Community Partnership Campaign Page 24 Community Partnership Campaign Facts Questions & Answers Step-by-Step Guide Sample Script Special Events Planning Report FormService Center Contact Information Page 31 3
    • Family Partnership ChairPosition DescriptionReports to: Service Unit ManagerCommitment: One year, with option for renewalPurpose: To promote and coordinate the Family Partnership Campaign in your service unit, which raises funds for Girl Scouts of KentuckianaResponsibilities: 1. Work with service unit team, service center staff and fund development department to meet service unit’s financial goal. 2. Make a donation to Girl Scouts of Kentuckiana’s Family Partnership Campaign. 3. Attend Family & Community Partnership Chair Training, review and understand all campaign materials. 4. Attend service unit meetings to discuss the campaign’s goal and progress; share fundraising ideas and answer questions. 5. Recruit and train enthusiastic Troop Family Partnership Chairs to help raise funds for campaign. 6. Promote and encourage participation of others in Family Partnership Campaign. 7. Plan a family giving campaign for troop leaders to encourage families to give. 8. Work with service unit team to supply troop leaders with family giving packets. 9. Collect contributions, compile final report(s) and deliver materials to your service center. 10. Thank volunteers and finish end-of-campaign details. 11. Attend campaign evaluation/victory celebration. 12. Assist with recruitment of campaign chair for service unit for the following year.Qualifications:  Registered member of GSUSA with successful background check.  Attend training for position and demonstrate knowledge and skills necessary to carry out responsibilities.  Good verbal and written communication skills.  Ability and willingness to ask Girl Scout family members to contribute to the Family & Community Partnership campaign.  Be willing to commit to 2-10 hours a month for the duration of the campaign.  Uphold the policies, standards and guidelines of the council and GSUSA.  Commitment to the promise, law and mission of Girl Scouting. 4
    • Community Partnership ChairPosition DescriptionReports to: Service Unit ManagerCommitment: One year year, with option for renewalPurpose: To promote and coordinate the Community Partnership Campaign in your service unit, which raises funds for Girl Scouts of KentuckianaResponsibilities: 1. Work with service unit team, service center staff and fund development department to meet service unit’s financial goal. 2. Make a donation to Girl Scouts of Kentuckiana’s Community Partnership Campaign. 3. Attend Family & Community Partnership Chair Training, review and understand all campaign materials. 4. Attend service unit meetings to discuss the campaign’s goal and progress; share fundraising ideas and answer questions. 5. Recruit and train enthusiastic troop leaders to help raise funds for campaign. 6. Promote and encourage participation of others in Community Partnership Campaign. 7. Make personal visits to area businesses asking for contributions to Girl Scouts. Follow up with letters and/or phone calls. 8. Work with service unit team to plan selected activities recommended in the training materials to involve the community in Girl Scout activities and fundraisers. 9. Collect contributions, compile final report(s) and deliver materials to your service center. 10. Thank volunteers and finish end-of-campaign details. 11. Attend campaign evaluation/victory celebration. 12. Assist with recruitment of campaign chair for service unit for the following year.Qualifications:  Registered member of GSUSA with successful background check.  Attend training for position and demonstrate knowledge and skills necessary to carry out responsibilities.  Good verbal and written communication skills.  Ability and willingness to ask people/businesses in your area to contribute to the Community Partnership campaign.  Be willing to commit to 2-10 hours a month for the duration of the campaign.  Uphold the policies, standards and guidelines of the council and GSUSA.  Commitment to the promise, law and mission of Girl Scouting. 5
    • Campaign Overview 6
    • Family & Community Partnership TimelineFocus Action Support DateRecruit Family Partnership SUMs will recruit F&CP  Service Unit Team card withChairs (FPC) & Community chairs and Troop blanks for each position May-OctoberPartnership Chairs (CPC) Partnership Chairs  Recruitment Flyers  Council & service center staff, F&CP advisory committeeTraining members will conduct trainings  Training materials created by council Community Partnership Trainings in each Service November Center Family Partnership Trainings in each Service Center February  Family Partnership Chair sits with Troop Partnership Chairs and explains the family giving Troop Family Partnership packets March Trainings  Troop Partnership Chairs receive Family Giving Fact Sheet, donor cards, and family rostersCampaign Month April  Troop Partnership ChairsFamily Partnership Family Giving Campaign conduct parent meetings and make an ask of EVERY family o Service unit team plans an adult-led fundraising event for its community led by Community Partnership Chair At the discretion ofCommunity Partnership Service Unit Events o Special event training provided in training packet the CPC o Service center staff will assist with promotion of event in calendars and newsletters o Community partnership chair Business Letters & will have a script to make the Community Contacts ask o Face to Face asks will be made.Campaign Wrap-Up May o Special celebrations will go on Service Center Celebrations throughout the council to say “thank you” 7
