ESRI - Metrics Based Study
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A metrics based outlook on ESRI, the world leader in GIS. Presentation prepared as a part of KM Measurement course. ...

A metrics based outlook on ESRI, the world leader in GIS. Presentation prepared as a part of KM Measurement course.

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  • Photogrammetry: Photogrammetry is the science of making measurements from photographs.The output of photogrammetry is typically a map, drawing or a 3d model of some real-world object or scene. Many of the maps we use today are created with photogrammetry and photographs taken from aircraft.Geodesy also named geodetics, a branch of earth sciences, is the scientific discipline that deals with the measurement and representation of the Earth, including its gravitational field, in a three-dimensional time-varying spaceCognitive psychology is the branch of psychology that studies mental processes including how people think, perceive, remember and learn.The core focus of cognitive psychology is on how people acquire, process and store informationGeomatics = geo desy + geoinformatics,..gathering, storing, processing geo info
  • PeopleThe people are the component who actually makes the GIS work.   People associated with a GIS can be categorized into: viewers, general users, and GIS specialists.·  Viewers are the public at large whose only need is to browse a geographic database for referential material. These constitute the largest class of users.·        General Users are people who use GIS to conducting business, performing professional services, and making decisions.  They include facility managers, resource managers, planners, scientists, engineers, lawyers, business entrepreneurs, etc.·        GIS specialists are the people who make the GIS work. They include GIS managers, database administrators, application specialists, systems analysts, and programmers.  They are responsible for the maintenance of the geographic database and the provision of technical support to the other two classes of users.ProceduresProcedures include how the data will be retrieved, input into the system, stored, managed, transformed, analyzed, and finally presented in a final output.  The procedures are the steps taken to answer the question needs to be resolved.  The ability of a GIS to perform spatial analysis and answer these questions is what differentiates this type of system from any other information systemsHardwareHardware consists of the technical equipment needed to run a GIS including a computer system with enough power to run the software, enough memory to store large amounts of data, and input and output devices such as scanners, digitizers, GPS data loggers, media disks, and printers. (Carver, 1998) Software  There are many different GIS software packages available today.  All packages must be capable of data input, storage, management, transformation, analysis, and output, but the appearance, methods, resources, and ease of use of the various systems may be very different. Today’s software packages are capable of allowing both graphical and descriptive data to be stored in a single database, known as the object-relational model.  Before this innovation, the geo-relational model was used. In this model, graphical and descriptive data sets were handled separately. packages usually come with a set of tools that can be customized as per user needs  Data the most time consuming and costly aspect of initiating a GIS is creating a database.  There are several things to consider before acquiring geographic data.  It is crucial to check the quality of the data before obtaining it.  Several guidelines to look at include:·        Lineage – This is a description of the source material from which the data were derived, and the methods of derivation, including all transformations involved in producing the final digital files. ·        Positional Accuracy –.  The positional accuracy includes measures of the horizontal and vertical accuracy of the features in the data set.·        Attribute Accuracy – An attribute is a fact about some location, set of locations, or features on the surface of the earth.  ·        Logical Consistency - Deals with the logical rules of structure and attribute rules for spatial data and describes the compatibility of a datum with other data in a data set.  Datum is a model used for calculating the location of the Earth's cente Completeness – This is a check to see if relevant data is missing with regards to the features and the attributes.  
  • GIS refers to using layers of geographic data to produce spatial analysis and derivative maps. Geospatial is more broadly use to refer to all technologies and applications of geographic data. Itis data referenced to a place—a set of geographic coordinates—which can often be gathered, manipulated, and displayed in real time. Types of geospatial information include features like highway intersections, office buildings,rivers, the path of a tornado,etc
  • A layer is a collection of specific elements, such as trees, roads, buildings that can be viewed together with other layers for a complete overview of the area, or separately to give a more specific indication of the presence of that particular element. GIS stores information about the world as a collection of layers that are linked together by geography. As these layers combine with each other, a picture of the real world emerges. This simple but extremely versatile concept is invaluable for solving many real-world problems such as the tracking navigation, managing governmental services, as well as modeling global atmospheric circulation.The layers ‘overlay’ each other perfectly as a result of Georeferencing and enabling analysis between layers.For example, for a roads data layer, the attributes may include the road name, highway number, speed limit, paving material, maintenance history, or any other information related to the management or use of this particular layer. The GIS automatically calculates measurement information, length of a road segment area of a land parcel etc.
  • Sectors like defense & Intelligence,Mapping & charting,communication, Energy, Environmental health & safety, agriculture,IT, Government & legal are players of this Industry.
  • GIS Industry was affected during the recesssion period(lesser sales in 2009) but the business has picked up after that period. 2010 and 2011 have seen strong sales. The growth rate seems to be steady and is expected to be a 10 billion dollar industry by 2015.The graph indicates the steady growth in GIS industry (except for 2009)
  • GIS data brings in the largest sales for GIS as data could be bought and reused in other tools. With the advent of freeware and opensource tools, this trend is expected to continue.It is quite clear from social media statistics that ESRI enjoys a great customer base in US currently. In fact, 92% of its total sales comes from US market. Europe has been slower than Asia Pacific mainly because they have their own tools and research in GIS but ESRI expects growth in Europe and APAC
  • HTML5 is seen as the next big thing in web technology with support for enhanced graphic and tagging facilities. Dependence on flash and other proprietary formats is reduced considerably with HTML5. Same is the case with GIS applicationsThe surge of open source products is relevant to GIS field as well. Improved customer support and wider usage by enterprises are the supporting factorsGIS will move beyond the simple display and query of online mapping and companies will debut technology that provides more analytical and data processing capabilities via the cloud
  • Geoslavery broadly refers to the use of spatial technology to encroach on privacy and civil rights either indirectly (monitoring and surveillance) or directly (real-time tracking and control). Stereo PhotogrammetryThe branch of photogrammetry that studies the geometric properties of stereopairs and the methods of determining the dimensions, shapes, and spatial position of objects from images on stereopairs. CrowdsourcingThe act of taking tasks traditionally performed by a team of in-house specialists, and outsourcing the tasks to the community through an "open call" to a large group of people (the crowd) asking for their input.
