Eyeglasses project

279
-1

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
279
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Eyeglasses project

  1. 1. #WHATSHOULDWECALLEYEGLASS ADVERTISEMENTS
  2. 2. ADVERTISEMENT #1PEARLE VISION GLASSES
  3. 3. QuickTime™ and a decompressorare needed to see this picture.
  4. 4. ADVERTISEMENT#2FOR EYES GLASSES
  5. 5. QuickTime™ and a decompressorare needed to see this picture.
  6. 6. AgePearleVisionPearleVision QuickTime™ and a GIF decompressor are needed to see this picture.Both female and maleyoung adults, middle-highincome earners
  7. 7. TargetedAgeFor EyesFor Eyes QuickTime™ and a GIF decompressor are needed to see this picture.Mostly women, all agesand sexes from youngadults+, low - high incomeearners.
  8. 8. QuickTime™ and a QuickTime™ and a GIF decompressor GIF decompressorare needed to see this picture. are needed to see this picture. General Public’s Perspective Pearle Vision FOr eyes
  9. 9. QuickTime™ and a GIF decompressor are needed to see this picture.TYpical ads for this product
  10. 10. QuickTime™ and a GIF decompressor are needed to see this picture.Controversial? MIsrepresentation?
  11. 11. QuickTime™ and a GIF decompressor are needed to see this picture.- ‘isTs’ and hidden messagesSexist, agist
  12. 12. QuickTime™ and a GIF decompressor are needed to see this picture.How do you feel about it?very persuasive
  13. 13. QuickTime™ and a GIF decompressor are needed to see this picture.negative or positive impact on the product?
  14. 14. QuickTime™ and a QuickTime™ and a GIF decompressor GIF decompressor are needed to see this picture. are needed to see this picture.which ad sells better?
  15. 15. QuickTime™ and a GIF decompressor are needed to see this picture.American culture

×