    • 8
    • 9
    • Leading a Successful Campaign Why We Do What We DoA successful fundraising campaign directly benefits our girls by keeping the cost of Girl Scouting affordable and making itpossible for more girls in our community. Girl Scout activities, programs and events are heavily subsidized by Girl Scouts ofKentuckiana. The cost of many services (publications, volunteer background checks, etc.) is never passed on to girls ortheir families.Steps to a Successful Campaign 1. Prepare & Train 2. Recruit 3. Assist, Follow-up & Report Results 4. Thank, Celebrate & EvaluatePrepare & Traino Attend Service Unit Trainings.o Understand the needs met through the F&CP Campaign.o Be familiar with the campaign information in this manual.o Know what resources are available to assist with your campaign.o Plan and deliver trainings for Troop Family Partnership Chairs.o Establish a service unit campaign deadline and goal.o Get to know your community!Recruito Gather strong volunteers who will aid you in your efforts of reaching your community and families.o Make sure that each troop has a Troop Family Partnership Chair.Assist, Follow-up & Report Resultso Assist where needed and maintain motivation for the campaign and its benefits.o Be available to attend Troop Parent Meetings if necessaryo Report progress at Service Unit Meetingso Maintain contact with your Troop Family Partnership Chairs during the campaigno Be aware of the deadline dates and reports and turn them in on time.Thank, Celebrate & Evaluate!o Once your Service Unit has met its goal, thank your volunteers for their hard work – letters of encouragement, thank you notes, emails or phone calls are always appreciated.o Make sure to celebrate your victories with your Service Unit & Service Center.o Review your campaign’s progress for measurements of success and ways to improve in the future.o Prepare to pass along your knowledge, help recruit and educate a volunteer to fill your role as Campaign Chair for next year. 10
    • The Impact of GiftsThe Girl Scouts of Kentuckiana council provides the Girl Scout Leadership Experience tomore than 23,000 girls in 64 counties. Supporting these girls are 6,500 adult memberswho believe strongly in changing the lives of girls. Your investment in the Family &Community Partnership Campaign will impact every Girl Scout in our council by providingthe following:Program Development – New programs, events and activities are continually being developed to meet girls’interests and needs. One year of program delivery costs over $280 per girl!Financial Aid for Girls – Financial aid ensures that money is never a barrier to any girl who wants to become a GirlScout and fully participate in our program.Camps & Outdoor Facilities – We operate seven camp properties offering year-round program and overnightopportunities for girls, troops and families: Shantituck, Bear Creek, Pennyroyal, Whippoorwill, Stem, Houchens andBarren Ridge. The annual operating cost for these camps is $300,000. Camp fees cover only 10% of the expenses.Summer Resident Camp Programs - Council-based resident programs serve about 1000 girls each summer. Thecamp fee paid by families only covers 57% of the actual cost. Girl Scouts of Kentuckiana covers the remaining 43%.Membership Materials – Girl Scouts of Kentuckiana works hard to ensure every girl and adult who wishes toparticipate in Girl Scouts knows of the opportunity. Monies received from the Family & Community PartnershipCampaign underwrites the costs of production and distribution of necessary materials to share the message of GirlScouting.Training – Every Girl Scout Troop Leader receives extensive staff support, training and materials in order to ensurethat girls will receive a quality Leadership Experience form a highly trained adult volunteer.Program & Camp Supplies – Leader manuals, program event flyers, information about new programs andactivities for girls are all made easily accessible to volunteers. Camp supplies (cook kits, canvas, langerns ridinghelmet, sailboats, etc.) are used by the girls and their leaders while on our properties.Mailings to Girls and their Families – Mailings include verification that girls will be participating in an activity, campinformation, information to parents, council publications, the resident and day camp guide and much more. Mostof these publications are produced in-house and the cost of materials and labor is substantial.Online Communication - Our website allows volunteers and families to link with the Girl Scouts of KentuckianaCouncil through the web and access up-to-date information about activities and training courses, as well as otheronline resources. 11