  • The advent of cloud computing has sparked interest in many fields. One among them is GIS with the idea of hosting all content in cloud. Main issues are performance, storage and securityGIS requires heavy investment in technology, cartography, satellite imagery and even manual measurement of spatial data. Higher sales and broader usage are needed to bring back the investmentGIS databases play a key role as they are the storage medium. Vendors such as Oracle have introduced Spatial database specifically for geospatial data. They key is using less resources for storing more dataGIS products are expected to have analytical capabilities so that the decision making process is benefitted. The combination of GIS and R(a popular statistical package) is expected to bring a lot of new advancements in this fieldCAD and GIS are two areas that have been separately provided by tools. ESRI through its ArcGIS tool provides a common base for both these skills.
  • Environmental Systems Research Institute (ESRI) is a privately held, debt free, company that is a global leader in Geographical Information Systems (GIS) software used for visualization and analysis of geographic data by institutional users across the globeDuring 2010, ESRI researchers published 59 journal articles and 11 book chapters, 38 reports and three economic commentaries. In addition 30 working papers were released along with 14 research bulletins [published in the Quarterly Economic Commentary]. Increase Productivity with EsriArcGIS 10Since geographic location is the key feature of 80-90% of all business data, effective organizations have come to realize the power of integrating their business intelligence with location intelligence and mapping technology.As the largest provider of GIS/Mapping software, Esri has positioned itself to become a leader in business analytics with the introduction of ArcGIS 10, a complete system for creating, managing, analyzing, and disseminating geographic informationESRI provides the back bone of world's mapping and spatial analysis. it is the only vendor to provide technical solutions for desktop, mobile, server and internet platforms.It claims to be one of the largest suppliers of software to the federal government after Microsoft, Oracle and IBM
  • People want the geographic advantage," The Web has gone map mad., according to Jack dangermond
  • The early mission of ESRI focused on the principles of organizing and analyzing geographic information. The current mission, according to the ESRI website is, “The company's focus remains on producing excellent software and delivering exceptional service to users. Our reputation is built on contributing our technical knowledge, our special people, and valuable experience to the collection, analysis, and communication of geographic information
  • A consistent increase in the total revenues from past 10 years from $469 million to $1 billion.Gartner, Inc. is the leading provider of research and analysis on the global information technology industry. Their MarketScope Report for Energy and Utility Geographic Information Systems (GIS) by Randy Rhodes, was published March 22, 2011. In that report, Esri received a Strong Positive rating, the highest possible from Gartner, Inc. Esri is the market leader in GIS technology. Their applications are used in more than 300,000 organizations worldwide, including over two-thirds of Fortune 500 companies in every industry. That impressive stat alone provides more than enough reason for every company to check out their site and offerings.
  • ArcGIS is a collection of software for building geographic information systems applications that run on desktop computers, servers or mobile devices. ArcWeb Services provide hosted data and applications
  • ESRI uses the name, ArcGIS to refer to its suite of GIS software products, which operate on desktop, server, and mobile platforms. ArcGIS also includes developer products and web services. Desktop GISESRI's current desktop GIS suite is version 9.1, with the basic suite including ArcView. ArcGIS Desktop software products allow you to author, analyze, map, manage, share, and publish geographic information. ArcView is currently available in Unix and Windows variants. At added cost, ArcEditor expands the desktop capabilities to allow more extensive data editing and manipulation. At the high-end, is ArcInfo which provides full, advanced analysis and data management capabilities. ArcReader a basic freeware application for viewing GIS data. Version 9.2 is due out towards the end of 2006. To add some confusion in the names of products, ArcMap is the name of the application that most users of version 9.x run to get their desktop package, which comes in three licence types (ArcView, AcrEditor and ArcInfo). ArcGIS Desktop Extensions are available, including Spatial Analyst which allows raster analysis, and 3D Analyst which allows terrain mapping and analysis. Other more specialized extensions are available from ESRI and third-parties, for specific GIS needs. ESRI's original products were the UNIX desktop product ArcView GIS and a command line product Arc/INFO. Over time both of those products were offered in Windows versions and ArcView as a Macintosh product. The names ArcView and ArcInfo are now used to name different levels of licensing in ArcGIS. Server GISServer GIS products allow GIS functionality and data to be deployed from a central environment. ArcIMS (Internet Mapping Server) provides browser based access to GIS. ArcSDE (Spatial Database Engine) is used as an RDBMS connector for other ESRI software to store and retrieve GIS data within a commercially available RDBMS. Currently ArcSDE can be used with Oracle, DB2, Informix and Microsoft SQL Server databases. ArcGIS Server is an internet application service, used to extend the functionality of ArcGIS Desktop software to a browser based environment. Other server based products include GIS Portal Toolkit, ESRI Image Server and Tracking Server as well as several others. Developer GISDeveloper GIS products allow you to build custom desktop or server GIS applications or embed GIS functionality in existing applications. These focused solutions can then be easily deployed throughout an organization. (Product: ESRI Developer Network or EDN) Mobile GISArcGIS technology can be deployed on a range of mobile systems from lightweight devices to PDAs, laptops, and Tablet PCs. (Products: ArcPad Mobile ArcGIS Desktop Systems) GIS web servicesGIS Web services give a diverse user community access to geospatial content and capabilities. Public Services is free to developers building non-commercial, non-governmental applications. Commercial Services provides complete access to all available data. (Products: ArcWeb Services—Commercial Services , ArcWeb Services—Public Services) Lightweight viewersLightweight GIS data viewers provide a quick and easy way to view geographic data. (Products: ArcReader, ArcExplorer (and the UK version MapExplorer), ArcGIS Explorer) Products in red…. Ready-to-use applications built on the core ArcGIS platformEsri participates in the open source community with these products.• ArcGIS Editor for OpenStreetMapIntegrate OpenStreetMap community data with your authoritative data• Geoportal ServerManage and publish metadata for your geospatial resources
  • Following devastating attacks on 9/11Esri developed disaster management capabilities to provide support to those affected by wildfires, hurricanes, flooding, earthquakes, and tsumamis
  • GIS—A Platform for Open GovernmentUS’s Open Government directive requires agencies to improve transparency, participation, and collaboration.Since the advent of this model, geographic information system (GIS) technology has played a key role in supporting Gov 2.0 initiatives.With a dynamic Web map, the United States Recovery Accountability and Transparency Board’s Recovery.gov Web site shows details about how American Recovery and Reinvestment Act of 2009 (ARRA) funds are being spent. Agency and recipient reported information includes awardtype, status, and amounts.The United States Environmental Protection Agency (EPA) is using GIS to show how it is administering its $7.22 billion allotment from ARRA. The Web mapping application (http://www.epa.gov/recovery/map.html) shows total financial obligations and outlays by state. Once a state is selected, visitors can see how much money is going to state and tribal assistance grants, environmental programs and management.
