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Searching for a Job with Social Media

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I presented this to students at The University of Georgia on how to use social media to find a job.

I presented this to students at The University of Georgia on how to use social media to find a job.

Published in: Career, Business, Technology

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  • 1. Finding a Job BEFORE Graduation Alex PutmanDirector of Global Talent Acquisition @alexputman | @casemate www.case-mate.com
  • 2. Tweet This!@alexputman @CaseMate at #UGA totalk about finding a job. CaseMate hasjobs www.case-mate.com, careers tab atbottom www.case-mate.com
  • 3. Table of Contents• Who are you on-line? o Where are the employers posting jobs?• Importance of Networking o Social Networking o Traditional Networking• Creative Resume Ideas• Stand out!• Researching Companies www.case-mate.com
  • 4. Who Are You On-Line? www.case-mate.com
  • 5. Where Are Recruiters Looking?• Social Networks (Facebook, LinkedIn)• RSS Feeds• Aggregators (Indeed, SimplyHired)• Virtual Worlds (SecondLife)• Video (YouTube, Vimeo)• Podcast (BlogTalkRadio.com)• Blogs (WordPress, Blogger)• Micro Blogs (Twitter, IM, Texting)• Wiki’s• Bookmarking (StumbleUpon, Digg)• Location Based Social (Foursquare, FB Places) www.case-mate.com
  • 6. Google• Google yourself• Clean up o Photos/content o Profanity o Negativity• TalentWise• Manage digital reputation o Google alerts o SocialMention.com o Control your name www.case-mate.com
  • 7. www.case-mate.com
  • 8. Importance of Networking www.case-mate.com
  • 9. LinkedIn• Complete profile• Keyword optimization• Groups• Answers• Follow companies• Recommendations• CardMunch mobile App www.case-mate.com
  • 10. www.case-mate.com
  • 11. Tweet This!@CaseMate has some really cool products@alexputman brought in #phantom casesfor students and they totally rock! www.case-mate.com
  • 12. Twitter• Follow recruiters/hiring managers/companies• Tweet and retweet companies• Directories (Twellow)• #jobs www.case-mate.com
  • 13. www.case-mate.com
  • 14. Facebook• Privacy settings• “Like” company pages• Interact with companies on their pages• Search job tabs• Jobvite App www.case-mate.com
  • 15. “Traditional” Networking• Internship• CO-OP• Campus Career Center• Meet-ups• Volunteering• Community Services• Georgia Association of College and Employers http://www.gace.org/careerfair on 4/10 www.case-mate.com
  • 16. Creative Resume Tips www.case-mate.com
  • 17. 3 Minutes: How to Impress www.case-mate.com
  • 18. Tweet This!@CaseMate is giving away a tablet orphone everyday on their facebook fanpage, "like" their page today, thanks@alexputman www.case-mate.com
  • 19. Creative Resumes• QR code• Video• Emurse.com www.case-mate.com
  • 20. QR CodesWhat is a QR Code?2 dimensional barcodes that are easily scanned using anysmart phone. This code will then be converted into a pieceof (interactive) text and/or linkHow can I use it for job search? o Use it for VIDEO o Shows creativity o Create memorable content o Create on Goo.gl o Hipscan.com www.case-mate.com
  • 21. www.case-mate.com
  • 22. Stand Out!! www.case-mate.com
  • 23. Applying InnovationWhat does a termite hill and architecture have in common? www.case-mate.com
  • 24. The termite mound uses tunnels to cool control temperature at an even 82 degrees.The East Gate Centre saves $4 millionannually on air conditioning cost!Think innovatively and creatively;many things outside your currentscope are possible! www.case-mate.com
  • 25. Stand Out to the Right Person• How do you apply for a job?• Who is your resume going to?• Find the decision maker: o Google search for the hiring manager o LinkedIn search for 2nd and 3rd level connections o Call in and ask someone (tell them you are a jobseeker) o Talk to friends, neighbors, anyone you can www.case-mate.com
  • 26. Be Memorable www.case-mate.com
  • 27. Blogs• Control the content• Great example of your interest and abilities• SEO: search and be found• Guest blog• Comment & Engage• Connect resume & content www.case-mate.com
  • 28. www.case-mate.com
  • 29. Tweet This!@alexputman has a great blog discussingsocial media and #jobswww.socialtrex.com is awesome! www.case-mate.com
  • 30. Mobile• JibberJobber.com• Apps o LinkedIn o CardMunch o Monster o Careerbuilder o Indeed o JobSpeek www.case-mate.com
  • 31. Mobile Recruiting Always on, always with us, always connectedIn an average 1 week period ___% of mobile users will: • 81% browse internet • 77% use a search engine • 48% watch a video • 63% access a social network • 39% use in bathroom • 33% use while watching tv • 70% use while in a store • 74% make a buy decision based on info from smartphone • 95% use to find local info • 71% of mobile search is due to seeing an ad • 42% people click on mobile ads www.case-mate.com
  • 32. Research Companies www.case-mate.com
  • 33. Research Companies• Glassdoor.com• LinkedIn• Google• Facebook Fan Page• Twitter www.case-mate.com
  • 34. Life @ Case-Mate www.case-mate.com
  • 35. Tweet This!I would love to work @casemate, they arelooking for a summer marketing interncontact @alexputman @Daisholland33for details www.case-mate.com
  • 36. Contact Alex Putman | Director of Global Talent @ Case-MateAlex.putman@case-mate.com@alexputmanLinkedin.com/in/alexputman www.socialTrex.com www.case-mate.com facebook.com/casemate www.case-mate.com