    • Road BlocksSometimes, we put up “road blocks” that hinder the success of our Family & CommunityPartnership Campaign. Familiarize yourself with these potential bumps in the road: Donors are asked with an “apology”.If you begin your ask with “I’m sorry to have to ask you this . . . ” or “I hate to bother you, but . . . “, you are establishingan idea that it is not important to give.Convey to potential donors that Girl Scouting is the premier organization for girls, Girl Scouting is a strongfoundation that creates strong leaders. Convey your commitment to the organization. Let others know that youhave already made a financial commitment because you know it is important to invest in the lives of girls. Donors don’t understand the benefits.Parents, Families, Volunteers, Business Owners & Community Leaders should understand why it is necessary togive – refer to the Campaign Facts sheet to make sure that those making the “ask” and those receiving the “ask”know the importance of the investment that benefits their daughters, granddaughters, nieces, etc. Give the donorsan opportunity for ownership. The “right” person doesn’t make the “ask”.Make sure the person that is making the “ask” is doing so in a professional manner with the correct information. Itwill be your job as Family & Community Partnership Chairs to educate the Troop Leaders and Troop FamilyPartnership Chairs on how to convey the message to ALL potential donors, i.e. business owners, communityleaders, parents, etc. A story was never told.The storyteller needs to convey the impact of Girl Scouts. A girl, a parent or a volunteer needs to share an inspiringstory about how Girl Scouts has made a difference in the life of a girl. They were never asked!Don’t assume that someone won’t or can’t give. Don’t assume that Girl Scout families are asked too often. Youmust allow them the opportunity to participate in the organization that is impacting their daughter. If you don’t ask,one fact remains, THEY WILL NOT GIVE. 12
    • Guide to the Troop Family Partnership Campaign 13
    • Step-by-Step Guide#1 Work with Service Unit Manager to make sure that each troop has a Troop Family Partnership Chair#2 Conduct a small training at an upcoming service unit meeting using the materials provided by the Fund Development Department.#3 Distribute Troop Family Partnership materials during you service unit training.#4 Contact each Troop Family Partnership Chair on your call list if he/she was not present at the training.#5 Follow-up with the Troop FPCs in mid-March to reinforce what you covered in the training and to answer any questions or concerns.#6 April is the Campaign Month – follow up mid month to see that the Troop FPCs have conducted their parent asks or have the opportunity scheduled.#7 Gather all monies, donor cards, evaluations and report forms from your Troop FPCs by May 5th.#8 Celebrate the success of your Service Unit & turn in your monies, donor cards, evaluations and report forms at your Service Center Celebration in May. 14
    • Family Partnership Campaign Facts (To be used by Troop Family Partnership Chair or Troop Leader at Parent Meeting)Why does our council ask families to contribute to the Family PartnershipCampaign? 100% of every Family Partnership Campaign donation goes directly to support the Girl Scout program in which your Girl Scout participates. Through Girl Scouting, nearly 24,000 girls in Kentuckiana will have opportunities to try new things, build life and social skills, build confidence, make friends and have fun. It costs the council approximately $280 per girl each year to provide all Girl Scout programming and volunteer services. National membership dues go directly to GSUSA to cover activity insurance for all girl and adult members, development of Girl Scout handbooks and training models. None of the $12 membership fee remains with our local council.The Family Partnership campaign is an important part of the council’s income. Cookie sales and the fall product sale pay for a large portion of troop services and camp, but our council needs diverse sources of income. United Way funds provide .5% of our budget, but Girl Scouting competes with hundreds of other agencies in our 64 county jurisdiction for funding. Corporations and foundations donate significant funds annually to help sustain the council’s work with girls. Corporate and foundation funders want to know that our families support the council. Camp and other program fees never completely cover the total expenses of council-sponsored activities. The Family Partnership Campaign is a very important part of our income stream. This appeal helps to bridge the gap between what is made from the cookie and fall product sales and what is needed to provide quality programs for our girls and support and resources for volunteers.That’s why we ask every family to help Girl Scouts of Kentuckiana offer a complete experience to our girls bygiving a tax-deductible contribution through the Family Partnership Campaign. Any size contribution makes a difference and everyone can help support the Girl Scout program with a financial gift. 15