  • ESRI provides tools for Online Mapping and Spatial AnalysisThe Hudson Floodplain Viewer assists residents submitting appeals for new FEMA floodplain designations.http://gis.hudson.oh.us/FEMAFloodplain/Maryland’s performance measurement tool StateStat shows current recovery investments and stimulus statistics.http://www.statestat.maryland.gov/recovery.asp
  • http://blogs.esri.com/esri/esri-insider/2012/01/14/a-2012-esri-gis-look-ahead/ESRI’s new release(10.1) of ArcGIS product aims to combine the functionalities of its different tools. For example, publishing the content from desktop to server and then to the cloud which then could be re-used in multiple contextESRI also plans to release many lightweight apps particularly in Apple appstore to help users with spatial data . This is made possible by the develoment of common geospatial framework that leverages intelligent maps, standard information models, and open data access.
  • Founded in 1990 to better support our growing customer base in Singapore and the region, Esri Singapore has established itself to be the GIS leader and player in the region by providing cutting edge GIS and image processing technologies and solutions from the world leaders - Environmental Systems Research Institute, Inc. (Esri Inc.) and Excelis Visual Information Solutions (previously known as ITT VIS).The current customer base in Singapore include Mindef, MHA, URA, SLA, JTC, LTA, NParks, AVA and more.NIIT Technologies, together with its subsidiary ESRI (India), and in partnership with ESRI (Singapore), developed a solution based on ESRI ArcGIS Server 9.3 and Microsoft Dot Net Technology for the implementation of the intelligent map system.www.whereto.sg is a new and innovative, online map of Singapore. Slick, fast and intuitive to use, WhereTo.sg is fast becoming the most visited online map of Singapore. Based on the innovative design by Geologic, WhereTo.sg was developed and implemented by ESRI Singapore.
  • GeoSpace, a portal for government agencies to share and access geospatial data, has won recognition internationally since it was launched in April 2011 by the Singapore Land Authority (SLA). The same inter-agency project swept up the Special Achievement in Geographical Information System (GIS) Award at the Esri International User Conference 2011 held in July in San Diego, California.
  • OneMap is an integrated online geospatial platform that provides reliable, timely and accurate location-based information and services to the public. Find locations using intelligent searchGet driving directionsObtain comprehensive information contributed by government agencies Part of data.gov.sg and eGOV2015 initiative. www.onemap.sg.
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Objective: GIS based analysis for setting up new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at http://data.gov.sg/Metadata/OneMapMetadata.aspx?id=AfterDeathFacilities&mid=32206&t=SPATIAL5.) Download the Singapore populated places csv file from geonames.org at http://www.geonames.org/maps/google_1.367_103.8.html6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • Collaborative, creative, and empowering.Teamwork is not just a cliché at Esri. It provides opportunities to engage with others throughout the company, allowing employees to exchange ideas, learn from others, and leverage their skills to accomplish a task. Provides challenging work environment that promotes autonomy and leadership. Develop your potential.Esri encourages employees to continually grow through lifelong learning. Provides opportunities to participate in job-related training classes designed to improve technical, sales, interpersonal, and management skills. These might be workshops and seminars, on-site classes, Virtual Campus courses. An expansive resource library maintains hundreds of GIS books and publications.
  • AlliancesEsri collaborates with major technology leaders: Amazon Web Services, AT&T, Citrix, IBM, Microsoft, Oracle, SAP, SAS, and others. These relationships ensure product compatibility and provide users with a wide range of technology solutions.CustomersHelp our customers make a difference.From aiding disaster recovery efforts to tracking elephant migration to creating more efficient public transit, Esri users are changing their communities and the world. Our customers are the most important part of our business, and we are committed to helping them succeed as they utilize Esri technology."Listening to our users for corporate strategy and product direction became our foundation and is still in place today. This principle has enabled us to develop GIS technology that's truly driven by our customers." —Jack Dangermond, president, Esri
  • Description of extended support programs ( taken from ESRI website)Implementation ServicesGet the support you need when you need it while developing your self-sufficiency through this program, which allows you to add our expertise to your project team by requesting assistance for a specific aspect or phase of your GIS project.Premium Support Services (PSS)This program provides the highest level of technical support available from Esri. PSS gives you personalized service, prioritized incident management, and proactive communication of the status of your incidents and current technical issues being investigated by Esri.Esri Enterprise Advantage Program (EEAP) and As a member of an Advantage program, you will receive proactive and personalized technical advisories, flexible program configuration, and continuity in extended support services. The programs are open to customers and business partners, respectively, in the United States.
