Business Track Session 1: The Power of udp

Americas
Miami
May 12th – 13th
The power of Unified Data Protection
Christophe Bertrand – VP Product Marketing

Who said it?
Copyright © 2014 CA. All rights reserved.
There is one thing stronger
than all the armies in the
world, and that is an idea
whose time has come.
Hugo, Victor. The History of a Crime. Boston: Little, Brown and Company, 1909
J’ai une
idée…
2

Why are we here?
 This is about YOU!
 A unique set of market dynamics
 New era in arcserve®
Technology
 Differentiation in action
 Partner-defined solution
3

The perfect storm
Copyright © 2014 CA. All rights reserved. 4

The perfect storm
 Continued high data growth rates driving transformation of key
data protection solution requirements
 Growth of virtual computing exacerbates the complexity of
data protection
 Solution Completeness – or lack thereof
 Organizations increasingly managing to more stringent SLAs
 Storage administration tasks of all types (including DP/DR)
moving to generalists
 Solution Cost

Painfully true
 End User Technology Pain Points
– Reliability
– Supportability
– Platform Coverage
– Scalability
– Complexity
 End User Business Pain Points
– Resources
– Service Levels
– Delivery Model
IT Manager
CxO
Backup Admin

Why current solutions fall short
POOR
RPO / RTO
CONTROL
RISING
COSTS
LOTS OF
TRAINING!
INFLEXIBLE
MULTIPLE
SOLUTIONS
MANAGEMENT
MULTIPLE
VENDORS

Not every application is born equal
 Criticality
 Data Volumes
 Recovery
Requirements
 Compliance
 Risk Profile
 RTO?
 RPO?
 Cost?
 Expertise?
 Actuals?
 Technology?
SLA Gap

The power of unification
u·ni·fi·ca·tion
ˌ/yo͞onəfiˈkāSHən/
noun
noun: unification; plural noun: unifications
“The process of being united or made into a whole.”
A new type of platform designed to:
 - Reduce the need for multiple point solutions
 - Easy to deploy and use
 - Support virtualized and physical environments
 - Provide data protection breadth and depth
 - Be scalable
 - Be services-oriented
 - Be partner-friendly
9Copyright © 2014 CA. All rights reserved.

The CA arcserve®
solution
POOR
RPO / RTO
CONTROL
RISING
COSTS
LOTS OF
TRAINING
INFLEXIBLE
MULTIPLE
SOLUTIONS
MANAGEMENT
MULTIPLE
VENDORS
SLA
DIAL
CONTROLLED
ONE
ENVIRONMENT
FLEXIBLE SIMPLE
EASY
ONE
VENDOR
ONE
SOLUTION
PROTECTED
10

Just like an SLA dial
Good
 Daily backups to disk, or tape
 Tape copy stored off site
 Virtual Standby, for key systems
 Quarterly DR testing
Better
 Full backup, with multiple daily
incremental backups to disk, or tape
 Replication to DR site, with Remote
Virtual Standby for key systems
Best
 Multi-site replication, with global
deduplication & backup to disk & tape
 Full HA for mission critical systems
 Automated DR testing with reporting

arcserve®
Unified Data Protection
12
Unified
solution with
broad features
Ease of use
Service
provider
friendly
Assured
Recovery®
 Unifying data protection technologies, next
generation
 Broad spectrum of enterprise-level functionality
 Easy to deploy, use and scale
 On-premise or in the cloud
 Unified GUI provides ease of use & deployment
 Significantly improves data and system
protection and recovery operations compared to
point solutions
 Improves the operational efficiency of data and
system protection recovery
 Broad set of features for deploying advanced
data protection and recovery strategies.
 Automated disaster recovery testing of business-
critical systems, applications & data.
 Without downtime and impact to production
systems.
 Capabilities that enable the scalable and cost-
optimized delivery of services.
 Improves margins and opens up new business
opportunities.