    • Questions and Answers To share with Girl Scout FamiliesQ. What is the Family Partnership Campaign?A. The Family Partnership Campaign (FPC) is an organized, council-wide request for financial contributionsfrom our Girl Scout families to help underwrite the cost of providing the Girl Scout Program to every girlmember in our council. It is a way parents and adult Girl Scouts can tangibly express their belief in the value ofGirl Scouting and make a difference in the lives of young women.Q. How much should I give?A. We ask that you consider a significant contribution, according to your ability, to give your Girl Scout the verybest experience possible and to help us reach every girl, everywhere.Q. What does my contribution to the Family Partnership Campaign support?A. Family Partnership contributions help to provide necessary services and programs for girls. Thesecontributions help provide volunteer recruitment and support services, troop organization, camp operation andmaintenance, volunteer training and resources, development of exciting new activities for girls, financialassistance and much more.Q. I have more than one girl participating in Girl Scouting. How is my gift credited?A. Your gift may be distributed in any way you choose. You can have your contribution credited to one troop orhave your gift divided between your daughters’ troops in a single payment. Please specify your request on yourcontribution form.Q. I am unable to contribute at this time. May I make a pledge?A. We gratefully accept pledges.Q. United Way and others support Girl Scouting. Why should I give to the Family Partnership Campaign?A. Our income must become more diversified and come from many sources, including our Girl Scout Familiesthrough Family Partnership. United Ways struggle to gain the dollars needed to provide important services tothe community. When they do not reach their funding goals or they add new agencies, the funding available forGirl Scouting often decreases.Q. Why doesn’t the council keep part of the National Membership dues?A. The local council cannot retain National Membership dues. Membership dues go directly to GSUSA to coveractivity insurance for all girl and adult members, program development and training models.Q. My company has a Matching Gifts fund. Will that help?A. Yes! A Matching Gift is an excellent way to double or even triple your contribution to the Family PartnershipCampaign. Contact your employer’s personnel office to see if Girl Scouting qualifies for a company match. Ifthey do, return your completed matching gifts application form when you return your Family PartnershipCampaign contribution. 16
    • Q. Do you actively seek contributions from foundations and corporations?A. Our fund development staff spends a great deal of time developing and submitting proposals to numerousfoundations and corporations. Often one of the things they ask is whether our council has financial supportfrom our members. Your contribution is an important link. In the average year, businesses and foundations inour area donate significant funds to help sustain the council’s work with girls.Q. I already give my time as a troop leader. Why should I give to the Family Partnership Campaign?A. Your gift of volunteer time is Girl Scouting’s most valuable asset. Your additional support through a financialcontribution will ensure that the program is financially secure and continues to be there for every girl whowants to be a Girl Scout for years to come.Q. As a leader, I already contribute money for troop expenses. I just can’t give to Family Partnership, too.A. Troop leaders should not have to support troop activities with their own money. Earning money to financetheir plans is a great learning experience for the girls and an important part of the Girl Scout program. The troopshould develop a budget and use income from product sale, other money-earning projects and troop dues tocover expenses.Q. We spend our time helping our daughter sell cookies. Why isn’t that enough to help the council withexpenses?A. Although the Girl Scout Cookie Program is our primary source of funding, it is not our only source. We mustreceive contributions from families, corporations and the community to ensure that Girl Scouting remainsstrong and viable throughout the council. We ask families to actively participate in funding the services thatdirectly benefit their daughters.Q. For a parent, Girl Scouting already costs so much – troop dues, uniforms, events!A. The Girl Scout program is actually a very low-cost activity option. If a troop decides to participate in someevents and trips that are more expensive, the girls should plan ways to earn the money so that parents are notfunding the activities. Learning to earn money is one of the skills that helps Girl Scouts become moreindependent. 17