  • Continue as financially stable company.Founded in 1969 as a small consulting firm, Esri has grown into the world leader in the nearly $2 billion GIS industry. With annual revenues of $794 million, they are privately held and debt free. Esri carefully manage their projects and expenses to continue as a financially strong, reliable company. ESRI tries to support their existing customer base by providing extended support to them and also constantly provide upgrades to their existing products.They are also continuously looking to expand their product range to address the expanding industry needs
  • Public Utilities Board (PUB) is the national water agency in Singapore and is responsible for the collection, production, distribution and reclamation of water in Singapore. The 3 departments in PUB that utilizes Geographic Information System (GIS) include Water Supply Network (WSN), Water Reclamation Network (WRN) and Catchment & WaterWays (C&W). For several years, each of these departments had individual systems that were scoped to meet their individual areas of deliverables as decision-makers then, were limited by the available technology options available. Overtime, PUB’s needs soon outgrew the capabilities of their systems for greater productivity gains. The enterprise geographical information system (eGIS) was embarked to undertake the improvement for an enhanced efficient organisation. To enable the eGIS project, the Esri software is used. It includes use of the ArcGIS Desktop (ArcEditor) to ArcGIS Server (ArcGIS Enterprise Server) to ArcGIS Mobile (ArcPad) as well as the ArcGIS Desktop Extensions that is used widely.
  • PUB sees a need to improve their capabilities for greater organisational efficiencies and several new objectives were set out to achieve this. Some key areas identified include: To share data across the three mentioned departments in a more efficient manner.KM Metric: % of users in internal departments that have used GIS data in last 2 monthsTo be able to publish spatial data to more parts of the organisation efficiently.KM Metric: % of data sets that provide push notification whenever they are updatedTo increase the importance on data analysis.KM Metric: Number of facts used per decisionTo automate processes KM Metric: % of routine tasks automated per sub departmentTo enable integration of operational systems KM Metric: No. of organizatonal best practices using in operational systemsTo equip the mobile workforce with better informationKM Metric: % of total possible use-cases that are available as mobile appsKM Metric: % of total data sets that have APIsTo view assets in different perspective (e.g. network against other layers of roads, buildings, property)KM Metric: No. of internal data sets linked to other agency data setsPub’s eGIS has greatly helped to provide efficient and timely access to relevant asset information with accurate location context. This greatly aided the mobility of field-staff in carrying out their operational duties more efficiently. Furthermore, eGIS has also provided senior management a more comprehensive overview of the organisation’s assets and network to support clearer and better coordinated decision making.

ESRI - Metrics Based Study ESRI - Metrics Based Study Presentation Transcript

  • K6226 KM Measurements ESRI Team Steve Jobs Kota Rajeswari Sesagiri Raamkumar Aravind Raju Antony Prakash
  • GIS (Geographic Information System)• Technology that incorporates geographical features with data to map and analyze real-world problems• Combination of the "where“ with the "what" location and geography + business events and attribute data• A system designed to collect, store, integrate, manipulate, analyse & display data in a spatially referenced environment• It combines common database operations such as query and statistical analysis with the benefits of visual and geographic analysis offered by maps• It s a multidisciplinary field--many disciplines contribute e.g. cartography, geodesy, photogrammetry, cognitive psychology, spatial statistics, geomatics
  • GIS Components
  • GIS Terminology Map: is generally static and is a cartographic output. Once created, the map does not provide any additional information. Attribute: descriptive information about the properties of events, features, or entities associated with a location, such as the ownership of a parcel of land, or the population of a neighborhood, or the wind speed and direction over a point on the ground. Cartography: the study and practice of making maps. Geocoding: assignment of alphanumeric codes or coordinates to geographically referenced data. Examples include the two-letter country codes, or the coordinates of a residence computed from its address. Geospatial data: information that identifies the geographic location and characteristics of natural and constructed features and boundaries on Earth. Global Positioning System (GPS): a navigation system supported by a constellation of satellites placed in orbit by the U.S.