arcserve®
competitive landscape & positioning
COMPANYPROFILE/SIZE
SOLUTION COMPLETENESS
ENTERPRISE
2,500+ Employees
$500M+ Revenues
$750k+ Storage Budget
MID-MARKET
251-2500 Employees
$76-$500M Revenues
$75-$750k Storage Budget
SMB
<250 employees
<$75M in Revenues
<$75K in Storage Budget
NET BACKUP
BACKUP EXEC
Source: CA Data Management
arcserve’s market

arcserve®
UDP
Next Generation - Now
 Recovery Point Server (RPS)
reduces storage requirements,
bandwidth usage & accelerates
protection & recovery across
sites
 Provides global deduplication:
Data is deduplicated across
nodes, jobs & sites
 WAN optimized replication:1-2-
many & many 2-1
 Jumpstart: data seeding to
speed remote site deployment
 Reduces load on production
systems, by offloading merge &
backup catalog generation to
RPS system
 In place re-hydration of data for
fast granular restore (including
restores from tape)
REMOTE SITEPRIMARY SITE
MSP / PRIVATE CLOUD
TAPE
BACKUP
GLOBAL
DEDUPE
DEDUPLICATED DATA
DEDUPLICATED DATA
DEDUPLICATED DATA
RECOVERY
POINT SERVER
RECOVERY
POINT SERVER
WINDOWS
WORKSTATIONS
WINDOWS
SERVERS
PHYSICAL OR
VIRTUAL SERVERS
DESTINATION
RPS
DEDUPLICATED DATA
DEDUPLICATED DATA
APPLICATION
SERVERS
CENTRALIZED
MANAGEMENT
WAN OPTIMIZED
REPLICATION

There can be only One!
 One, simple, centralized
management & reporting
console, to manage the full data
protection lifecycle
 “Getting Started” wizard
 Intuitive workflow based
protection strategies, plans &
tasks
 Web-based management
console enables web browser-
based access from anywhere,
including mobile devices
 Designed to extend with 3rd
party integrations
 Detailed reporting & logs
One simple, unified console
 Competitive advantage our
target market
 Number 1 request from
customers
 Strong industry analyst
endorsement
Why You Should Care

Data protection plans
PROTECTION STRATEGY
PLAN 2
vSphere Host Based
Backup Task
Virtual
Standby Task
Replication
Task
PLAN 1
Windows
Backup Task
File Copy
Task
Copy Recovery Point
Task
PLAN 3
Hyper-V Host Based
Backup Task
Replication
Task
Replication
Task
CUSTOMERS PROTECTION
ACHIEVE LEVEL OF RTO/RPO
WORKFLOW ENGINE

 Enables single-pass backup of
all VMs without the need to
install software agents on each
VM
 Integrates with VMware
vStorage API’s
 Only backs up changed blocks
 Application consistent
(Exchange, SQL etc.) &
transaction-log purge
 Easily recover individual files &
folders from within each VM
 Centralized node, group & plan
management from UDP Console
Agentless backup for VMware and Hyper-V
17
PRIMARY SITE
PROTECTS VMs, VOLUMES, FILES,
DATABASES, APPLICATIONS &
RAW DEVICE MAPPINGS (vRDM & pRDM)
vSPHERE FARM OR HYPER-V
FULL VM RESTORE
& GRANULAR RESTORE
GRANULAR RESTORE
DIRECTLY FROM TAPE
PRIMARY SITE
RECOVERY
POINT SERVER
TAPE
BACKUP
DISK, TAPE
OR CLOUD
GLOBAL
DEDUPE
CENTRALIZED
MANAGEMENT
Fast and Simple
 Very competitive feature set
with more to come
 Hyper-V adoption is growing
rapidly
 Tape backup is supported
where and when needed
Why You Should Care

Near HA for all!
Local & remote virtual standby
 Periodic, image-based system,
application & data protection for
physical servers & VMs
 Replicate to remote location
(remote office, DR site, MSP &
Cloud)
 Run recovery point conversion
into VHD or VMDK formats at
the remote site to a virtual server
 Register with Hypervisor
 Server heartbeat monitoring
 Automated or manual failover to
remote resources
Local and remote virtual standby
PHYSICAL OR
VIRTUAL REPLICA
SERVERS
PHYSICAL OR
VIRTUAL SERVERS
RECOVERY
POINT SERVER
VIRTUAL
STANDBY
PROXY
BMR
RECOVERY
POINT SERVER
LOCAL &
REMOTE USERS
PRIMARY SITE
WAN OPTIMIZED
REPLICATION
GLOBAL
DEDUPE
REMOTE SITE
CENTRALIZED
MANAGEMENT
 A cost-efficient way to increase
availability
 Competitive feature set
 Easy solution for RPO and
RTO improvement
Why you should care