    • Family Partnership Troop ChairThe Family Partnership Campaign (FPC) Troop Chair is a vital part of the FPC team. She/he is a key volunteerwho encourages adult-generated support of the Girl Scout program and ensures that each family in a troopis given the opportunity to support Girl Scouting with a financial contribution.Responsibilities include: 1. Must be registered in Girl Scouting for the current year. 2. Commit to make a personal financial contribution to the Family Partnership Campaign. 3. Works with the troop leader to review pledge card accuracy for parents/guardians of all registered in the troop, along with their telephone numbers and email addresses. 4. Attends service unit training and sets a precedent for giving by making her/his initial financial contribution. 5. Ensures, through personal contact, that each family in the troop has the opportunity to make a contribution to the Family Partnership Campaign. 6. Distributes window decals to all families who return a donation card with a financial contribution. 7. Collects completed donation cards from parents/guardians. If a donation is not made, the pledge cards are to still be turned in with a signature from the parent/guardian. 8. Completes Family Partnership Report forms and submits all donation cards, monies and remaining window decals to service unit Family Partnership Chair. 18
    • Step-by-Step Guide#1 Attend training and review Family Partnership Campaign materials.#2 With your troop leader, determine the best way to approach the Girl Scout families in your troop:  Presentation at a family troop meeting or event – Use the script to make a personal presentation, pass out envelopes and collect completed contribution envelopes  Phone solicitation – Make personal phone calls and then distribute Family Partnership materials.#3 Contact your service center to gather required materials and ask any questions you may have.#4 Make presentations, distribute materials to families, make follow-up phone calls, collect family contribution envelopes during the month of April.#5 Complete Family Partnership Evaluation and Report Form and return contribution envelopes to your service unit coordinator or service center. Your Service Center requests all funds to be turned in by: _______________________________________#6 Pat yourself on the back for a job well done in helping Girl Scouting thrive in Kentuckiana! The key to success is being able to give each parent the opportunity to make the decision to donate. 19
    • 3 Keys to Success: o A Story o An Audience o A Storyteller Sample ScriptMy name is __________. Thank you for giving me this opportunity to meet with you. Let’s take amoment to talk about why it is necessary to ask families to contribute to Family Partnership.I know how much my own daughter enjoys Girl Scouting and how important the program will beto her as she matures. I’ve already made my contribution to the Family Partnership Campaignbecause I believe strongly in Girl Scouting and I want my daughter to continue to enjoy theprograms and services provided by the Girl Scout council.I am asking all of you to join my family in making a Family Partnership Campaign contribution. Ibelieve that you’ll agree Girl Scouting is the best value around. It actually costs the council about$250 to serve just one girl each year.The $12.00 we pay to register our girls as Girl Scouts does not stay with our local council. Themoney is for membership to the national Girl Scout organization and supports programdevelopment and pays for the activity insurance that covers each registered member.Let me give you some examples of what $250 pays for:• Training and resources for Girl Scout volunteers• Communications materials for volunteers and families• The activity fees that parents pay for girls to attend program events and camp sessions do notcover the entire cost of developing and holding the events. The same thing goes for residentcamp. Families pay only a portion of the actual cost of resident camp. The council subsidizes therest of the cost.• Over $100,000 will be needed to provide financial assistance for program and membership thisyear.Please give whatever you feel comfortable giving. It is your decision how much you contributeand it is entirely confidential. Please know that any size gift is appreciated and will make adifference. I hope every one of you will participate in some way. As a token of appreciation foryour support, every family who makes a contribution will receive a “Proud Girl Scout Supporter”window cling.A great way to enhance your gift is through matching gift funds. Check with your employer to seeif they will match your contribution to GSK.Thank you for your time. You can turn your envelopes in to me tonight or at the next troopmeeting. 20
