Graphic Design for Branding

7,106 views

Published on

Published in: Design, Business

Graphic Design for Branding

  1. GRAPHIC DESIGN FOR ORGANIZATIONAL BRANDING specialfor media@BEMFKGUI2014 Arbi Wijaya, FKG UI 2011
  2. DESIGN IS IMPORTANT? WHY?
  3. Many companies include the organization are competitive on making a good advertisement design
  4. Purposes? Attracting consumens Company branding Marketing : Gaining Product Sales
  5. More interesting your design, more people will attracting
  6. Basic Principles Howtomake agood design?
  7. Basic Principles4 Repetition ContrastAlignment Design : for your organizational branding Proximity
  8. PROXIMITY
  9. Proximity basically means SPACE Unfortunatelly, most people simply try to fill up empty space HOWEVER The more blank space, more better : people can be easily understood
  10. More Blank SPACE : Better!
  11. CONTRAST
  12. Contrast is important for the VISUAL CLARITY of your design
  13. Not Contrast! ugh Contrast, right?
  14. ALIGNMENT
  15. Alignment -> Rulers & Margin Intinya bikin serapih mungkin dan enak dilihat hahaa...
  16. repetition
  17. Repetition is for your VISUAL IDENTITY
  18. It will help people for always remembering your company/organization
  19. Whatarethecomponents? Colours Fonts Design Element Bullets Etc...
  20. Ada pertanyaan?
  21. Let’s practice together! :D Simple, easy, classy!
  22. If you’re confused... I give an example... may be we can renew BEM FKG UI’s visual identitiy with this? UP TO YOU 

×