  • GIS Layers• Represented as several different layers• Each layer holds data about aparticular kind of feature• Over 500 data layers are available
  • GIS Application Areas
  • Players of GIS Industry Federal Gov2.0 Urban Planning Eco Dev Government & LegalHardware AviationSoftware IT Industry Transporatation Highways Apps Logistics Public Health Forestry Environmental Conservation Soil Agricultural GIS Industry Health & Safety Climate change Fertility Water Resources PetroleumAeronautical Mapping & Energy Sector MiningCartographic Charting Oil & GasTopographic Defense & Communication Intelligence Industry Defense Telecom Military Location based Operations
  • Threat of New Entrants Transition of Big Conglomerates Government University Research extending their portfolio Agencies can Groups into Product to commercial GIS start their own Incubation Centers applications GIS products Porter’s Five Difficult for new entrants To capture mainstream usage Forces Model High investment in GIS management systems(data, system and infrastructure front) LOWBargaining Power of Bargaining Power of Suppliers Buyers Government General Public Government Geodata.gov & Agencies Agencies data.gov Market Software Software US Geological Research Vendors vendors Survey(USGS) Consultancies LOW HIGH Global Spatial University Educational Data Research Bodies Infrastructure GroupsAssociation(GSDI) Growing trend of open source Governments can change policies to restrict access to Satellite Competitors HIGH adoption can affect overall business with few areas of Imagery and Aerial Photography monetization Software vendors can increase The market is driven by partnerships and alliances and any backlash can result in loss of big chunk of customer Shift in allegiance to software price for including ESRI plugins in vendors that provide complete popular suites segment solution stack MEDIUM Outsourcing of Augmented Visualizations Embedded GIS GIS reliant Reality and in desktop and business Products Infographics web apps processes GIS faces very few substitutes due to its high visual impact Only new innovative digital media solutions can possibly offer better solutions compared to GIS Threat of Substitute Products
  • GIS Industry Outlook - Demand Growth picked up after a dismal2009 that saw a drop of 2% Sales of GIS/Geospatial software,services and data grew to a robust10.3% in 2010 with US$4.4 billion. 2011 is expected to bring ingrowth exceeding 8.3%(US$5billion) Global sales to governmentalagencies remains strong with an 7.2% annual rate over the last 8 years. According to Global Industry Analysts, Inc (GIA), the GIS industry is expected to grow to US$10.6 Billion worldwide by 2015
  • GIS Industry Outlook - DemandThe largest demand is for GIS data ahead of GIS Softwareand Services and has grown at a annual rate of 15.5percent for the last eight years and this trend is expectedto continueNorth America accounts for almost half the industry’s annual sales with an 11%annual growth rate for the last 8 years,Asia/Pacific with a 8.7% annual rateEurope grew at a slower 7.9% annual rateEurope, North America and Asia Pacific account to just 8% of total industrysales
  • Growth areas for the GIS Industry in 2012 Adoption of HTML5 as the preferred technology for online mapping. Open source GIS will continue to grow and start to take its place among thecommercial options as preferred desktop, mobile, and online mapping software. GIS will move beyond the simple display and query of online mapping and companieswill debut technology that provides more analytical and data processing capabilitiesvia the cloud. Top Business Drivers  Data Sales  Defense  Security Apps  Mobile Device Apps  Web Apps
  • GIS Industry Outlook – Key TrendsGeoslaveryUse of spatial technology to encroach on privacy and civil rights.• Indirectly (monitoring and surveillance)• Directly (real-time tracking and control)Stereo PhotogrammetryPhotogrammetry study of geometric properties of stereopairs andthe methods of determining the dimensions, shapes, and spatialposition of objects from images on stereopairs.CrowdsourcingLatest fad leveraging the collective intelligence of mass•Less Cost•More Ideas•Multiple Perspective
  • GIS Industry OutlookMain Issues Integration of the GIS technology with cloud technologies remains as one of themajor challenges for the industry. A major factor affecting growth of the GIS industry is the high cost associatedwith the technologyKey Impetus GIS Databases GIS Analytical Technologies •GIS + R -> GIS based Statistical Analysis Interlinked CAD and GIS systems
  • Environmental Systems Research Institute(ESRI) The world leader in GIS Head Quarters-Redlands, California , USA 2900 employees 10 offices in USA 80 Intl distributors 2000+ business partners ESRIs software used by 3,50,000 organisations world wideIts important resource is its research staff, whose high levels of expertise allow them to work to international standards of excellence.
  • History of ESRI• 1969 - founded by Jack and Laura Dangermond • Early mission -- to organize and analyze geographic information to help land planners and land resource managers make well-informed environmental decisions• 1982 - Esri enters the software business with ARC/INFO.• 1996 - Esris first component-based software, Map Objects becomes its first platform for publishing maps on the Internet• 2004 - ArcGIS 9 builds on desktop , adds a development framework and server platform.• 2007 - Esri reaches a milestone with the release of ArcGIS Explorer, providing GIS for Everyone.• 2010 - ArcGIS Online is launched as a comprehensive mapping resource, providing web mapping and GIS to anyone with a browser.
  • Vision• Mapping and analysis framework provide a deeper understanding of world and help to design a better future• Technology enables organizations to create responsible and sustainable solutions to problems at local and global scales• To build a sustainable business delivering technical solutions to real- world problems using the power of geographic information• To be an indispensable part of daily life.• Positive approach in collaborating with competitors like Google & Microsoft for benefits and synergies
