Social App Workshop
Abraham Williams http://abrah.am - @abraham ____________________________
Three Three steps to assassinating Abraham
Minimalism # sawmin - http://goo.gl/9T84 ____________________________
What ____________________________
Impact Why ____________________________
Value ____________________________
Why ____________________________
Lazy Users Why ____________________________
Confused Users Why ____________________________
 
Maintainability Why ____________________________
Examples ____________________________
 
 
 
 
 
 
AFK Example ____________________________
 
Remember ____________________________
 
:)
questions http://goo.gl/9T84 ____________________________
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Abraham Williams Social App Workshop 2010

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  • How is everybody enjoying SAW?
  • I'm Abraham. Hacker Advocate, developer. Currently in Seattle. Recently I've been playing with CouchDB, Twitter userstreams., and some Android development
  • ... I'm looking for a good bodyguard.
  • Minimalism in Feature Implementation. #hashtag and live backchannel. Feedback, questions, etc
  • Minimaize your impact on users Don't make users do any more work then they have to. Don't get in the way
  • Don't make users do any more work then they have to. Don't get in the way
  • Add as much value to the user as possible.
  • Users are lazy. if you make them jump through they will leave with a bade taste in their mouth.
  • Ever seen a deer caught in headlights? Too complexe an interface and users don't know what to do.
  • I'm an experienced user and I feel like a deer in headlights.
  • You app will be easier to maintain, easier to develop and cheaper.
  • And now some examples...
  • Facebook autocomplete only appears when you want to mention somebody.
  • StartupWeekend project that used Twilo for notifications instead of making users use another product.
  • My intersect extension automatically adds social graph information into twitter.com. Leverage existing, established products that users already use.
  • Gmail adds extra value through labs for those that want it. A good example is translate which offers to translate emails in foregn languages.
  • Chrome extension. double click word to get the deffiniteion. 
  • Aardvark leverages Google Chat. Adds value to Gmail users.
  • AAA is a subscription service that only shows up when you need it.
  • Keep it clean and simple but...
  • make sure you add value.
  • Leave feedback
  • Abraham Williams Social App Workshop 2010

    1. 1. Social App Workshop
    2. 2. Abraham Williams http://abrah.am - @abraham ____________________________
    3. 3. Three Three steps to assassinating Abraham
    4. 4. Minimalism # sawmin - http://goo.gl/9T84 ____________________________
    5. 5. What ____________________________
    6. 6. Impact Why ____________________________
    7. 7. Value ____________________________
    8. 8. Why ____________________________
    9. 9. Lazy Users Why ____________________________
    10. 10. Confused Users Why ____________________________
    11. 12. Maintainability Why ____________________________
    12. 13. Examples ____________________________
    13. 20. AFK Example ____________________________
    14. 22. Remember ____________________________
    15. 24. :)
    16. 25. questions http://goo.gl/9T84 ____________________________

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