    • Changing Lives Together. . . TROOP CHALLENGE!Our mission is to provide every girl with the opportunity to participate in the Girl Scoutprogram regardless of her financial, economic, or family situation. Your troop can make adifference! This year it is our hope that every Girl Scout troop will help us reach our goalwith 100% participation financial support for the Family Partnership Campaign. Yoursupport will help sponsor one girl or even more so that all girls can enjoy the greatactivities and opportunities available through Girl Scouts! And, your support allows yourGirl Scout Leadership Experience to continue, grow and flourish. Won’t you help us?It’s really simple! Here are some easy ways to participate this year!• Give EVERY family the opportunity to donate during the APRIL 2012 Family & Community PartnershipCampaign.• Invite families to make, decorate & fill change boxes.OR...simply create your own Family Partnership Campaign idea!!! Meet the Challenge – Earn a Patch! Challenge will be successfully met when a troop turns in 100% giving with an average of $10 per girl. For example, a troop of 8 must turn in $80. For more information please contact your Fund Development Staff Partner. To receive the patch, all monies must be turned in to your Family Partnership Chair or Service Center Office Manager in ONE envelope with your Troop Evaluation Form, Troop Report Form & Contribution Envelopes. 21
    • Girl Scout Troop Report Form Troop #_______ Service Unit #_______ Troop Leader_____________________ Name of person completing the report __________________________________ Address________________________________________________________ ______________________________________________________________ Phone____________ Email_________________________________________ Girl’s Name Parent/Guardian Contact Contact Contribution Window Cling Name Method Date Envelope Distributed Received (Office Use Only)1.2.3.4.5.6.7.8.9.10.11.12.13.14.15. Please return this form with the Evaluation Form and Contribution Envelopes in ONE envelope to your Service Unit Family Partnership Chair or your Service Center Office Manager. Thank you! 22
    • Girl Scout Troop Evaluation FormTroop #_______ Service Unit #_______ Troop Leader_____________________In order to more effectively plan for next year’s Family Partnership Campaign (FPC), we would appreciate yourresponse to the following questions. Please return this form with your family contribution envelopesto your service area coordinator or service center. On any question requiring a ranking of 1 to 5 1 = unsatisfactory and 5 = excellent.MATERIAL 1. Was this FPC Troop Guide helpful in preparing for your FPC solicitation? □1 □2 □3 □4 □5SOLICITATION 1. Did your troop have a troop activity at which the Family Partnership Campaign was presented to families? □ YES □ NO 2. If yes, please describe activity/event including date _________________________________________________________________ 3. Did you solicit families by email? □ YES □ NO 4. Did you solicit families by phone? □ YES □ NO 5. Did questions arise that you could not answer from information provided in the materials? □ YES □ NO 6. If yes, what questions?_______________________________________________ 7. Please add additional comments to help us improve the Family Partnership Campaign. Attach extra sheets, if necessary. Thank you for your work as an FPC Troop Manager. We value your comments and suggestions. ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ _______________________ 23
    • Guide to the Community Partnership Campaign 24
    • Community Partnership Campaign Facts (To be used by Community Partnership Team)Why does our council ask businesses to contribute to the Family PartnershipCampaign? 100% of every Family Partnership Campaign donation goes directly to support the Girl Scout program in which your Girl Scout participates. Through Girl Scouting, nearly 24,000 girls in Kentuckiana will have opportunities to try new things, build life and social skills, build confidence, make friends and have fun. It costs the council approximately $280 per girl each year to provide all Girl Scout programming and volunteer services. National membership dues go directly to GSUSA to cover activity insurance for all girl and adult members, development of Girl Scout handbooks and training models. None of the $12 membership fee remains with our local council.The Community Partnership campaign is an important part of the council’sincome. Cookie sales and the fall product sale pay for a large portion of troop services and camp, but our council needs diverse sources of income. United Way funds provide .5% of our budget, but Girl Scouting competes with hundreds of other agencies in our 64 county jurisdiction for funding. Corporations and foundations donate significant funds annually to help sustain the council’s work with girls. Corporate and foundation funders want to know that our families support the council. Camp and other program fees never completely cover the total expenses of council-sponsored activities. The Community Partnership Campaign is a very important part of our income stream. This appeal helps to bridge the gap between what is made from the cookie and fall product sales and what is needed to provide quality programs for our girls and support and resources for volunteers.That’s why we ask every family to help Girl Scouts of Kentuckiana offer a complete experience to our girls bygiving a tax-deductible contribution through the Family Partnership Campaign. Any size contribution makes a difference and everyone can help support the Girl Scout program with a financial gift. 25