  • ESRI Financials and Employee Count 1200 3000 2800 1000 2600 2400 800 2200 600 2000 1800 400 1600 1400 200 1200 0 1000 2002 2003 2004 2009 2010 2011 Sales(in mils) 469 497 560 776 794 1000 Emp Count 2600 2750 2805 2830 2865 2900ESRI has annual sales of more than 1 billion and is growing at better than 10% a year
  • ESRI Product CategoriesArcGIS is a complete system for designing and managing solutions through the application of geographic knowledge.• ArcGIS for Desktop• ArcGIS for Mobile• ArcGIS for Server• ArcGIS explorerESRI data provides a range of ready-to-use, high-quality data for your GIS visualization and analysis projects.• Basemaps• Imagery Data• Demographic, Consumer, and Business Data• Free DataDeveloper tools allows to add mapping to the web, mobile, and desktop applications using a choice of languages.• Esri Developer Network• Mobile Runtime SDKs• Web APIs
  • ESRI Products List• ArcEditor • Arc Logistics Navigator• ArcGIS • ArcView• ArcGIS 3D Analyst • Business Analyst• ArcGIS Data Interoperability • Business Analyst Desktop• ArcGIS Data Models • Business Analyst Online (BAO)• ArcGIS Data Reviewer • Business Analyst Online (BAO) API• ArcGIS Defense Solutions • Business Analyst Online (BAO) Mobile Web App• ArcGIS Editor for OpenStreetMap • Business Analyst Server• ArcGIS Engine • City Engine• ArcGIS Explorer Desktop • Community Analyst• ArcGIS Explorer Online • Community Analyst Add-In for ArcGIS for Desktop• ArcGIS for AutoCAD • Community Analyst API• ArcGIS for Desktop • Community Maps Program• ArcGIS for Desktop Extensions • Data Appliance for ArcGIS• ArcGIS for INSPIRE • Districting for ArcGIS• ArcGIS for Server • Esri Aeronautical Solution• ArcGIS for Server Extensions • Esri Defence Mapping• ArcGIS for SharePoint • Esri Developer Network (EDN)• ArcGIS for Smartphones and Tablets • Esri Geoportal Server• ArcGIS for Windows Mobile • Esri Nautical Solution• ArcGIS Geostatistical Analyst • Esri Production Mapping• ArcGIS Image Extension for Server • Esri Redistricting• ArcGIS Military Analyst • Esri Roads and Highways• ArcGIS Network Analyst • GeoCollector• ArcGIS Online • Grid Manager• ArcGIS Online Map and Geoservices • Maplex for ArcGIS• ArcGIS Publisher • Mapping and Charting• ArcGIS Spatial Analyst • Portal for ArcGIS• ArcGIS Tracking Analyst • Street Map Premium for ArcGIS• ArcGIS Web Mapping APIs • Tapestry Segmentation• ArcGIS Workflow Manager • U.S. National Grid Tools for ArcGIS• ArcIMS • WMC Client for ArcGIS• ArcLogistics • Tracking Server
  • ESRI helps organizations in…• Planning & Analysis• Asset/Data management• Field operations• Operational awareness• Community engagement• Disaster management
  • Disaster ManagementHiati• Problem: Immediate need to get a map viewer upon line to facilitate emergency response efforts• Solution: With ArcGIS, Esri was able to deploy the application in less than 2hours. Built application for up to the minute satellite images of the affected area• Benefits: Relief workers were able identify evacuation routes and get aid to the hardest hit areas9/11 attackESRI aided recovery efforts in New York City and at Pentagon.Japan Earthquake & Tsunami• ESRI provided assistance to a myriad of organizations involved in the disaster response.• It worked closely with both domestic and international agencies to provide on-site personnel, geographic information system (GIS) software expertise, and project services. E
  • ESRI supports Gov 2.0Gartner defines Government 2.0 as the use of IT to socialize and commoditizegovernment services, processes and data “Encourage citizen engagement, deliver transparency, and foster collaboration with ArcGIS” Dynamic web map shows how funds of ARRA are being spent along with the award type, status and amounts . This is for showcasing Accountability EPA’s web map shows how the funds of ARRA allotted to different states are being administered. This is for showcasing Transparency
  • More examples…The Hudson Floodplain Viewer assistsresidents submitting appeals for newFEMA floodplain designations.http://gis.hudson.oh.us/FEMAFloodplain/ Maryland’s performance measurement tool StateStat shows current recovery investments and stimulus statistics. http://www.statestat.maryland.gov/reco very.asp
  • Competitors of ESRI Industries Where Environmental Systems Research Institute, Inc. Competes• Engineering, Scientific & CAD/CAM Software• Computer Software• Database & File Management Software
  • Comparison with Competitors… 1 Billion 700 Mil 440 Mil
  • ESRI in 2012Release of ArcGIS 10.1 Development of lightweight mobile apps Contextual levering integration of intelligent Desktop, Web maps, info and Mobile models and Capabilities open data
  • ESRI in Singapore Founded in 1990 to support growing customer base in Singapore andAPAC region, ESRI Singapore has established itself to be the GIS leader andplayer in the region with help from ESRI Inc and Excelis Visual InformationSolutionsThe current customer base in Singapore includeMindef, MHA, URA, SLA, JTC, LTA, NParks, AVA etc. NIIT Technologies, together with its subsidiary ESRI (India), and in partnershipwith ESRI (Singapore), developed a solution based on ESRI ArcGIS Server 9.3 andMicrosoft Dot Net Technology for the implementation of the intelligent map system. WhereTo.sg -> Singapore’s premium mapping solution was built in partnership with ESRI Singapore
  • ESRI in Singapore(contd)GeoSpace, a portal for government agencies to share and access geospatial datawas developed by ESRI and SLA• Won recognition internationally since it was launched in April 2011• Won Special Achievement in Geographical Information System (GIS) Award atthe ESRI International User Conference 2011 held in July in San Diego, California.
  • OneMap.SGOneMap is an integrated online geospatial platform that provides reliable, timelyand accurate location-based information and services to the public.•Find locations using intelligent search•Get driving directions•Obtain comprehensive information contributed by government agenciesPart of data.gov.sg and eGOV2015 initiative. www.onemap.sg.
