Renate is Global Director of Mobile at Edelman, the world’s largest communications agency with 67 offices worldwide. Edelman specialises in mobile marketing, social and search for mobile, building apps and mobile websites, and app marketing. Renate’s clients have included Unilever, Diageo, Microsoft Xbox, TJX Europe, Swarovski, Motorola, PayPal, Nielsen, Norton Symantec and the World Gold Council.
Renate was previously Head of Mobile Business Development for A&N Media, owner of the Daily Mail and Metro, which launched 70+ apps in her time there. She also set up mobile games and apps publishing brand ‘Metro Apps’, originating publishing deals with leading developers.
Prior to that she ran global marketing for Poken in San Francisco, achieving sales in 52 countries purely through social media, and consulted on marketing and business development for various technology start-ups in Europe and Silicon Valley.
Renate is originally Norwegian and Dutch and is a founding member of Twestival, which has to date raised $1.4 million for over 275 causes. She was also a 2013 BAFTA judge for the mobile gaming category.