    • Questions and Answers To share with your CommunityQ. What is the Community Partnership Campaign?A. The Community Partnership Campaign (CPC) is an organized, council-wide request for financialcontributions from our Girl Scout families to help underwrite the cost of providing the Girl Scout Program toevery girl member in our council. It is a way communities can tangibly express their belief in the value of GirlScouting and make a difference in the lives of young women.Q. How much should my business give?A. We ask that you consider a significant contribution, according to your ability, to give girls in your communitythe very best experience possible and to help us reach every girl, everywhere.Q. What does my contribution to the Community Partnership Campaign support?A. Community Partnership contributions help to provide necessary services and programs for girls. Thesecontributions help provide volunteer recruitment and support services, troop organization, camp operation andmaintenance, volunteer training and resources, development of exciting new activities for girls, financialassistance and much more.Q. United Way supports Girl Scouting. Why should I give to the Community Partnership Campaign?A. Our income must become more diversified and come from many sources. United Ways struggle to gain thedollars needed to provide important services to the community. When they do not reach their funding goals orthey add new agencies, the funding available for Girl Scouting often decreases.Q. Why doesn’t the council keep part of the National Membership dues?A. The local council cannot retain National Membership dues. Membership dues go directly to GSUSA to coveractivity insurance for all girl and adult members, program development and training models.Q. My company has a Matching Gifts fund. Will that help?A. Yes! A Matching Gift is an excellent way to double or even triple your business’s contribution to theCommunity Partnership Campaign. Our Fund Development Staff would love to meet with your staff and sharewith them the opportunity to invest in Girl Scouting.Q. Do you actively seek contributions from foundations?A. Our fund development staff spends a great deal of time developing and submitting proposals to numerousfoundations.Q. We purchase cookies. Why isn’t that enough to help the council with expenses?A. Although the Girl Scout Cookie Program is our primary source of funding, it is not our only source. We mustreceive contributions from families, corporations and the community to ensure that Girl Scouting remainsstrong and viable throughout the council. 26
    • Step-by-Step Guide#1 With your Service Unit Manager & Troop Leaders, determine the best way to approach the businesses in your community:  Presentations at business meetings or during lunch – Use the script to make a personal presentation, pass out envelopes and collect completed contribution envelopes  Phone solicitation – Make personal phone calls  Face-to-Face meetings with business owners or leaders  Divide the work amongst the leaders – don’t overwhelm yourself with the entire job. It takes a village!  Community Events#2 Distribute Community Partnership materials during you service unit training.#3 April is the Campaign Month - Make presentations, distribute materials to businesses, make follow-up phone calls, and collect contributions.#4 Gather all monies, donor cards, evaluations and report forms by May 5th. Special Event monies are due to the Service Center within 10 days of the event.#5 Celebrate the success of your Service Unit & turn in your monies, donor cards, evaluations and report forms at your Service Center Celebration in May. 27