  • ESRI in Social Media15624 Likes 531 +1s•Product Marketing •Applications of ESRI Tools•Usecase showcase15921 Followers•Support during natural disasters•Retweets of User success stories
  • ArcGIS Explorer DemoObjective: GIS based analysis for setting up a new Cemetery in Singapore1.) Open ArcGIS Explorer at www.arcgis.com/explorer/2.) Create an account3.) Open a New Map and navigate to Singapore4.) Download the AfterDeath facilities shp file from data.gov.sg at this link5.) Download the Singapore populated places file from geonames.org at the link6.) Load the files in ArcGIS explorer7.) You are ready for analysis…
  • GIS and ESRI QuizGeographic Information System is defined as:a) An approach to the scientific analysis and use of spatial datab) A multibillion- dollar industry and businessc) A special case of an information system designed for spatial datad) A set of computer tools for analyzing spatial data ANS: All of the above
  • GIS and ESRI QuizWhich three of the following questions may be best answered using a GIS?a) Where is a particular feature found?b) How does a process operate?c) Where do certain conditions apply?d) What is the relationship between two variables?e) What geographical patterns exist? ANS: a, c, e
  • GIS and ESRI QuizWhich of the following companies does not make GIS software?a) Adobeb) Intergraphc) ESRId) Microsoft ANS: a -> Adobe
  • GIS and ESRI QuizThe study and practice of making mapsa) Topographyb) Mappingc) Cartographyd) Calligraphy ANS: c -> Cartography
  • GIS and ESRI QuizIn the world of GIS, another term for the property of connectivity isa) Proximityb) Neighborhoodc) Topologyd) Boolean Identitye) Location ANS: c -> Topology
  • Balanced Scorecard Strategy Map
  • Sustain Attract Maintain Current Potential Zero Revenue Revenue Debt Sources Sources Support Address Continue Financial Growing Expanding As Financially Customer Base Industry Needs Stable Company Provide Offer Offer RemainCustomers Extended Consulting and Exceptional Prominent Support Implementation Products/ Leader in GIS Programs Services Services Industry Provide Establish Strong Committed to Internal Robust Connections with ContinuousProcesses Customer Technology Research Experience Leaders Provide Collaborative IncreaseLearning Environment Encourage Potential Lifelong Scope of and Provide Provide Learning GISGrowth Creative Empowering Environment Environment
  • Sustain Attract Maintain Current Potential Zero Revenue Revenue Debt Sources Sources Support Address Continue Financial Growing Expanding As Financially Customer Base Industry Needs Stable Company Provide Offer Offer RemainCustomers Extended Consulting and Exceptional Prominent Support Implementation Products/ Leader in GIS Programs Services Services Industry Provide Establish Strong Committed to Internal Robust Connections with ContinuousProcesses Customer Technology Research Experience Leaders Provide Collaborative IncreaseLearning Environment Encourage Potential Lifelong Scope of and Provide Provide Learning GISGrowth Creative Empowering Environment Environment
  • Learning and Provide Growth Teamwork is not just a cliché at Esri. Collaborative Environment  Provides opportunities to exchange ideas and learn from others Provide Provide Creative Empowering  Provides a creative and challenging workEnvironment Environment environment that promotes autonomy and leadership  Esri encourages employees to continually Encourage grow and develop their potential . Lifelong Learning  Provides opportunities to participate in job- related training classes  Conducts workshops, seminars, on-site classes, Virtual Campus courses  Has an expansive resource library  Esri focuses on innovation Increase  Encourages employees to build tools that Potential advance GIS Technology Scope of GIS  Provides opportunities to learn and do something new so that everyone can have an impact on its future
  • Learning and Growth - Metrics Metric Unit Direction Provide Collaborative  Number of COPs Number Maximize Environment  Number of participants in each COP meeting Number Maximize  Number of COE Meetings per month  Number of questions posted in the forum and Number Maximize Provide Provide number answered Number Maximize Creative Empowering  Number of Best Practices implementedEnvironment Environment Number Maximize Encourage Metric Unit Direction Lifelong  Number of trainings taken/employee Number Maximize Learning  Number of workshops attended/employee Number Maximize  Number of seminars attended/employee Number Maximize  Number of new skills acquired in a Number Maximize year/employee Metric Unit Direction Increase  Number of innovation contests conducted in Number Maximize Potential a year Scope of  Number of ideas contributed to each Number Maximize GIS innovation contest  Number of ideas implemented in production Number Maximize
  • Sustain Attract Maintain Current Potential Zero Revenue Revenue Debt Sources Sources Support Address Continue Financial Growing Expanding As Financially Customer Base Industry Needs Stable Company Provide Offer Offer RemainCustomers Extended Consulting and Exceptional Prominent Support Implementation Products/ Leader in GIS Programs Services Services Industry Provide Establish Strong Committed to Internal Robust Connections with ContinuousProcesses Customer Technology Research Experience Leaders Provide Collaborative IncreaseLearning Environment Encourage Potential Lifelong Scope of and Provide Provide Learning GISGrowth Creative Empowering Environment Environment
  • Internal ProcessEstablish StrongConnections with Technology Leaders  Relationships ensure Product Compatibility  Esri strives to shape the world around us Committed to  Committed to continually improve products Continuous Research and develop new technology  Esri reinvests 20% of its profits into R&D  Esri users are changing their communities and the Provide world. Robust  Esri feels that their customers are the most Customer important part of their business, and hence they are Experience committed to helping them succeed
  • Internal Process - Metrics Metric Unit Directio nEstablish Strong  Number of active partnerships/alliances Number MaximizeConnections with  Number of products created with Number Maximize Technology partnerships Leaders  % increase in sales as a result of Percentage Maximize partnerships  % of new customers acquired through Percentage Maximize partnerships Metric Unit Directio n Committed to  Number of on-going researches Number Maximize Continuous  Average number of papers presented per Number Maximize Research researcher  % of research contracts sponsored Percentage Maximize  Return on Investment in R&D Number Maximize  No. of Internships offered in a year Number Maximize  Amount allotted for University research Dollar Maximize funding Metric Unit Directio Provide n Robust  Average Initial Response time Duration Minimize Customer  % of Tickets that met SLA Adherence Percentage Maximize Experience  Customer satisfaction index Number Maximize
