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Make Your Content a Powerful Asset
Aquent/AMA Webcast Presented on March 27, 2008 with Todd Tibbetts of Aquent Studios.
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- Slide 1:T e esi e a efo t e
h s l s r rm h
d
3 2 / 8 we c s :
/ 7 0 bat
Ma eY u C ne t
k o r o tn
a o efl se
P w r A st
u
i 1 Se s
n 0 tp
- Slide 2:Make Your Content
a Powerful Asset
in 10 Steps
Continuous Publishing in a Global Digital Media Environment
Presented by Todd Tibbetts
Director, Aquent Studios, Seattle
- Slide 3:My content is out of control!
¤ Where you are
¤ Where you want to be
¤ How to get there
- Slide 4:What is content?
¤ Media chunks
¤ Message containers
¤ Communication elements
¤ Asset? Liability?
- Slide 5:Who am I?
¤ Internet pro for 18 years
¤ 3M
¤ Whole Earth
¤ Free Range Media
¤ Mountain Zone
¤ Lux Worldwide
¤ Aquent Studios
- Slide 6:Poll Question One:
Do you have