The i need a presentation on social media trends presentation
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

The i need a presentation on social media trends presentation

on

  • 661 views

Dave Van de Walle - @Area224 - shares his predictions for 2011 Social Media Trends.

Dave Van de Walle - @Area224 - shares his predictions for 2011 Social Media Trends.

Statistics

Views

Total Views
661
Views on SlideShare
651
Embed Views
10

Actions

Likes
1
Downloads
3
Comments
0

1 Embed 10

http://socialmediamyway.com 10

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

The i need a presentation on social media trends presentation Presentation Transcript

  • 1. Social Media Trends And What To Do With Them Dave Van de Walle
  • 2. Tweet Area 224
  • 3. Ground Rules
    • Mobiles Are Fun To Use
      • Hashtag on Twitter: #LCSN
      • Say Hi Via Twitter…
    • Oh, And Also
      • I’m running a video camera
      • Something something Verizon iPhone
      • It Snowed Today, Thanks For Coming
    Area 224
  • 4. The Year Of The… Area 224
  • 5. The Year Of The… Area 224
  • 6. The Year Of The… Area 224
  • 7. The Year Of The… Area 224
  • 8. The Year Of The… Area 224
  • 9. The Year Of The… Area 224
  • 10. The Year Of The… Area 224
  • 11. So, What Is It The Year Of?
    • Accountability
      • Marketers must get more accountable
      • PR? Ads? Gurus?
    • Transparency
      • Your Every Everything Can Be Visible
    • Mobility
      • Or, Ubiquity of Mobile Shopping, Mobile Sharing, Mobile Everything
    • Lean Startups
      • Now, Cash In on that idea!
    Area 224
  • 12. Where to Begin? Area 224 This is not a substitution for HARD WORK [but it may help a little…]
  • 13. Why We Start with Blog Tips
    • The Blog is the Nerve Center of your (organization’s or product’s or brand’s) Social Media Enterprise
    • If you think of the Blog as “Hub and Spokes,” you will want it to serve almost as Air Traffic Control.
    • OR…
    Area 224
  • 14. TIPS for BLOGGERS
    • WordPress
    • Thesis Theme
    • Trick it Out!
    • DISQUS (and its ilk)
    • Other Plugins
    • Icons and MailChimp
    Area 224
  • 15. Step Zero – Or Before You Start
    • Get the Domain
      • http://1and1.com for $9 a year
    • Get a mySQL database and PHP
      • Programming languages, you don’t need to know them
    • Get ftp access
      • Download a freebie called FileZilla
    • You’ll need this ready to do the 5-minute install
      • Download from http://wordpress.com
    • Takes a little more than 5 minutes, but still easy
      • NOW you’re ready to start
    Area 224
  • 16. One Blogging Thought Area 224 Think of your blog system as your CMS [it can act as your site’s main “platform”]
  • 17. WordPress + Thesis = Awesome
    • WordPress
      • The backbone of an easy-to-operate WEBSITE
      • NOT JUST A BLOG
    • Thesis
      • Even if you just take it out of the box, it is really cool
    • Why?
    Area 224
  • 18. diythemes.com Area 224
  • 19. Dave’s Tricked-Out Thesis Theme Area 224
  • 20. And Another Customization Area 224
  • 21. TIPS for BLOGGERS
    • WordPress
    • Thesis Theme
    • Trick it Out!
    • DISQUS (and its ilk)
    • Other Plugins
    • Icons and MailChimp
    Area 224
  • 22. Other Plugins, Icons, Mailchimp
    • Other Plugins to Consider…
      • We LOVE Smart YouTube
      • Insert letter “v” after http – auto-play
    • Icons – Don’t Use TOO MANY!
      • Three or four on upper corner
      • Below posts, five or six
    • Mailchimp Plugin
      • So easy, got us to undo aWeber relationship after 5 years
      • Manage your lists, not have to worry too much
      • Again: Make It Easy for People
    Area 224
  • 23. DISQUS
    • They actually pronounce it “DisCUSS”
    • Powering Conversations
    • Serves like an “OpenID” system for blog commentary
    • Its Ilk – Intense Debate, etc.
      • Login and comment, no muss, no fuss
      • Integrate elsewhere, save on a Dashboard
      • GOAL: make it really easy for people to comment on your posts
      • NOTE: this takes time.
    Area 224
  • 24. Gathering Intel
    • http://grader.com
    • Twitter Grader, Press Release Grader, and more…
    • BUT THE BIGGIE…
    • Website Grader
      • Percentile Score (Iowa Basics)
      • In the 90s? You’re okee-dokee!
    Area 224
  • 25. Area 224’s Grader Score Area 224
  • 26. More from the Grader Report
    • Number of Indexed Pages
    • Readability Level
      • Primary/Elementary School
    • Page Rank
      • This gets used A LOT by the Internet Marketing People
    • Inbound Links
      • 397!?
      • Is that good? Eh, took us awhile…
    Area 224
  • 27. Gathering Intel (2)
    • http://compete.com
    • US-based traffic numbers
    • Normally a two-week delay for previous month
    • BUT Great For Quick Intel…
    • Even good for looking at mini-trends
      • Facebook
      • Area 224
    Area 224
  • 28. Compete Stats Area 224
  • 29. Compete Stats (Area 224) Area 224
  • 30. Twitter Tricks
    • TweetDeck
      • This is what Area 224 uses! (Sometimes.)
    • CoTweet
      • For having multiple people manage the same account
    • HootSuite
      • Has it “in the cloud.”
    • Twitter Feed
      • Re-sends others posts as tweets
    • SocialOomph
      • Use the free service to automatically follow people back
      • Can automate other posts – Facebook, etc. – for a fee
      • BE CAREFUL!
    Area 224
  • 31. Finally…
    • http://su.pr
      • Link shortener from Stumble Upon
      • Integrates with Twitter and Facebook
    • Linked In vs. Quora
      • LI ANSWERS
      • Not Sure We “Get” Quora
    • Ning
      • We still like, but the $$ does get people thinking twice (no longer “freemium” option
      • Seamless integration between multiple networks with one user ID
    Area 224
  • 32. AND…
    • Whatever works!
    • Platforming
    • Don’t be afraid to make mistakes
    • Ginormous learning lab.
      • NO ONE HAS ALL THE ANSWERS
      • NO ONE
      • THERE’S NO ONE RIGHT WAY
    Area 224
  • 33. Thanks! Dave Van de Walle 1.224.220.0703 [email_address]