SEO
-Vishal
Search Engine
●
●
●
●
●

Google
Bing
Ask
Duck duck go
Yahoo
?
What, How, Why
WHAT?
Whenever you enter a query in a search engine and hit
'enter' you get a list of web results that contain that query
...
HOW?
Search engine employ intelligent program robots called
crawlers or spider , which visits thousands of websites
every ...
WHY?

Customer/User
Two types
● On Page SEO
● Off Page SEO
●
●
●

White Hat SEO
Black Hat SEO
Grey Hat SEO
On Page SEO

Semantic WEB
Off Page SEO

Right Content Link
Future
“Doing basic right”
Humming Bird
●
●
●
●

Beyond Keyword
Human Intent
Time Spent
Page Visit
:) Thanks
http://www.vvishal.com
aquarius_vishal
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Seo: Search Engine Optimization

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Seo: Search Engine Optimization

  1. 1. SEO -Vishal
  2. 2. Search Engine ● ● ● ● ● Google Bing Ask Duck duck go Yahoo
  3. 3. ? What, How, Why
  4. 4. WHAT? Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
  5. 5. HOW? Search engine employ intelligent program robots called crawlers or spider , which visits thousands of websites every hour and index the pages according to the content . These indexes are huge database containing reference and links to the actual websites. The search engines looks though this database and displays the results.
  6. 6. WHY? Customer/User
  7. 7. Two types ● On Page SEO ● Off Page SEO ● ● ● White Hat SEO Black Hat SEO Grey Hat SEO
  8. 8. On Page SEO Semantic WEB
  9. 9. Off Page SEO Right Content Link
  10. 10. Future “Doing basic right”
  11. 11. Humming Bird ● ● ● ● Beyond Keyword Human Intent Time Spent Page Visit
  12. 12. :) Thanks http://www.vvishal.com aquarius_vishal

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