  • Sustain Attract Maintain Current Potential Zero Revenue Revenue Debt Sources Sources Support Address Continue Financial Growing Expanding As Financially Customer Base Industry Needs Stable Company Provide Offer Offer RemainCustomers Extended Consulting and Exceptional Prominent Support Implementation Products/ Leader in GIS Programs Services Services Industry Provide Establish Strong Committed to Internal Robust Connections with ContinuousProcesses Customer Technology Research Experience Leaders Provide Collaborative IncreaseLearning Environment Encourage Potential Lifelong Scope of and Provide Provide Learning GISGrowth Creative Empowering Environment Environment
  • Customers Remain  Founded in 1969 as a small consulting firm, Esri has grown into Prominent the world leader in the nearly $2 billion GIS industry.Leader in GIS Industry  Esri carefully manage their projects and expenses to ensure that they will continue as a financially strong, reliable company  Esri’s extended support comprises flexible programs that Provide Extended provide personal attention to customers’ needs. They offer: Support  Implementation Services Programs  Premium Support Services  ESRI Enterprise Advantage Program Offer  Help users deploy GIS on their own Consulting andImplementation  Customization of off-the-shelf GIS technology Services  Delivery of ready-to-use enterprise systems  Esri’s innovative software makes a difference in our Offer society and contributes to everyday life Exceptional Products/  Focuses on emerging technologies such as service- Services oriented architecture, .NET, and 3D visualization
  • Customers - Metrics Metric Unit Direction Remain  Market share Percentage Maximize Prominent  Number of clients Number MaximizeLeader in GIS  Number of business partners Number Maximize Industry  Number of new clients acquired in year Number Maximize  % of clients in Fortune 500 list Percentage Maximize Metric Unit Direction Provide Extended  Number of members in extended support program Number Maximize Support  Number of new support programs launched Number Maximize Programs  % of New business got from existing clients as a result Percentage Maximize of satisfaction from extended support program Metric Unit Direction Offer  % of Total Revenue that comes from Consulting Percentage Maximize Consulting and servicesImplementation  % of Total Revenue that comes from Implementation Percentage Maximize Services Services Metric Unit Direction Offer Exceptional  Number of new products/apps launched in a year Number Maximize Products/  Number of new services offered in a year Number Maximize Services  Number of product upgrades in a year Number Maximize
  • Sustain Attract Maintain Current Potential Zero Revenue Revenue Debt Sources Sources Support Address Continue Financial Growing Expanding As Financially Customer Base Industry Needs Stable Company Provide Offer Offer RemainCustomers Extended Consulting and Exceptional Prominent Support Implementation Products/ Leader in GIS Programs Services Services Industry Provide Establish Strong Committed to Internal Robust Connections with ContinuousProcesses Customer Technology Research Experience Leaders Provide Collaborative IncreaseLearning Environment Encourage Potential Lifelong Scope of and Provide Provide Learning GISGrowth Creative Empowering Environment Environment
  • Financial  Esri’s products are used by millions around the world and in Support Growing every industry Customer Base  GIS has grown tremendously in the past three decades—both in functionality and the many ways it is used  Esri is always working on designing the next software version, improving a business process, or helping customers implement their GIS.  The close connection that Esri Professional Services has Address with GIS users allows them to provide requirements and Expanding recommendations to the Esri software development team. Industry Needs  This helps ESRI advance their products to better meet their needs now and in the future.  Carefully managed growth and zero debt give Esri Continue stability that is uncommon in todays highly volatileAs Financially Stable business world. Company  Private ownership means no stockholders forcing short- term decisions at the expense of long-term objectives
  • Financial - Metrics Metric Unit Directio Support n GrowingCustomer Base  % increase in sales volume Percentage Maximize  % of revenue from existing customers Percentage Maximize  % of revenue from emerging markets Percentage Maximize Metric Unit Directio Address n Expanding  % of revenue from new customers Percentage MaximizeIndustry Needs  % of revenue from new products Percentage Maximize  % of revenue from new industries Percentage Maximize Metric Unit Directio Continue nAs Financially Stable  % increase in Total Revenue Percentage Maximize Company  % increase in Market Share Percentage Maximize
  • Implementation of KM Strategy Key Activities of Key Objectives of Key Outcomes of Strategic Drivers of K Strategy K Strategy K Strategy BusinessWorld Café (Brainstorming) Identify growth areas To make ESRI products Increase in Product RangeCrowdsourcing applicable to all internal departments of organizations from different domainsMonitor Market Fluctuation Remain financially stable Better management of Maintain zero debt to avoidMonitor Cash Flow products and expenses defaultingConduct Frequent Audits(Including Intellectual Capital)COPs Provide Increase in customer base Project itself as a businessImplementing Cost Saving Robust Customer Experience partner for all its clientsStrategies for existingContractsCOPs Establish Strong Connections Increased Product Consolidate its position as aFund GIS Research in with Technology Leaders compatibility market leader and innovatorUniversitiesCOPs Develop Training Programs Award-winning educational Help Customers effectively useStorytelling programs that enable users to ESRI productsE-Learning become productive immediately.
  • ESRI Singapore Case Study GIS for Water Utilities Public Utility Board (PUB) Water Catchment & Water Supply Reclamation WaterWays Network (WSN) Network (WRN) (C&W)Issues ESRI Solution for PUB -> eGIS Siloed architecture(IS for every department)  ArcGIS for Desktop (ArcEditor) Limitations in technology  ArcGIS for Server (ArcGIS Enterprise Server) Existing IS not able to meet growing needs  ArcGIS for Mobile (ArcPad)  ArcGIS Desktop Extensions
  • ESRI Singapore Case Study Key Areas of Improvement KM MetricsTo share data across the three mentioned % of users in internal departments thatdepartments in a more efficient manner. have used GIS data in last 2 monthsTo be able to publish spatial data to more % of data sets that provide pushparts of the organisation efficiently. notification whenever they are updatedTo increase the importance on data Number of facts used per decisionanalysis.To automate processes % of routine tasks automated per sub departmentTo enable integration of operational No. of organizational best practicessystems using in operational systemsTo equip the mobile workforce with better % of total possible use-cases that areinformation available as mobile apps % of total data sets that have APIsTo view assets in different perspective (e.g.network against other layers of roads, No. of internal data sets linked to otherbuildings, property) agency data sets
  • Thank You Q&A