Failing Is NOT an Option
 Integrated with arcserve UDP
console
 Protects Windows and Linux full
systems (OS, Apps, Data)
 Continuous full system
replication enables near-instant
recovery of entire system
including business applications,
files & data
 WAN optimized replication &
jumpstart data seeding, for
remote sites
 Supports P2V, cross-hypervisor
V2V & V2P failback via BMR
Full system HA
19
STANDBY REPLICA
AUTOMATED, APPLICATION-AWARE FAILOVER
NETWORK REDIRECTION & FAILBACK
PHYSICAL OR VIRTUAL
REPLICA SERVERS
LOCAL &
REMOTE USERS
USER TRANSPARENT
FAILOVER & FAILBACK
WINDOWS, LINUX & UNIX
PHYSICAL OR VIRTUAL
FILES
DATABASES
APPLICATIONS
SERVER HEARTBEAT MONIITORING
WAN OPTIMIZED
REPLICATION
 Enterprise-level feature that is
highly differentiating
 Opens up opportunities with
stringent RPO/RTO
environments
Why You Should Care
GLOBAL
DEDUPE
CENTRALIZED
MANAGEMENT

Prove IT!
Assured Recovery®
 Enables automated disaster
recovery testing of business-
critical systems, applications &
data, on a separate, replica
server
 Non-disruptive process avoids
business downtime and impact
to production systems
 Recovery testing can be fully
automated, or performed on a
scheduled basis, as needed
 Assured Recovery reporting
provides evidence of system
recoverability for compliance
auditors
Assured Recovery®
DR TEST REPLICA
PHYSICAL OR
VIRTUAL SERVERS
LOCAL &
REMOTE USERS
FILES
DATABASES
APPLICATIONS
PHYSICAL OR
VIRTUAL SERVERS
WAN OPTIMIZED
REPLICATION
 Uniquely differentiating
 Emphasize reporting – this is
“real” vs. objectives
 Changes the conversation to a
very favorable competitive
ground
Why you should care GLOBAL
DEDUPE
CENTRALIZED
MANAGEMENT

arcserve®
UDP top differentiators
Unified solution with
broad features
 Image backup, HA, replication, tape, cloud; virtual, physical,
global de-duplication
 All core data protection technologies unified in one solution
Ease of use
 Out-of-the-box enterprise-class protection
 Effective use of wizards
 Protection Plans
 Purchasing, deploying, licensing, configuring
Assured Recovery®
 Recovery Time and Recovery Point Assurance
 Assured Recovery® with full system HA
 Automated Virtual Standby
 Reporting and logs
Service Provider
Friendly
 MSP Capabilities
 Documented API’s and Log/Database Schema
 Training, services definition support
Differentiator Feature/Capability
21

A partner-defined solution - Technology
You wanted ease of: -
 Deployment
 Management
 Efficiency
 Supportability
 Reliability
 Flexibility
 Services-friendly
...and great pricing!
We delivered: -
 Unified architecture
 Advanced reporting
 Ease of use
 Features, features,
features
 Simplified and
optimized licensing

A partner-defined solution – Go to market
 Grow margins
 Ease of selling
 Marketing programs
 Brand recognition
 Ability to upsell
 Solution selling
 Simplified licensing

The perfect storm (Part II)
 The time has come!
 Requirements-based solution
 Next-Generation product – but not a v1.0!
 Breaking the barriers of differentiation
 It’s all about You!

Legal
Copyright © 2014 CA. All rights reserved. Microsoft, Windows, Windows Azure, Windows Server,
Hyper-V, Active Directory, SQL Server, and SharePoint are registered trademarks or trademarks of
Microsoft Corporation in the United States and/or other countries. UNIX is a registered trademark
of the Open Group in the United States and other countries. Linux® is the registered trademark of
Linus Torvalds in the U.S. and other countries. IBM, Lotus, Domino, AIX and Informix are
trademarks of International Business Machines Corp. in the United States, other countries, or
both. All other trademarks, trade names, service marks and logos referenced herein belong to
their respective companies.
THIS PRESENTATION IS FOR YOUR INFORMATIONAL PURPOSES ONLY. CA Technologies
assumes no responsibility for the accuracy or completeness of the information. TO THE EXTENT
PERMITTED BY APPLICABLE LAW, CA TECHNOLOGIES PROVIDES THIS DOCUMENT “AS
IS” WITHOUT WARRANTY OF ANY KIND, INCLUDING, WITHOUT LIMITATION, ANY IMPLIED
WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR
NONINFRINGEMENT. In no event will CA Technologies be liable for any loss or damage, direct or
indirect, in connection with this presentation, including, without limitation, lost profits, lost
investment, business interruption, goodwill, or lost data, even if CA Technologies is expressly
advised of the possibility of such damages.

Business Track Session 1: The Power of udp

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