    • 3 Keys to Success: o A Story o An Audience o A Storyteller Sample ScriptMy name is __________. Thank you for giving me this opportunity to meet with you.Let’s take a moment to talk about why it is necessary for us to receive donations from ourcommunity.I know how much my own daughter enjoys Girl Scouting and how important the program will beto her as she matures. I’ve already made my contribution to the campaign because I believestrongly in Girl Scouting and I want my daughter to continue to enjoy the programs and servicesprovided by the Girl Scout council.I am asking all of you to me with an investment in the lives of girls throughout our community. Ibelieve that you’ll agree Girl Scouting is the best value around. It actually costs the council about$280 to serve just one girl each year.Let me give you some examples of what $280 pays for:• Training and resources for Girl Scout volunteers• Communications materials for volunteers and families• The activity fees that parents pay for girls to attend program events and campsessions do not cover the entire cost of developing and holding the events. Thesame thing goes for resident camp. Families pay only a portion of the actual cost ofresident camp. The council subsidizes the rest of the cost.• Over $100,000 will be needed to provide financial assistance for program andmembership this year.Would your business like to make an even bigger investment?• $1,000 can provide weekly summer programming in local housing authorities• $2,500 can provide an entire year of Girl Power to a group of high school students• $5,000 can provide a true Girl Scout experience to a troop of 20 low-income girls for an entireyear• $7,500 can provide in-school Girl Scouting programs to more than 200 local students for a yearPlease consider this a smart business investment – the return you will receive from the girls youhelp will change your community for years to come! As a token of appreciation for your support,every business that makes a contribution will receive a “Proud Girl Scout Supporter” windowcling. 28
    • 5 Steps to Planning a Successful Fundraising Event 1. Identify objectives Know the expectations for the event. Set a monetary goal – we suggest 20% of your Service Unit’s goal. Recruit a Chairperson who is qualified and willing to work hard. Recruit a Committee of Volunteers with specific jobs for each volunteer. Schedule committee meetings and keep open communication. 2. Budget Properly Look at all expenses that you will incur (i.e. facility rental, advertising, printing, etc.) A successful fundraiser should net at least 70% after expenses. Secure donations and sponsorships to underwrite the costs. 3. Plan, Plan, Plan Create a detailed checklist. Create an accurate timeline for success. Gather a guest list and plan to inform your potential guests. Secure contracts for everything including speakers, facility, tables, chairs, etc. 4. Select the Right Facility Think about your target audience Meeting size is important – too small makes the event uncomfortable, too large makes the event look unattended. 5. Market the Event Once you have created the marketing plan, stick to it! Use every possible means to reach your target audience – one method alone doesn’t reach everyone, we all communicate differently. Special Event Fundraisers: ● Backyard Carnival ● Hayride ● Pumpkin Festival ● Skating Party ● Silent Auction ● Talent Show ● Chili Supper ● Chili Cook-off ●Father/Daughter Dance ● Mother/Daughter Tea ● 70s Party ● 5K Run ● Spa Day ● Sock Hop ● Luau Party ● Mardi Gras Party ● Pancake Breakfast with Santa ● Pancake Breakfast with the Easter Bunny ●Halloween Party ● Pool Party ● Tea Party ● Spaghetti Dinner ● Fashion Showcase ● Scrapbooking Event ● Holiday Bazaar ● Your New Idea! ● 29
    • Girl Scout Community Report Form Service Unit #_______ Name of person completing the report __________________________________ Address________________________________________________________ ______________________________________________________________ Phone____________ Email_________________________________________Business/Community Specific Contact Contact Contact Contribution Window Cling Leader Person Method Date Envelope Distributed Received1.2.3.4.5.6.7.8.9.10.11.12.13.14.15. Please return this form with the Evaluation Form and Contribution Envelopes in ONE envelope to your Service Center Office Manager. Thank you! 30
    • Family & Community Partnership Taskforce Betty Osborne, Metro Connie Jordan, Pennyroyal 502-239-6122 270-298-3703 Osborne.betty@insightbb.com Jordan677@newwavecomm.net Carol Ballard, Metro Debbie Melton, Pennyroyal 502-290-4676 270-338-4129 Carol.ballard@insightbb.com mcgsdm@yahoo.com Carol Stonecipher, Metro Kay McCollum, Bear Creek 812-366-3544 270-388-7360 cstonecipher@frontier.com misskay@bellsouth.net Frances Perdue, Metro Leslie Whitesell, Bear Creek 502-935-4510 270-472-0433 Fperdue2@insightbb.com Five_kids@bellsouth.net Gwen Kaiser, Bear Creek Lori Kimble, Pennyroyal gwenkaiser@bellsouth.net 270-315-1468 lbkimble@yahoo.com Julie Moorman, Metro Regional Director 502-636-0900 ext. 26700 Netta Childress, Heartland jmoorman@kyanags.org nettachildress@yahoo.comDeborah Faircloth, Caveland & Heartland Regional Director Suzy Gessner, Director of Development 270-842-8138/270-769-5563 ext. 12222 502-636-0900 ext. 23300 dfaircloth@kyanags.org sgessner@kyanags.org Kathy Doup, Bear Creek & Pennyroyal Regional Director Aretta Terry, Family & Community Partnership Liaison 270-443-8704/270-684-9481 ext. 11111 888-771-5171 ext. 17111/270-933-3010 kdoup@kyanags.org aterry@kyanags.org Barbara Harned, Taskforce Chair 270-422-2450 baharned@yahoo.com 31